Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: RBR Ltd.

🔹 Location: Ottawa, Ontario, Canada

🔹 Job Type: Contractor

🔹 Category: Marketing

🔹 Date Posted: May 30, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Gain experience across events, digital content, and social media
• Work with a supportive and creative team in a fast-paced environment
• Contribute to real campaigns supporting RBR’s global reach
• Temporary role with potential for growth and learning opportunities

ASSUMPTION: This role is ideal for recent graduates or early-career marketing professionals seeking hands-on experience in a variety of marketing disciplines.

📋 Key Responsibilities

✅ Assist with the coordination of international conferences, trade shows, and other marketing events

✅ Help with logistics, materials preparation, and post-event follow-up

✅ Assist in updating the RBR website with new content, team news, and event details

✅ Support content creation, including drafting copy and basic image editing using Adobe Creative

✅ Track and complete tasks using Atlassian Jira, ensuring timely updates and clear communication

✅ Help streamline workflows within the Marketing team

✅ Support content creation, drafting, scheduling, and publishing across LinkedIn, X, Facebook, and Instagram

✅ Help gather key insights and performance data from each platform

✅ Maintain up-to-date internal documentation in Atlassian Confluence to ensure easy access to the correct information

✅ Keep the marketing Dropbox well-organized and easy to navigate

✅ Assist in creating and distributing internal and external newsletters

✅ Help manage mailing lists in compliance with data handling practices

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to multitask and prioritize effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 0-2 years of experience in marketing or a related field

Required Skills:

• Proficient in WordPress and Adobe Creative Suite
• Familiarity with Atlassian products (Jira, Confluence)
• Strong written and verbal communication skills
• Excellent organizational skills and attention to detail
• Ability to work independently and in a team environment

Preferred Skills:

• Experience with HubSpot or Mailchimp
• Familiarity with social media analytics tools
• Knowledge of the oceanography or scientific research industry

ASSUMPTION: While specific industry knowledge is not required, a keen interest in oceanography and a willingness to learn are essential for success in this role.

💰 Compensation & Benefits

Salary Range: $35,000 - $45,000 CAD per year (Based on industry standards for entry-level marketing roles in Ottawa)

Benefits:

• 20 days of vacation, plus a company-wide holiday shutdown and paid sick days
• Work from wherever Wednesdays (most roles eligible)
• Benefits from day 1 & RRSP contribution matching
• Bonus program
• Annual fitness reimbursement program
• Greener commuting incentive program (bike-to-work, carpool, or transit passes)
• EV reimbursement program + on-site charging stations
• Charitable donation matching
• Monthly Friday lunches

Working Hours: Full-time (37.5 hours per week), Monday to Friday, with flexible hours and the option to work from home on Wednesdays

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Ottawa. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: RBR Ltd. operates in the Measuring and Control Instrument Manufacturing industry, focusing on oceanographic instruments and water quality monitoring systems. The company serves customers from various sectors, including scientific research, environmental monitoring, and industrial applications.

Company Size: RBR Ltd. has 51-200 employees, providing a mid-sized company environment that offers opportunities for growth and collaboration while maintaining a personal touch.

Founded: RBR Ltd. was founded in 1973, with over four decades of experience in designing and manufacturing advanced oceanography technology.

Company Description:

• RBR Ltd. creates instruments to measure the blue planet, tracking water parameters such as temperature, depth, salinity, dissolved gases, pH, and more.
• The company serves customers from all corners of the globe, with design and manufacturing centrally located in Ottawa.
• RBR Ltd. offers a fast-paced, dynamic atmosphere, serving customers from various sectors, including scientific research, environmental monitoring, and industrial applications.

Company Specialties:

• Water monitoring and testing
• Water quality monitoring systems
• Advanced oceanography technology
• Data loggers
• Engineering services
• Oceanographic instruments
• CTDs
• Tide & wave measurement
• Water temperature and pressure
• Biogeochemical

Company Website: rbr-global.com

ASSUMPTION: RBR Ltd. is a well-established company with a strong reputation in the oceanography industry, offering a supportive work environment and opportunities for professional growth.

📊 Role Analysis

Career Level: This role is an entry-level position, ideal for recent graduates or early-career marketing professionals seeking to gain experience in various marketing disciplines.

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager and work closely with the Marketing team.

Work Arrangement: This is a temporary, on-site role based in Kanata, Ontario, with the option to work from home on Wednesdays.

Growth Opportunities:

• Gain valuable experience in multiple marketing disciplines
• Work on real campaigns supporting RBR’s global reach
• Potential for full-time employment or contract renewal based on performance
• Opportunities to learn from experienced marketers and contribute to the team’s success

ASSUMPTION: This role offers a unique opportunity for personal and professional growth, allowing the successful candidate to gain experience in various marketing disciplines and contribute to the company’s global impact.

🌍 Location & Work Environment

Office Type: RBR Ltd. operates a modern, professional office environment in Kanata, Ontario.

