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Marketing Assistant

RPI Philadelphia
Full-time
On-site
Springfield, Pennsylvania, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: RPI Philadelphia

πŸ”Ή Location: Springfield, Pennsylvania

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing & Advertising

πŸ”Ή Date Posted: May 13, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Overseeing marketing campaign implementation and problem-solving
  • Directly interacting with clients' consumers to generate sales and exposure
  • Receiving training on marketing systems, sales techniques, and product knowledge
  • Assisting colleagues in achieving customer acquisition and sales goals

ASSUMPTION: This role requires strong communication skills, adaptability, and a drive to exceed expectations. It offers opportunities for continuous learning and career growth within the direct marketing field.

πŸ“‹ Key Responsibilities

βœ… Oversee the implementation of marketing campaigns and problem solve any situations that arise

βœ… Receive proper training on all current direct marketing campaigns, product knowledge, marketing systems, and sales techniques to apply it during customer interactions

βœ… Implement marketing campaigns and strategies by interacting with the clients’ consumers and personally generate sales and exposure by providing relevant product information

βœ… Communicate properly and effectively in a professional manner

βœ… Attend in-person meetings to remain current on all product knowledge, sales, promotion techniques, and service benefits

βœ… Assist colleague Entry Level Marketing Assistants and Business Development colleagues in achieving customer acquisition and sales goals

ASSUMPTION: This role involves a significant amount of customer interaction and requires strong interpersonal skills. It also demands adaptability and problem-solving abilities to handle any issues that may arise during campaign implementation.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 0-2 years of experience in marketing, sales, communications, or related field

Required Skills:

  • Excellent communication and interpersonal skills
  • Strong problem-solving abilities
  • Motivation and drive to exceed expectations
  • Ability to maintain professionalism in all situations
  • Avid student with a thirst for self-improvement and continuous learning

Preferred Skills:

  • Previous experience in direct marketing or sales
  • Fluency in additional languages

ASSUMPTION: While a degree in a related field is preferred, equivalent experience and a strong skill set may be considered. Fluency in additional languages can be an asset in this role, as it may involve interacting with diverse consumer bases.

πŸ’° Compensation & Benefits

Salary Range: $45,000 - $55,000 per year (based on industry standards for entry-level marketing roles in the Philadelphia area)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee development and training opportunities

Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for event-based campaigns)

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in the Philadelphia area. Actual compensation may vary based on factors such as experience, skills, and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services

Company Size: 11-50 employees (small to mid-sized company, offering a close-knit work environment with opportunities for growth)

Founded: 2019 (relatively new company with a young and dynamic work culture)

Company Description:

  • Rocksteady Promotions is a first-rate direct marketing firm in Philadelphia with a zeal for promotions and brand management
  • The company specializes in creating and implementing direct marketing campaigns, customer acquisition, customer retention, and brand awareness for its clients
  • Rocksteady Promotions focuses on developing its team members and providing them with opportunities for growth and success

Company Specialties:

  • Marketing
  • Business Development
  • Advertising
  • Technology
  • Renewable energy
  • Sustainability
  • Brand management
  • Leadership Development
  • Sales
  • Retail
  • B2B and B2C
  • Consulting

Company Website: http://rocksteadypromotionsinc.com/

ASSUMPTION: Rocksteady Promotions is a growing company with a strong focus on employee development and success. Its small to mid-sized structure offers opportunities for close collaboration and growth within the marketing and advertising industry.

πŸ“Š Role Analysis

Career Level: Entry Level (first role in the marketing field or transitioning from a non-marketing role)

Reporting Structure: This role reports directly to the Marketing Manager or Business Development Director

Work Arrangement: On-site, full-time position with flexibility for event-based campaigns

Growth Opportunities:

  • Advancement to Marketing Coordinator or similar role after demonstrating strong performance and acquiring relevant skills
  • Expansion into other areas of the business, such as business development or account management
  • Potential for career progression as the company continues to grow and expand

ASSUMPTION: This entry-level role offers opportunities for career growth and development within the marketing and advertising industry. Strong performance and a willingness to learn can lead to advancement opportunities within the company.

