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Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Wilmington, North Carolina, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Wilmington, North Carolina, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 8, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the marketing department in executing campaigns
  • Conducting market research and analyzing consumer data
  • Coordinating events and promotional efforts
  • Tracking project progress and maintaining marketing calendars
  • Working collaboratively in a fast-paced environment

ASSUMPTION: This role requires a proactive and detail-oriented individual who can thrive in a dynamic environment and contribute to the overall success of marketing initiatives.

πŸ“‹ Key Responsibilities

βœ… Assist in the planning and execution of marketing campaigns

βœ… Conduct market research and analyze consumer data

βœ… Help create and organize marketing materials and reports

βœ… Coordinate with vendors and external partners as needed

βœ… Support the team in event planning and promotional efforts

βœ… Track project progress and maintain marketing calendars

βœ… Assist in the preparation of presentations and internal documentation

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field preferred

Experience: Entry-level (0-2 years) experience in marketing or a related field

Required Skills:

  • Excellent communication and organizational skills
  • Strong attention to detail and time management
  • Ability to multitask and work collaboratively in a fast-paced environment
  • Proficient in Microsoft Office (Word, Excel, PowerPoint)

Preferred Skills:

  • Experience with marketing software or tools
  • Fluency in a second language

ASSUMPTION: While a degree in Marketing or Business is preferred, relevant experience and skills may be considered in lieu of formal education.

πŸ’° Compensation & Benefits

Salary Range: $40,000 - $50,000 per year

Benefits:

  • Opportunities for professional growth and career advancement
  • Supportive and team-oriented work culture
  • Hands-on experience in various aspects of marketing
  • Comprehensive training and development programs

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing positions in Wilmington, North Carolina.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: Small (51-200 employees)

Founded: 2019

Company Description:

  • Signal Tru Brand is a dynamic PR and branding agency focused on storytelling and creativity
  • The company aims to disrupt the status quo and redefine PR and branding strategies
  • Signal Tru Brand offers a supportive work culture and opportunities for professional growth

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: signaltrubrand.com

ASSUMPTION: Signal Tru Brand's small size may offer more opportunities for growth and direct impact on projects compared to larger organizations.

πŸ“Š Role Analysis

Career Level: Entry-level (Marketing Assistant)

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, with potential for hybrid or remote work in the future

Growth Opportunities:

  • Learning various aspects of marketing and gaining hands-on experience
  • Potential career advancement within the marketing department or other departments
  • Opportunities to work on diverse projects and campaigns

ASSUMPTION: As an entry-level position, this role offers ample opportunities for learning and growth within the marketing field.

🌍 Location & Work Environment

Office Type: Creative and collaborative office environment

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Wilmington, North Carolina, is a coastal city with a population of approximately 120,000
  • The city offers a mix of urban and outdoor activities, with a mild climate year-round
  • Wilmington is home to the University of North Carolina Wilmington, providing a young and vibrant population

Work Schedule: Full-time, with potential for flexible scheduling and overtime during peak periods

ASSUMPTION: Wilmington's coastal location and vibrant culture may appeal to candidates seeking a balance between urban and outdoor living.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the HR department
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the CEO or another senior team member

Key Assessment Areas:

  • Communication and interpersonal skills
  • Organizational skills and attention to detail
  • Problem-solving and analytical skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Demonstrate your understanding of marketing principles and the company's mission
  • Prepare questions to ask the interviewer about the role, team, or company

ATS Keywords: Marketing Assistant, Marketing Campaigns, Market Research, Consumer Data Analysis, Marketing Materials, Event Coordination, Project Tracking, Microsoft Office, Entry-level Marketing

ASSUMPTION: Applicants should tailor their application materials to demonstrate their fit for the role and the company's values and culture.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing software or tools (e.g., Hootsuite, Buffer, Canva, Google Analytics)
  • Project management tools (e.g., Asana, Trello, Monday.com)

ASSUMPTION: Familiarity with marketing software and project management tools is a plus but not required, as training will be provided.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion for storytelling and creativity
  • Commitment to authenticity and strategic thinking
  • Focus on building meaningful relationships

Work Style:

  • Collaborative and team-oriented
  • Dynamic and fast-paced
  • Focused on results and continuous improvement

Self-Assessment Questions:

  • Do you thrive in a creative and collaborative environment?
  • Are you passionate about storytelling and strategic communication?
  • Can you manage multiple projects and prioritize tasks effectively?

ASSUMPTION: Applicants should assess their fit with the company's values and work style to ensure a successful and fulfilling work experience.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a fast-paced environment
  • Adapting to changes in priorities or project scope
  • Working with external partners and vendors
  • Developing and maintaining strong relationships with team members and stakeholders

ASSUMPTION: Applicants should be prepared to manage multiple tasks and adapt to changes in a dynamic work environment.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: Focuses more on day-to-day marketing tasks and less on strategic planning
  • Marketing Specialist: Requires more specialized knowledge in a specific marketing area (e.g., social media, content creation)
  • Marketing Manager: Oversees marketing strategies and teams, with more responsibility for budgeting and resource allocation

ASSUMPTION: Applicants should consider their career goals and interests when comparing similar roles to determine the best fit.

πŸ“ Sample Projects

  • Planning and executing a marketing campaign for a new product launch
  • Conducting market research to identify trends and opportunities in the industry
  • Creating and distributing marketing materials for an upcoming event or trade show
  • Coordinating with vendors to secure promotional items and swag for marketing events

ASSUMPTION: Applicants should be prepared to work on a variety of projects and campaigns, with a focus on driving results and contributing to the overall success of the marketing department.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in a Marketing Assistant?
  • How does this role fit into the overall marketing strategy for the company?
  • What are the biggest challenges facing the marketing department currently?
  • How does the company support the professional growth and development of its employees?
  • What is the team dynamic like, and how does this role contribute to the team's success?

ASSUMPTION: Applicants should prepare thoughtful questions to demonstrate their interest in the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare questions to ask the interviewer about the role, team, or company
  • Follow up with the hiring manager within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.