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Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Birmingham, Alabama, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Birmingham, Alabama, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 30, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing campaigns and promotional materials
  • Conducting market research and data analysis
  • Monitoring and reporting on marketing efforts
  • Coordinating with vendors and internal departments
  • Managing marketing files, documents, and calendars
  • Preparing presentations and marketing reports
  • Supporting event planning and logistics

ASSUMPTION: This role requires a high level of organization, attention to detail, and strong communication skills. It is ideal for a recent graduate or someone with up to two years of experience in marketing or a related field.

πŸ“‹ Key Responsibilities

βœ… Assist in the planning and execution of marketing campaigns and promotional materials

βœ… Conduct market research and gather data to support strategic decisions

βœ… Monitor and report on the effectiveness of marketing efforts

βœ… Coordinate with vendors, partners, and internal departments to ensure smooth campaign execution

βœ… Maintain marketing files, documents, and calendars

βœ… Prepare presentations and marketing reports as needed

βœ… Support event planning and logistics for internal and client events

ASSUMPTION: The role involves a mix of creative and administrative tasks, requiring strong organizational skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, Communications, or a related field

Experience: 1-2 years of experience in a marketing or administrative support role (internships count)

Required Skills:

  • Strong written and verbal communication skills
  • Excellent organizational and time-management abilities
  • Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint)
  • Ability to manage multiple tasks and meet deadlines

Preferred Skills:

  • Experience with CRM software
  • Familiarity with marketing automation tools
  • Knowledge of graphic design principles

ASSUMPTION: While not explicitly stated, having experience with CRM software and marketing automation tools would be beneficial for this role. Additionally, knowledge of graphic design principles could be an asset for creating promotional materials.

πŸ’° Compensation & Benefits

Salary Range: $42,000 - $52,000 per year

Benefits:

  • Opportunities for professional growth and advancement
  • Ongoing training and development support
  • Collaborative and supportive team environment
  • Flexible schedule options and paid time off

Working Hours: Full-time, 40 hours per week

ASSUMPTION: The salary range provided is based on industry standards for a Marketing Assistant role in the Birmingham, Alabama area. The benefits listed are typical for a company of this size and industry.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

  • Signal Tru Brand is a dynamic and innovative business solutions company committed to helping clients achieve long-term success through strategic communication, efficient operations, and client-centered services.
  • The company takes pride in building strong relationships, delivering consistent value, and offering professional growth within a collaborative environment.

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: signaltrubrand.com

ASSUMPTION: Signal Tru Brand is a growing company with a focus on innovation and creativity. They value strong relationships and professional growth within their collaborative environment.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level marketing role

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, full-time position

Growth Opportunities:

  • Potential to take on more responsibilities and advance within the marketing department
  • Opportunities to learn and develop new skills through ongoing training and development support

ASSUMPTION: This role offers opportunities for professional growth and advancement within the marketing department. The company's focus on ongoing training and development support indicates a commitment to helping employees grow and succeed.

🌍 Location & Work Environment

Office Type: On-site, collaborative work environment

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Birmingham, Alabama is a mid-sized city with a growing job market and a cost of living that is lower than the national average.
  • The company's office is located in the heart of Reno, Nevada, offering easy access to amenities and a vibrant downtown area.

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with a one-hour lunch break

ASSUMPTION: The on-site work environment at Signal Tru Brand fosters collaboration and creativity. The company's location in Birmingham, Alabama, offers a mix of urban and suburban living options, with a lower cost of living compared to other major cities in the United States.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess communication skills and cultural fit
  • In-person or virtual interview with the Marketing Manager to discuss the role and answer questions
  • Final interview with a senior team member to assess skills and fit for the company

Key Assessment Areas:

  • Communication skills, both written and verbal
  • Organizational skills and ability to manage multiple tasks
  • Problem-solving skills and initiative
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume to highlight relevant skills and experiences for this role
  • Prepare a cover letter that demonstrates your enthusiasm for the position and the company
  • Be ready to discuss your experience with marketing campaigns, market research, and event planning