🌍 Location & Work Environment

Office Type: Urban office environment in Philadelphia, Pennsylvania

Office Location(s): 444 N 3rd St, Suite 502, Philadelphia, Pennsylvania 19123, US

Geographic Context:

  • Philadelphia, Pennsylvania, is the fifth-most populous city in the United States, offering a diverse range of cultural, historical, and recreational opportunities
  • The office is located in the vibrant and growing Northern Liberties neighborhood, close to public transportation and various amenities
  • The area has a thriving arts and culture scene, with numerous museums, galleries, and performance venues

Work Schedule: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for event-based campaigns)

ASSUMPTION: The office environment is dynamic and fast-paced, reflecting the company's focus on direct marketing and customer acquisition. The location in Philadelphia offers a wide range of cultural and recreational opportunities for employees.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • In-person interview with the Marketing Manager or Business Development Director
  • Final interview with the CEO or another senior team member
  • Background check and offer extension

Key Assessment Areas:

  • Communication skills and ability to interact with clients' consumers
  • Problem-solving abilities and adaptability
  • Motivation and drive to exceed expectations
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume to highlight relevant skills and experiences for this role
  • Prepare examples of your problem-solving abilities and customer service experiences
  • Demonstrate your enthusiasm for direct marketing and customer acquisition
  • Research the company and its clients to show your understanding of the business

ATS Keywords: Marketing, Sales, Customer Relations, Client Management, Problem Solving, Communication, Teamwork, Self-Improvement, Continuous Learning, Motivation, Brand Management, Direct Marketing, Product Knowledge, Promotion Techniques, Service Benefits

ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their skills and experiences in a variety of settings. Researching the company and its clients can help applicants tailor their applications and interviews to better fit the role and organization.

πŸ› οΈ Tools & Technologies

  • Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Social media management platforms (e.g., Hootsuite, Buffer)
  • Project management software (e.g., Asana, Trello)
  • Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: Familiarity with these tools is not required but can be an asset in this role. The company may provide training on relevant software and platforms.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Energy and enthusiasm
  • Professionalism and integrity
  • Continuous learning and improvement
  • Teamwork and collaboration
  • Customer focus and results-driven approach

Work Style:

  • Dynamic and fast-paced work environment
  • Focus on direct marketing and customer acquisition
  • Opportunities for growth and development
  • Close-knit team with a strong sense of camaraderie

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you motivated by the opportunity to learn and grow in your role?
  • Do you possess strong communication and interpersonal skills?
  • Are you comfortable working in a team and collaborating with colleagues?

ASSUMPTION: Applicants should assess their fit with the company's values and work style to ensure a successful and fulfilling career at Rocksteady Promotions.

⚠️ Potential Challenges

  • Handling difficult or upset customers during interactions
  • Managing time effectively between multiple campaigns and tasks
  • Adapting to changes in marketing strategies or client priorities
  • Balancing the demands of event-based campaigns with regular office hours

ASSUMPTION: These challenges can be overcome with strong problem-solving skills, adaptability, and a commitment to continuous learning and improvement.

πŸ“ˆ Similar Roles Comparison

  • Compared to other entry-level marketing roles, this position offers a greater focus on direct marketing and customer acquisition
  • Unlike some marketing roles, this position requires strong interpersonal skills and a comfort with customer interactions
  • Career progression in this role may involve advancement to marketing coordinator or similar roles, with potential expansion into business development or account management

ASSUMPTION: Applicants should consider their preferences for direct marketing and customer interaction when comparing this role to other entry-level marketing positions.

πŸ“ Sample Projects

  • Developing and implementing a direct marketing campaign for a new client
  • Conducting market research to identify new opportunities for client growth
  • Assisting in the planning and execution of a large-scale event or trade show
  • Creating and distributing marketing materials, such as brochures or flyers

ASSUMPTION: These sample projects reflect the diverse range of tasks and responsibilities associated with this role. Applicants should be prepared to demonstrate their skills and experiences in a variety of settings.

❓ Key Questions to Ask During Interview

  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does the company support the professional development and growth of its employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company measure the success of its marketing campaigns, and how can I contribute to that success?
  • What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: These questions can help applicants better understand the role, the company, and its culture, allowing them to make a more informed decision about their fit with the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant skills and experiences for this role
  • Prepare examples of your problem-solving abilities and customer service experiences
  • Research the company and its clients to show your understanding of the business
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.