Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: Lion Star Consulting

🔹 Location: Saskatoon, Saskatchewan, Canada

🔹 Job Type: Full-Time

🔹 Category: Marketing Services

🔹 Date Posted: April 25, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Communicating directly with clients and customers
• Leading promotional sales campaigns
• Conducting market research and territory analysis
• Supporting the marketing team in driving growth and brand loyalty
• Working closely with the Senior Marketing Manager

ASSUMPTION: This role is ideal for a recent graduate or someone with limited professional experience seeking to enter the marketing field. It offers a unique opportunity to gain hands-on experience and grow within the company.

📋 Key Responsibilities

✅ Communicate and interact directly with clients and customers

✅ Conceptualize and lead promotional sales campaigns, working closely with the Senior Marketing Manager

✅ Identify specific target markets to help promote clients' products and services

✅ Coordinate and present territory research to the rest of the marketing team

✅ Develop and showcase leadership skills throughout the entry-level role

✅ Build brand awareness and recognition through individualized marketing and sales campaigns

✅ Support every angle of marketing with a customer-first approach to drive growth and brand loyalty

✅ Deliver results to clients daily and meet all objectives and goals

✅ Assist the Senior Marketing Manager with any other designated projects

ASSUMPTION: This role requires a high level of customer service skills, strong communication, and the ability to work well within a team. It also demands a proactive approach to problem-solving and a willingness to learn and adapt in a fast-paced environment.

🎯 Required Qualifications

Education: Associate's degree or 4-year degree preferred

Experience: 1 year of experience in customer service or customer-centric industry is required

Required Skills:

• Excellent communication skills
• Team-oriented mindset
• Highly motivated
• Ability to work in a fast-paced environment
• Versatile and dependable
• Friendly, positive, and upbeat personality

Preferred Skills:

• Previous experience in marketing or sales
• Bilingual or multilingual skills

ASSUMPTION: While an Associate's degree or 4-year degree is preferred, the company may consider candidates with relevant experience who can demonstrate strong transferable skills.

💰 Compensation & Benefits

Salary Range: The salary range for this position is $50,000 to $60,000 per year. This estimate is based on industry standards for entry-level marketing roles in the Saskatoon area.

Benefits:

• Health, dental, and vision insurance
• Retirement savings plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program

Working Hours: Full-time position with standard business hours (Monday to Friday, 8:30 AM to 5:00 PM). Occasional evening or weekend work may be required to attend events or meet project deadlines.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, education, and skills. The benefits listed are typical for companies of this size in the marketing services industry.

📌 Applicant Insights

🔍 Company Context

Industry: Lion Star Consulting specializes in marketing services, focusing on creating personalized marketing strategies that deliver exceptional results. They operate in the competitive marketing services industry, with a strong emphasis on creativity and innovation.

Company Size: Lion Star Consulting is a small company with 11-50 employees. This size allows for a more intimate work environment and the opportunity for employees to have a significant impact on the company's success.

Founded: The company's founding date is not specified, but they have established a strong reputation in the local area.

Company Description:

• Specializes in creating personalized marketing strategies
• Offers innovative campaigns and immersive event-based experiences
• Focuses on captivating audiences and driving meaningful engagement

Company Specialties:

• Marketing strategy development
• Campaign creation and execution
• Event planning and management
• Branding and identity development

Company Website: https://www.lionstarconsulting.ca/

ASSUMPTION: Lion Star Consulting's focus on personalized marketing strategies sets them apart from larger, more generic marketing agencies. Their small size allows for a more collaborative and creative work environment.

📊 Role Analysis

Career Level: This is an entry-level position, ideal for recent graduates or those with limited professional experience seeking to enter the marketing field.

Reporting Structure: The Marketing Assistant reports directly to the Senior Marketing Manager.

Work Arrangement: This is an on-site position, with the possibility of occasional remote work for specific projects or events.

Growth Opportunities:

• Progression to a mid-level marketing role within 1-2 years
• Potential to take on more responsibilities and lead projects
• Opportunities to work on diverse clients and campaigns

ASSUMPTION: Lion Star Consulting's small size and focus on personalized marketing strategies provide ample opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: Lion Star Consulting's office is a professional, modern workspace designed to foster creativity and collaboration.

Office Location(s): Saskatoon, Saskatchewan, Canada

Geographic Context:

• Saskatoon is the largest city in the province of Saskatchewan, with a population of approximately 300,000 people
• The city offers a high quality of life, with a low cost of living, short commute times, and a strong sense of community
• Saskatoon has a diverse economy, with significant growth in the technology and innovation sectors

Work Schedule: Standard business hours (Monday to Friday, 8:30 AM to 5:00 PM) with occasional evening or weekend work as needed.

