Marketing and Sales Coordinator

📌 Core Information

🔹 Job Title: Marketing and Sales Coordinator

🔹 Company: Alphabe Insight Inc

🔹 Location: Miami, Florida, United States

🔹 Job Type: Full-time

🔹 Category: Marketing & Sales

🔹 Date Posted: April 15, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting marketing initiatives and driving sales efforts
• Executing marketing campaigns and coordinating events
• Managing client accounts and supporting business development
• Tracking marketing campaign performance and sales metrics

ASSUMPTION: This role requires a proactive individual who can thrive in a fast-paced environment and manage multiple projects simultaneously.

📋 Key Responsibilities

✅ Assist in the planning and execution of marketing campaigns

✅ Coordinate promotional events and assist with logistics

✅ Develop and maintain client relationships to support sales goals

✅ Track and report on marketing campaign performance and sales metrics

✅ Create marketing materials and presentations as needed

✅ Support the sales team with lead generation and follow-up

✅ Conduct market research and competitor analysis

✅ Maintain accurate records of client communications and sales activity

✅ Collaborate with internal teams to ensure brand consistency and client satisfaction

ASSUMPTION: This role requires strong communication, organizational, and time-management skills, as well as the ability to work well in a team-oriented environment.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, Communications, or related field

Experience: 1-3 years of experience in a similar marketing or sales coordination role

Required Skills:

• Strong written and verbal communication skills
• Excellent organizational and time-management abilities
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
• High attention to detail and a proactive attitude
• Ability to manage multiple projects simultaneously
• Comfortable working in a team-oriented, deadline-driven environment

Preferred Skills:

• Experience with CRM software
• Fluency in Spanish

ASSUMPTION: While not explicitly stated, experience with CRM software and fluency in Spanish may be beneficial for this role, given the company's location and industry.

💰 Compensation & Benefits

Salary Range: $57,000 - $65,000 per year (Based on industry standards for the role, experience level, and location)

Benefits:

• Competitive salary
• Opportunities for professional growth and development
• Supportive and collaborative team environment
• Paid time off and holidays
• Ongoing training and mentorship programs

Working Hours: Full-time, 40 hours per week (Flexible, with the possibility of overtime during events)

ASSUMPTION: The salary range provided is an estimate based on industry standards for the role, experience level, and location. The actual salary may vary depending on the candidate's qualifications and the company's internal policies.

📌 Applicant Insights

🔍 Company Context

Industry: Event Planning and Management

Company Size: 51-200 employees (Small to mid-sized, offering a supportive and collaborative team environment)

Founded: 2019 (Relatively new, with opportunities for professional growth and development)

Company Description:

• Captura Hall specializes in creating memorable experiences through exceptional event planning and execution
• Based in the vibrant heart of Miami, they serve corporate clients, private events, and industry gatherings
• The company values creativity, precision, and a passion for hospitality, aiming to deliver excellence in every detail

Company Specialties:

• Corporate event planning
• Private event management
• Industry event coordination

Company Website: https://www.signaltrubrand.com

ASSUMPTION: Captura Hall is a dynamic and growing company that offers opportunities for professional development and a supportive team environment.

📊 Role Analysis

Career Level: Entry to mid-level (1-3 years of experience)

Reporting Structure: This role reports directly to the Marketing and Sales Manager

Work Arrangement: On-site, with the possibility of remote work during certain projects or events

Growth Opportunities:

• Progression to a Marketing and Sales Manager role
• Expanding responsibilities based on performance and company growth

ASSUMPTION: This role offers opportunities for professional growth and development within the company, as well as the chance to gain experience in various aspects of marketing and sales.

🌍 Location & Work Environment

Office Type: On-site, with a collaborative and supportive team environment

Office Location(s): Miami, Florida, United States

Geographic Context:

• Miami is a vibrant and multicultural city with a thriving events industry
• The city offers a mix of urban and beachside living, with numerous cultural attractions and entertainment options
• Miami has a subtropical climate, with mild winters and hot, humid summers

Work Schedule: Full-time, with flexible hours and the possibility of overtime during events

ASSUMPTION: The work environment at Captura Hall is collaborative and supportive, with a focus on teamwork and excellence in event planning and execution.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the HR department
• In-person or virtual interview with the Marketing and Sales Manager
• Final interview with the company's founder or another senior team member

Key Assessment Areas:

• Communication skills (written and verbal)
• Organizational and time-management abilities
• Problem-solving and adaptability
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of the events industry and your enthusiasm for the position
• Prepare examples of your marketing and sales achievements to discuss during the interview

ATS Keywords: Marketing, Sales Coordination, Event Planning, Client Relationship Management, Market Research, Competitor Analysis, Communication Skills, Organizational Skills, Time Management, Microsoft Office Suite, Detail-Oriented, Proactive, Teamwork, Lead Generation, Sales Metrics Tracking

ASSUMPTION: The application process at Captura Hall is designed to assess candidates' skills, experiences, and cultural fit, with a focus on finding the best fit for the role and the team.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
• Event planning and management software (e.g., Cvent, Eventbrite, or AllSeated)
• Marketing automation tools (e.g., Mailchimp, Hootsuite, or Buffer)

ASSUMPTION: The tools and technologies used in this role are industry-standard and may vary depending on the company's specific needs and preferences.

👔 Cultural Fit Considerations

Company Values:

• Creativity
• Precision
• Passion for hospitality
• Collaboration
• Excellence

Work Style:

• Team-oriented
• Deadline-driven
• Adaptable and flexible
• Proactive and detail-oriented

Self-Assessment Questions:

• Do you thrive in a fast-paced, team-oriented environment?
• Are you detail-oriented and proactive in your approach to work?
• Do you share Captura Hall's passion for hospitality and creating memorable experiences?

ASSUMPTION: Captura Hall values candidates who are a strong cultural fit, with a passion for hospitality and a commitment to excellence in event planning and execution.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to the fast-paced nature of the events industry
• Working flexible hours, including evenings and weekends during events
• Navigating a competitive job market in the events industry

ASSUMPTION: While this role offers numerous opportunities for professional growth and development, it also presents challenges that require strong organizational, time-management, and adaptability skills.

📈 Similar Roles Comparison

• Marketing Coordinator: Focuses more on marketing campaigns and less on sales and event coordination
• Event Coordinator: Primarily responsible for planning and executing events, with less focus on marketing and sales
• Sales Development Representative: Focuses on lead generation and sales, with less involvement in marketing and event planning

ASSUMPTION: This role combines elements of marketing, sales, and event coordination, offering a unique opportunity to gain experience in multiple aspects of the events industry.

📝 Sample Projects

• Planning and executing a marketing campaign for a corporate client
• Coordinating an industry event, including logistics, vendor management, and on-site support
• Developing and implementing a sales strategy to meet quarterly targets

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and skills required for this role, from marketing and event coordination to sales and client management.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does this role support the company's overall growth and success?
• What opportunities are there for professional development and advancement within the company?
• How does the company support work-life balance for its employees?
• What are the most important qualities and skills for success in this role, according to the hiring manager?

ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and your commitment to success in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your marketing and sales achievements to discuss during the interview
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.