π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: Wilmington, North Carolina, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 8, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting the marketing department in executing campaigns
- Conducting market research and analyzing consumer data
- Coordinating events and promotional efforts
- Tracking project progress and maintaining marketing calendars
- Working collaboratively in a fast-paced environment
ASSUMPTION: This role requires a proactive and detail-oriented individual who can thrive in a dynamic environment and contribute to the overall success of marketing initiatives.
π Key Responsibilities
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Assist in the planning and execution of marketing campaigns
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Conduct market research and analyze consumer data
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Help create and organize marketing materials and reports
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Coordinate with vendors and external partners as needed
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Support the team in event planning and promotional efforts
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Track project progress and maintain marketing calendars
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Assist in the preparation of presentations and internal documentation
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and attention to detail.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field preferred
Experience: Entry-level (0-2 years) experience in marketing or a related field
Required Skills:
- Excellent communication and organizational skills
- Strong attention to detail and time management
- Ability to multitask and work collaboratively in a fast-paced environment
- Proficient in Microsoft Office (Word, Excel, PowerPoint)
Preferred Skills:
- Experience with marketing software or tools
- Fluency in a second language
ASSUMPTION: While a degree in Marketing or Business is preferred, relevant experience and skills may be considered in lieu of formal education.
π° Compensation & Benefits
Salary Range: $40,000 - $50,000 per year
Benefits:
- Opportunities for professional growth and career advancement
- Supportive and team-oriented work culture
- Hands-on experience in various aspects of marketing
- Comprehensive training and development programs
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing positions in Wilmington, North Carolina.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: Small (51-200 employees)
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on storytelling and creativity
- The company aims to disrupt the status quo and redefine PR and branding strategies
- Signal Tru Brand offers a supportive work culture and opportunities for professional growth
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Signal Tru Brand's small size may offer more opportunities for growth and direct impact on projects compared to larger organizations.
π Role Analysis
Career Level: Entry-level (Marketing Assistant)
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, with potential for hybrid or remote work in the future
Growth Opportunities:
- Learning various aspects of marketing and gaining hands-on experience
- Potential career advancement within the marketing department or other departments
- Opportunities to work on diverse projects and campaigns
ASSUMPTION: As an entry-level position, this role offers ample opportunities for learning and growth within the marketing field.
π Location & Work Environment
Office Type: Creative and collaborative office environment
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Wilmington, North Carolina, is a coastal city with a population of approximately 120,000
- The city offers a mix of urban and outdoor activities, with a mild climate year-round
- Wilmington is home to the University of North Carolina Wilmington, providing a young and vibrant population
Work Schedule: Full-time, with potential for flexible scheduling and overtime during peak periods
ASSUMPTION: Wilmington's coastal location and vibrant culture may appeal to candidates seeking a balance between urban and outdoor living.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with the CEO or another senior team member
Key Assessment Areas:
- Communication and interpersonal skills
- Organizational skills and attention to detail
- Problem-solving and analytical skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Demonstrate your understanding of marketing principles and the company's mission
- Prepare questions to ask the interviewer about the role, team, or company
ATS Keywords: Marketing Assistant, Marketing Campaigns, Market Research, Consumer Data Analysis, Marketing Materials, Event Coordination, Project Tracking, Microsoft Office, Entry-level Marketing
ASSUMPTION: Applicants should tailor their application materials to demonstrate their fit for the role and the company's values and culture.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing software or tools (e.g., Hootsuite, Buffer, Canva, Google Analytics)
- Project management tools (e.g., Asana, Trello, Monday.com)
ASSUMPTION: Familiarity with marketing software and project management tools is a plus but not required, as training will be provided.
π Cultural Fit Considerations
Company Values:
- Passion for storytelling and creativity
- Commitment to authenticity and strategic thinking
- Focus on building meaningful relationships
Work Style:
- Collaborative and team-oriented
- Dynamic and fast-paced
- Focused on results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a creative and collaborative environment?
- Are you passionate about storytelling and strategic communication?
- Can you manage multiple projects and prioritize tasks effectively?
ASSUMPTION: Applicants should assess their fit with the company's values and work style to ensure a successful and fulfilling work experience.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to changes in priorities or project scope
- Working with external partners and vendors
- Developing and maintaining strong relationships with team members and stakeholders
ASSUMPTION: Applicants should be prepared to manage multiple tasks and adapt to changes in a dynamic work environment.
π Similar Roles Comparison
- Marketing Coordinator: Focuses more on day-to-day marketing tasks and less on strategic planning
- Marketing Specialist: Requires more specialized knowledge in a specific marketing area (e.g., social media, content creation)
- Marketing Manager: Oversees marketing strategies and teams, with more responsibility for budgeting and resource allocation
ASSUMPTION: Applicants should consider their career goals and interests when comparing similar roles to determine the best fit.
π Sample Projects
- Planning and executing a marketing campaign for a new product launch
- Conducting market research to identify trends and opportunities in the industry
- Creating and distributing marketing materials for an upcoming event or trade show
- Coordinating with vendors to secure promotional items and swag for marketing events
ASSUMPTION: Applicants should be prepared to work on a variety of projects and campaigns, with a focus on driving results and contributing to the overall success of the marketing department.
β Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a Marketing Assistant?
- How does this role fit into the overall marketing strategy for the company?
- What are the biggest challenges facing the marketing department currently?
- How does the company support the professional growth and development of its employees?
- What is the team dynamic like, and how does this role contribute to the team's success?
ASSUMPTION: Applicants should prepare thoughtful questions to demonstrate their interest in the role and the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare questions to ask the interviewer about the role, team, or company
- Follow up with the hiring manager within one week of submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.