ASSUMPTION: Lion Star Consulting's office environment is designed to be collaborative and creative, with an open floor plan and plenty of natural light. The company's location in Saskatoon offers a high quality of life and a strong sense of community.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-person or virtual interview with the Senior Marketing Manager
• Final interview with the company's founder or another senior team member

Key Assessment Areas:

• Communication skills and customer service experience
• Problem-solving abilities and adaptability
• Creativity and innovation in marketing campaign ideas
• Alignment with the company's values and culture

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of Lion Star Consulting's unique approach to marketing and how your skills and experiences align with their mission
• Prepare examples of marketing campaigns you've worked on or ideas you have for promoting a product or service

ATS Keywords: Marketing Assistant, Entry-Level Marketing, Customer Service, Sales Tactics, Market Research, Promotional Campaigns, Brand Awareness, Client Interaction, Teamwork, Fast-Paced Environment, Customer-Centric Approach, Creativity, Problem Solving

ASSUMPTION: Lion Star Consulting's interview process is designed to assess the candidate's communication skills, problem-solving abilities, and cultural fit within the company. They value candidates who can think creatively and demonstrate a strong understanding of their unique approach to marketing.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
• Marketing automation and email marketing tools (e.g., Mailchimp, Constant Contact)
• Social media management platforms (e.g., Hootsuite, Buffer)
• Graphic design software (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: Lion Star Consulting uses industry-standard tools and technologies to manage their marketing campaigns and client relationships. They may also use project management software to streamline their workflow and collaboration processes.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Collaboration and teamwork
• Customer-centric approach
• Integrity and transparency
• Continuous learning and improvement

Work Style:

• Fast-paced and dynamic
• Creative and innovative
• Team-oriented and collaborative
• Customer-focused and results-driven
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in a fast-paced, creative environment?
• Are you comfortable working with a diverse range of clients and campaigns?
• Do you have strong communication skills and the ability to build relationships with clients and customers?
• Are you proactive and able to take initiative in a team setting?
• Do you have a customer-centric mindset and a passion for driving results?

ASSUMPTION: Lion Star Consulting values candidates who are creative, collaborative, and customer-focused. They look for individuals who can thrive in a fast-paced, dynamic environment and contribute to their unique approach to marketing.

⚠️ Potential Challenges

• Occasional evening or weekend work may be required to attend events or meet project deadlines
• The fast-paced nature of the role may be challenging for those who prefer a more structured or predictable work environment
• The company's small size may limit opportunities for rapid career advancement or specialized roles
• The competitive nature of the marketing services industry may present challenges in retaining clients and winning new business

ASSUMPTION: While Lion Star Consulting offers a unique and creative work environment, it also presents challenges related to the fast-paced nature of the industry and the competitive nature of the market.

📈 Similar Roles Comparison

• Marketing Coordinator: This role may have more responsibility for day-to-day marketing tasks and less focus on client interaction and campaign leadership
• Marketing Specialist: This role may require more specialized knowledge in a specific marketing channel or industry vertical
• Junior Marketing Manager: This role may involve more strategic planning and oversight of marketing campaigns, with less hands-on execution

ASSUMPTION: The Marketing Assistant role at Lion Star Consulting is unique in its focus on personalized marketing strategies and client interaction. It offers a balance of hands-on execution and strategic planning, making it an ideal entry point for recent graduates or those with limited professional experience.

📝 Sample Projects

• Developing and executing a promotional campaign for a new product launch, including market research, target audience identification, and event planning
• Creating and implementing a social media strategy for a client in the technology industry, including content creation, scheduling, and analytics
• Conducting territory research and analysis to identify new market opportunities for a client in the retail sector, including competitive analysis and customer segmentation

ASSUMPTION: Lion Star Consulting's projects are diverse and tailored to each client's unique needs and goals. They offer opportunities for candidates to gain experience in various aspects of marketing, from campaign development and execution to market research and analysis.

❓ Key Questions to Ask During Interview

• Can you describe a typical day or week in the role of Marketing Assistant?
• How does Lion Star Consulting approach marketing campaigns differently from other agencies?
• What opportunities are there for growth and development within the company?
• How does the company support work-life balance for its employees?
• Can you provide an example of a successful marketing campaign that Lion Star Consulting has executed for a client?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your understanding of the company's unique approach to marketing. It also provides an opportunity to assess the company culture and determine if it aligns with your personal and professional goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of marketing campaigns you've worked on or ideas you have for promoting a product or service
• Follow up with the HR department one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.