Office Location(s): 359 Terry Fox Dr, Ottawa, Ontario K2K 2E7, Canada

Geographic Context:

• Ottawa is the capital city of Canada, offering a diverse and multicultural environment.
• The city is known for its high quality of life, with abundant green spaces, cultural attractions, and a vibrant tech industry.
• Kanata is a suburban district of Ottawa, located approximately 22 kilometers west of the city’s downtown core.

Work Schedule: Full-time (37.5 hours per week), Monday to Friday, with flexible hours and the option to work from home on Wednesdays

ASSUMPTION: The work environment at RBR Ltd. is dynamic, collaborative, and supportive, with a strong emphasis on teamwork and continuous improvement.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-person or virtual interview with the Marketing Manager and a member of the Marketing team
• Final interview with the Director of Marketing

Key Assessment Areas:

• Communication skills and ability to work effectively in a team environment
• Organizational skills and attention to detail
• Problem-solving skills and adaptability
• Cultural fit and alignment with RBR Ltd.’s values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your enthusiasm for the oceanography industry and RBR Ltd.’s mission
• Prepare examples of your work, such as marketing campaigns or projects, to showcase your skills
• Research RBR Ltd. and the oceanography industry to show your understanding of the company and its market

ATS Keywords: Marketing Assistant, Event Support, Digital Content, Marketing Operations, Social Media, Internal Organization, Newsletter Management, WordPress, Adobe Creative, Atlassian Products, Marketing Campaigns, Oceanography, Water Quality Monitoring

ASSUMPTION: The application process for this role is competitive, and candidates are encouraged to tailor their application materials to highlight their relevant skills and experiences.

🛠️ Tools & Technologies

• WordPress
• Adobe Creative Suite
• Atlassian Products (Jira, Confluence)
• HubSpot or Mailchimp
• Social media analytics tools

ASSUMPTION: Familiarity with these tools is preferred, but not required. Training will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation: We strive to create cutting-edge instruments and solutions to meet the evolving needs of our customers
• Collaboration: We work together to achieve our goals and support each other’s success
• Expertise: We leverage our deep knowledge of oceanography and water quality monitoring to deliver exceptional results
• Sustainability: We are committed to minimizing our environmental impact and contributing to a sustainable future
• Customer Focus: We prioritize the needs of our customers and strive to exceed their expectations

Work Style:

• Dynamic and fast-paced environment
• Collaborative and supportive team culture
• Focus on continuous improvement and learning
• Flexible and adaptable to changing priorities and deadlines

Self-Assessment Questions:

• Do you thrive in a dynamic, fast-paced environment and enjoy working on multiple projects simultaneously?
• Are you passionate about the oceanography industry and eager to learn about water quality monitoring and related technologies?
• Do you possess strong organizational skills and the ability to prioritize and manage your time effectively?
• Are you a strong communicator, both written and verbally, with the ability to work effectively in a team environment?

ASSUMPTION: Candidates who are a strong cultural fit for RBR Ltd. will be enthusiastic about the company’s mission, values, and work environment, and will be eager to contribute to the team’s success.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working in a fast-paced, dynamic environment with changing priorities
• Adapting to new tools and technologies as needed
• Maintaining a high level of organization and attention to detail in a busy work environment

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in a fast-paced environment.

📈 Similar Roles Comparison

• This role offers a unique opportunity to gain experience in multiple marketing disciplines, unlike more specialized marketing roles
• RBR Ltd. operates in the oceanography industry, which is distinct from other marketing roles in more mainstream industries
• Career progression in this role could lead to opportunities in marketing management, event planning, or digital marketing, depending on the candidate’s interests and skills

ASSUMPTION: This role offers a unique opportunity for personal and professional growth, allowing the successful candidate to gain experience in various marketing disciplines and contribute to the company’s global impact.

📝 Sample Projects

• Planning and executing a successful international conference or trade show, including logistics, materials preparation, and post-event follow-up
• Creating and implementing a social media marketing campaign, including content creation, scheduling, and performance analysis
• Updating the RBR Ltd. website with new content, team news, and event details, ensuring a user-friendly and visually appealing design

ASSUMPTION: These sample projects are intended to provide an overview of the types of tasks and responsibilities associated with this role. The actual projects and responsibilities may vary depending on the company’s needs and the candidate’s skills and experiences.

❓ Key Questions to Ask During Interview

• Can you describe a typical day or week in this role?
• How does the Marketing team collaborate and support each other’s success?
• What opportunities are there for professional growth and development within the Marketing team and the company as a whole?
• How does RBR Ltd. support its employees in maintaining a healthy work-life balance?
• What are the most rewarding aspects of working at RBR Ltd. according to current employees?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company’s culture and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your work, such as marketing campaigns or projects, to showcase your skills
• Research RBR Ltd. and the oceanography industry to show your understanding of the company and its market
• Follow up with the HR department one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.