Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: Pure Lifestyle Inc.

🔹 Location: Surrey, British Columbia, Canada

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 17, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Communicating directly with clients and customers
• Leading promotional sales campaigns
• Identifying target markets for clients' products and services
• Conducting territory research and presenting findings
• Building brand awareness and recognition through individualized marketing campaigns

ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain experience in marketing and sales. It offers a unique opportunity to work closely with a senior marketing manager and learn from a supportive team environment.

📋 Key Responsibilities

✅ Communicate and interact directly with clients and customers

✅ Conceptualize and lead promotional sales campaigns, working closely with the Senior Marketing Manager

✅ Identify specific target markets to help promote our clients’ products and services to

✅ Coordinate and present territory research to the rest of the Marketing Team

✅ Develop and showcase leadership skills throughout the entry-level position

✅ Build brand awareness and recognition through the implementation of individualized marketing and sales campaigns

✅ Support every angle of marketing with a customer-first approach to drive growth and brand loyalty

✅ Deliver results to our clientele daily and meet all objectives and goals

✅ Assist senior-level Marketing Manager with any other designated projects

ASSUMPTION: This role requires a high level of customer focus, strong communication skills, and the ability to work well in a team. It also demands a proactive approach to identifying and pursuing new opportunities for client growth.

🎯 Required Qualifications

Education: Associate's degree or 4-year degree preferred

Experience: 1 year of experience in customer service or customer-centric industry is required

Required Skills:

• Excellent communication skills
• Ability to work in a fast-paced environment
• Highly motivated
• Team-oriented mindset
• Versatile and dependable
• Friendly, positive, and upbeat personality

Preferred Skills:

• Previous experience in marketing or sales
• Bilingual or multilingual skills

ASSUMPTION: While an Associate's degree or 4-year degree is preferred, the company may consider candidates with relevant experience who can demonstrate strong transferable skills.

💰 Compensation & Benefits

Salary Range: CAD 35,000 - 45,000 per year (Based on industry standards for entry-level marketing roles in Surrey, BC)

Benefits:

• Health, dental, and vision insurance
• Retirement savings plan with company match
• Employee assistance program
• Paid time off (vacation, sick, and holidays)

Working Hours: Full-time, Monday to Friday, 9:00 AM to 5:00 PM (with flexibility for campaign needs)

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Surrey, BC. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services

Company Size: Small (11-50 employees) - Offers a close-knit team environment with opportunities for growth and mentorship

Founded: 2005 - Pure Lifestyle Inc. has been providing excellent customer service and innovative marketing solutions for over 20 years

Company Description:

• Focuses on integrating creative marketing and sales tactics to increase brand awareness and long-term customer loyalty
• Dedicated to providing high-quality marketing, sales, and advertising services to clients
• Committed to maintaining a positive and supportive work environment

Company Specialties:

• Direct marketing campaigns
• Customer service and client communication
• Market research and territory analysis

Company Website: https://www.purelifebc.ca/

ASSUMPTION: Pure Lifestyle Inc. is a well-established company with a strong reputation in the advertising services industry. It values customer service and provides a supportive work environment for its employees.

📊 Role Analysis

Career Level: Entry-level - This role is ideal for recent graduates or early-career professionals seeking to gain experience in marketing and sales

Reporting Structure: Reports directly to the Senior Marketing Manager

Work Arrangement: On-site, full-time position with flexible hours based on campaign needs

Growth Opportunities:

• Advancement to a senior-level marketing position
• Expansion of responsibilities based on performance and interest
• Training and development opportunities to enhance marketing and sales skills

ASSUMPTION: This entry-level role offers significant growth potential for the right candidate, with opportunities to advance within the company and develop a career in marketing and sales.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 218-2688 Shell Rd, Richmond, British Columbia V6X-4E1, CA

Geographic Context:

• Surrey is a suburban city located in the Metro Vancouver region
• Known for its diverse population and vibrant cultural scene
• Offers easy access to public transportation and major highways

Work Schedule: Full-time, Monday to Friday, 9:00 AM to 5:00 PM (with flexibility for campaign needs)

ASSUMPTION: The office location in Surrey, BC, provides a convenient and accessible work environment for employees, with easy access to public transportation and major highways.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-person or virtual interview with the Senior Marketing Manager
• Final decision and offer

Key Assessment Areas:

• Communication skills and customer focus
• Problem-solving abilities and initiative
• Teamwork and collaboration skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of previous marketing or sales campaigns you've worked on, and be ready to discuss your contributions and results
• Research the company and be prepared to discuss why you're a good fit for their team

ATS Keywords: Marketing Assistant, Entry-level, Customer Service, Sales Tactics, Market Research, Brand Awareness, Customer Focus

ASSUMPTION: The interview process for this role will focus on assessing the candidate's communication skills, customer focus, problem-solving abilities, teamwork, and cultural fit. Successful candidates will demonstrate a strong understanding of the role and a passion for marketing and sales.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Customer Relationship Management (CRM) software
• Marketing automation and analytics tools
• Social media platforms (Facebook, Instagram, LinkedIn, etc.)

ASSUMPTION: This role requires proficiency in Microsoft Office Suite and familiarity with CRM software, marketing automation tools, and social media platforms. Candidates should be comfortable learning and using new tools as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric approach
• Collaboration and teamwork
• Continuous learning and improvement
• Integrity and professionalism

Work Style:

• Fast-paced and dynamic environment
• Results-driven and goal-oriented
• Supportive and team-focused culture

Self-Assessment Questions:

• Do you thrive in a fast-paced, customer-focused environment?
• Are you comfortable working collaboratively with a team to achieve shared goals?
• Do you have a proactive approach to identifying and pursuing new opportunities for client growth?

ASSUMPTION: Successful candidates for this role will demonstrate a strong alignment with Pure Lifestyle Inc.'s company values and a comfortable fit with the company's work style. They will be customer-focused, collaborative, and proactive in their approach to marketing and sales.

⚠️ Potential Challenges

• Working in a fast-paced environment may be challenging for candidates who prefer a slower pace of work
• The role requires a high level of customer focus and communication, which may be demanding for candidates who struggle with these aspects
• As an entry-level role, there may be limited opportunities for advancement in the short term
• The role may require occasional work on weekends or evenings to support campaign needs

ASSUMPTION: While this role offers significant growth potential and a supportive work environment, it also presents challenges that candidates should be aware of and prepared to face.

📈 Similar Roles Comparison

• Compared to other entry-level marketing roles, this position offers a unique opportunity to work closely with a senior marketing manager and gain hands-on experience in a supportive team environment
• Industry-specific context: The advertising services industry is competitive and fast-paced, requiring strong communication skills and a customer-centric approach
• Career path comparison: This role provides a clear path for advancement to senior-level marketing positions within the company

ASSUMPTION: This entry-level marketing assistant role offers a unique combination of support, growth, and challenge, setting it apart from similar roles in the industry.

📝 Sample Projects

• Developing and executing a targeted social media campaign to increase brand awareness for a client
• Conducting market research and territory analysis to identify new opportunities for client growth
• Collaborating with the senior marketing manager to create and implement a promotional sales campaign for a major client event

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available to the marketing assistant in this role.

❓ Key Questions to Ask During Interview

• What are the most important qualities you're looking for in a marketing assistant?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for growth and advancement within the marketing department?
• How does the company support work-life balance for its employees?
• What are the biggest challenges facing the marketing team currently, and how can this role help address them?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and provides valuable information about the company and its culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of previous marketing or sales campaigns you've worked on, and be ready to discuss your contributions and results
• Research the company and be prepared to discuss why you're a good fit for their team
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.