ATS Keywords: Marketing Assistant, Marketing Campaigns, Market Research, Data Analysis, Campaign Execution, Vendor Coordination, Presentation Skills, Report Preparation, Event Planning, Administrative Support

ASSUMPTION: The application process at Signal Tru Brand is designed to assess communication skills, organizational skills, and cultural fit. Applicants should be prepared to discuss their experience with marketing campaigns, market research, and event planning, as well as their ability to manage multiple tasks and meet deadlines.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, Word, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Graphic design tools (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: While not explicitly stated, the required skills and preferred skills sections suggest that the company uses Microsoft Office Suite, CRM software, marketing automation tools, and graphic design tools for their marketing efforts.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion
  • Creativity
  • Strategic Thinking
  • Authenticity
  • Collaboration

Work Style:

  • Collaborative and supportive team environment
  • Focus on innovation and thinking outside the box
  • Strong emphasis on communication and storytelling

Self-Assessment Questions:

  • Do you have a passion for storytelling and a knack for thinking outside the box?
  • Are you comfortable working in a collaborative and supportive team environment?
  • Do you have strong written and verbal communication skills, and are you able to craft compelling narratives?

ASSUMPTION: Signal Tru Brand values creativity, collaboration, and strong communication skills in their employees. Applicants should be prepared to demonstrate their passion for storytelling and their ability to work well in a team environment.

⚠️ Potential Challenges

  • Managing multiple tasks and deadlines in a fast-paced environment
  • Adapting to the company's unique culture and work style
  • Balancing administrative tasks with creative marketing efforts
  • Navigating the ever-changing media landscape and staying up-to-date with industry trends

ASSUMPTION: The Marketing Assistant role at Signal Tru Brand may present challenges in managing multiple tasks and deadlines, adapting to the company's unique culture, and balancing administrative tasks with creative marketing efforts. Applicants should be prepared to work in a fast-paced environment and stay up-to-date with industry trends.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: This role is similar to the Marketing Assistant role, but may involve more strategic planning and less administrative tasks. It may also require more experience in marketing.
  • Marketing Specialist: This role is more specialized and may focus on a specific area of marketing, such as social media or content creation. It may also require more experience in marketing.
  • Marketing Manager: This role is more senior and involves overseeing the marketing department and team. It may require more experience in marketing and management.

ASSUMPTION: The Marketing Assistant role at Signal Tru Brand is similar to other marketing roles, but may involve more administrative tasks and less strategic planning. Applicants should consider their career goals and the specific requirements of each role when comparing similar positions.

πŸ“ Sample Projects

  • Planning and executing a marketing campaign for a new product launch
  • Conducting market research to identify trends and opportunities in the industry
  • Preparing a presentation on the effectiveness of a recent marketing campaign
  • Supporting event planning and logistics for an internal or client event

ASSUMPTION: The Marketing Assistant role at Signal Tru Brand involves a variety of projects, from planning and executing marketing campaigns to conducting market research and supporting event planning. Applicants should be prepared to discuss their experience with these types of projects and their ability to manage multiple tasks simultaneously.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in a Marketing Assistant?
  • How does this role fit into the overall marketing strategy for the company?
  • What are the biggest challenges facing the marketing department currently?
  • How does the company support the professional growth and development of its employees?
  • What is the company's approach to work-life balance, and how does that manifest in this role?

ASSUMPTION: Applicants should ask questions that demonstrate their interest in the role and the company, as well as their understanding of the marketing industry and the specific challenges facing the department. They should also be prepared to discuss their own experiences and qualifications in relation to the role.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant skills and experiences for this role
  • Prepare a cover letter that demonstrates your enthusiasm for the position and the company
  • Be ready to discuss your experience with marketing campaigns, market research, and event planning
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.