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Marketing Assistant

Equity Management
Full-time
On-site
Rhode Island, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Equity Management

πŸ”Ή Location: Apponaug, RI, United States

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: July 11, 2025

πŸ”Ή Experience Level: Entry-Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Working closely with the Senior Marketing Manager to lead promotional sales campaigns
  • Conducting market and territory research to identify target markets and promote clients' products/services
  • Building brand awareness and recognition through individualized marketing strategies
  • Delivering results and meeting objectives and goals daily
  • Supporting the Senior Marketing Manager in various projects and tasks

ASSUMPTION: This role is ideal for a motivated and friendly individual seeking to grow within a marketing team and gain hands-on experience in various aspects of marketing and sales.

πŸ“‹ Key Responsibilities

βœ… Communicate and interact directly with clients and customers

βœ… Conceptualize and lead promotional sales campaigns, working closely with the Senior Marketing Manager

βœ… Identify specific target markets to help promote clients' products and services

βœ… Coordinate and present territory research to the rest of the Marketing Team

βœ… Develop and showcase leadership skills throughout the entry-level role

βœ… Build brand awareness and recognition through the implementation of individualized marketing and sales campaigns

βœ… Support every angle of marketing with a customer-first approach to drive growth and brand loyalty

βœ… Deliver results to clients daily and meet all objectives and goals

βœ… Assist the Senior Marketing Manager with any other designated projects

ASSUMPTION: This role requires strong communication skills, a team-oriented mindset, and the ability to work in a fast-paced environment.

🎯 Required Qualifications

Education: Associate’s degree or 4-year degree preferred

Experience: 1 year of experience in customer service or customer-centric industry is required

Required Skills:

  • Excellent communication skills
  • Highly motivated
  • Team-oriented mindset
  • Dependable
  • Friendly, positive, and upbeat personality

Preferred Skills:

  • Previous experience in marketing or sales
  • Strong leadership skills

ASSUMPTION: Candidates with relevant experience in marketing, sales, or customer service will be well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: $46,000 - $56,000 per year

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee assistance program

Working Hours: Full-time (40 hours per week), Monday - Friday, 9:00 AM - 5:00 PM

ASSUMPTION: The salary range is based on industry standards for entry-level marketing positions in the Providence, RI area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Equity Management is an industry leader in creating and managing corporate trademark licensing programs, enhancing clients' corporate brands by developing new, licensed consumer products.

Company Size: Equity Management has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Equity Management was founded in 1986 and has since worked with Fortune 500 companies to maximize the value of their trademarks, build brand awareness, and create new streams of royalty revenue.

Company Description:

  • Equity Management specializes in maximizing the value of clients' trademarks through strategic licensing programs
  • The company works with Fortune 500 clients to create new, licensed consumer products that extend their core business
  • Equity Management focuses on enhancing clients' corporate brands and generating new revenue streams

Company Specialties:

  • Corporate trademark licensing programs
  • Brand extension strategies
  • Consumer product development

Company Website: equitymgmtinc.com

ASSUMPTION: Equity Management's expertise in brand licensing and extension makes it an attractive employer for marketing professionals seeking to gain experience in this specialized field.

πŸ“Š Role Analysis

Career Level: Entry-Level (0-2 years)

Reporting Structure: The Marketing Assistant reports directly to the Senior Marketing Manager.

Work Arrangement: This is an on-site position, requiring the Marketing Assistant to work from the company's office in Apponaug, RI.

Growth Opportunities:

  • Gain hands-on experience in various aspects of marketing and sales
  • Develop leadership skills and build a strong professional network within the company
  • Potential for career advancement as the company continues to grow

ASSUMPTION: This entry-level role offers a solid foundation for a career in marketing, with opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): 4365 Executive Dr, San Diego, California, US

Geographic Context:

  • Apponaug, RI is a suburban area with a mix of residential and commercial properties
  • The office is located near major highways, providing easy access for commuters
  • The area offers a range of dining, shopping, and entertainment options

Work Schedule: Full-time, Monday - Friday, 9:00 AM - 5:00 PM, with occasional overtime as needed

ASSUMPTION: The office environment is professional yet collaborative, with a focus on teamwork and open communication.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • In-person or video interview with the Senior Marketing Manager
  • Final interview with the Marketing Director
  • Background check and reference check

Key Assessment Areas:

  • Communication skills and customer service experience
  • Problem-solving and analytical skills
  • Motivation and enthusiasm for the role
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of successful marketing or sales campaigns you've worked on, focusing on your contributions and results
  • Research Equity Management's clients and industry to demonstrate your understanding of the company's focus and mission

ATS Keywords: Marketing Assistant, Promotional Campaigns, Market Research, Sales Tactics, Brand Awareness, Customer Service, Team-Oriented, Motivated, Leadership Skills

ASSUMPTION: The application process is designed to assess candidates' skills, experiences, and cultural fit, with a focus on identifying the best fit for the company's marketing team.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Customer Relationship Management (CRM) software
  • Marketing automation and analytics tools
  • Social media platforms

ASSUMPTION: The Marketing Assistant will be expected to learn and utilize various tools and technologies to effectively perform their job duties.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Expertise
  • Collaboration
  • Innovation
  • Client focus

Work Style:

  • Team-oriented and collaborative
  • Results-driven and focused on meeting objectives
  • Adaptable and open to learning new skills and tools
  • Professional and polished in client interactions

Self-Assessment Questions:

  • Do you possess strong communication skills and a friendly demeanor?
  • Are you highly motivated and able to work in a fast-paced environment?
  • Do you have a team-oriented mindset and a willingness to learn and grow?

ASSUMPTION: Candidates who align with Equity Management's company values and work style will be well-suited for this role and the company's culture.

⚠️ Potential Challenges

  • Working in a fast-paced environment with tight deadlines
  • Managing multiple projects and priorities simultaneously
  • Adapting to changes in the marketing landscape and client needs
  • Developing leadership skills and taking on increased responsibilities

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a willingness to learn and grow within the role.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: Focuses more on day-to-day marketing tasks and less on sales and client communication
  • Marketing Specialist: Requires more advanced marketing skills and experience, with a focus on campaign strategy and execution
  • Sales Development Representative: Focuses primarily on sales and lead generation, with less emphasis on marketing and client communication

ASSUMPTION: The Marketing Assistant role offers a unique blend of marketing, sales, and customer service responsibilities, making it an attractive entry-level position for candidates interested in a multifaceted role.

πŸ“ Sample Projects

  • Developing and executing a promotional campaign for a new client product launch
  • Conducting market research to identify target markets and trends for an existing client
  • Assisting in the planning and execution of a company-wide marketing event or conference

ASSUMPTION: These sample projects provide a glimpse into the diverse range of responsibilities and tasks the Marketing Assistant may encounter in this role.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in a Marketing Assistant?
  • How does this role fit into the overall marketing strategy for the company and its clients?
  • What opportunities are there for growth and development within the marketing team?
  • How does Equity Management support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of successful marketing or sales campaigns you've worked on, focusing on your contributions and results
  • Research Equity Management's clients and industry to demonstrate your understanding of the company's focus and mission
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.