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Marketing Assistant

HMG Business Group
Full-time
On-site
St. Petersburg, Florida, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: HMG Business Group

πŸ”Ή Location: St. Petersburg, FL

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 21, 2025

πŸ”Ή Experience Level: Entry-Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Collaborating with clients to develop marketing strategies
  • Executing dynamic face-to-face sales and marketing strategies
  • Building and maintaining strong relationships with customers and clients
  • Assisting in planning, implementing, and tracking marketing campaigns
  • Conducting market research to inform marketing strategies

ASSUMPTION: This role requires a balance of creativity, organization, and interpersonal skills. It's ideal for a motivated individual eager to learn and grow in the marketing field.

πŸ“‹ Key Responsibilities

βœ… Master the Fundamentals: Participate in comprehensive training across key departments

βœ… Be the Face of Strategy: Execute dynamic face-to-face sales and marketing strategies

βœ… Cultivate Connections: Build and maintain strong relationships with customers, clients, and team members

βœ… Campaign Support: Assist in planning, implementation, and tracking of marketing campaigns across various channels

βœ… Market Research: Research market trends, competitor activity, and customer insights to inform marketing strategies

βœ… Strategize for Success: Assist in developing and implementing impactful marketing plans to boost brand recognition and drive sales growth

ASSUMPTION: This role involves a mix of independent work and team collaboration, with a focus on delivering results and elevating client brands.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 0-1 year of experience in customer service, hospitality, event marketing, or a related field (training provided for motivated candidates)

Required Skills:

  • Meticulous attention to detail and commitment to accuracy
  • Ability to adjust to changing priorities and handle multiple tasks simultaneously
  • Collaborative spirit and willingness to contribute to a positive team environment
  • Proactive and resourceful, able to take initiative and work independently

Preferred Skills:

  • Previous experience in marketing, sales, or a related field
  • Fluency in Spanish or another language

ASSUMPTION: While experience is preferred, HMG Business Group is willing to train motivated candidates ready to learn and grow in the marketing field.

πŸ’° Compensation & Benefits

Salary Range: $30,000 - $40,000 per year (based on industry standards for entry-level marketing roles in St. Petersburg, FL)

Benefits:

  • Dynamic Work Environment: Thrive in a collaborative office with supportive staff and structured management
  • Personalized Mentorship: Get tailored one-on-one guidance for your growth
  • Leadership Access: Shadow upper management and the CEO for insights and inspiration

Working Hours: Full-time, 40 hours per week (Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for event-based work)

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in St. Petersburg, FL. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services

Company Size: 2-10 employees (small, close-knit team environment)

Founded: 2008 (17 years of experience in the marketing industry)

Company Description:

  • HMG Business Group specializes in marketing and advertising services for various industries, with a focus on the food and beverage sector
  • The company works with major suppliers and distributors to create marketing partnerships for restaurants, hotels, and bars
  • HMG Business Group aims to develop high-quality, volume-driving, sales-increasing beverage programs for its clients

Company Specialties:

  • Marketing
  • Advertising
  • Printing
  • Creative Design
  • Photography
  • Websites
  • Social Media
  • Brand Identity-Logos
  • Package Design
  • Menus
  • Point-of-Sale Collateral
  • Signage
  • Direct Mail
  • Sales Sheets
  • Brochures
  • Drink Development
  • Radio Ads
  • TV Ads
  • Print Ads
  • and Banner Ads

Company Website: http://www.hermesmg.com

ASSUMPTION: Working at HMG Business Group offers an opportunity to gain diverse marketing experience and contribute to a wide range of projects.

πŸ“Š Role Analysis

Career Level: Entry-Level (Marketing Assistant)

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, full-time position with the opportunity to work events as needed

Growth Opportunities:

  • Gain valuable experience in various aspects of marketing and advertising
  • Work closely with upper management and the CEO for mentorship and guidance
  • Potential career progression into roles such as Marketing Coordinator, Marketing Specialist, or Account Executive

ASSUMPTION: This role provides an excellent starting point for a career in marketing, with opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: Collaborative, supportive office environment

Office Location(s): St. Petersburg, FL

Geographic Context:

  • St. Petersburg is located in Pinellas County, Florida, with a population of approximately 260,000 people
  • The city offers a mix of urban and suburban living, with a vibrant arts and culture scene, beautiful beaches, and a growing food and beverage industry
  • St. Petersburg has a subtropical climate, with mild winters and hot, humid summers

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for event-based work

ASSUMPTION: The work environment at HMG Business Group is dynamic and supportive, with a focus on collaboration and employee growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submit your resume and cover letter through the application link
  • Initial phone or video screen with the HR department
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the CEO or another senior team member
  • Background check and reference check (if applicable)

Key Assessment Areas:

  • Problem-solving skills and ability to think critically
  • Communication and interpersonal skills
  • Creativity and adaptability
  • Attention to detail and organizational skills
  • Alignment with company values and culture

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of marketing campaigns or projects you've worked on, demonstrating your creativity and problem-solving skills
  • Research HMG Business Group and be prepared to discuss how your skills and experiences align with the company's mission and values
  • Prepare questions to ask the interviewer about the role, the team, or the company to demonstrate your interest and engagement

ATS Keywords: Marketing Assistant, Marketing, Advertising, Sales, Customer Service, Brand Strategy, Campaign Management, Market Research, Customer Relationships, Teamwork, Collaboration, Attention to Detail, Self-Starter

ASSUMPTION: The application process at HMG Business Group is designed to assess your skills, experiences, and cultural fit for the Marketing Assistant role.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Workspace (Gmail, Google Drive, Google Docs, Google Sheets)
  • Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
  • Marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce)
  • Design tools (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: Familiarity with these tools is preferred but not required. Training will be provided as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity: Uphold honesty and ethical standards in all aspects of work
  • Humility: Maintain a humble and approachable demeanor when working with clients and team members
  • Positivity: Foster a positive and supportive work environment
  • Ambition: Demonstrate a strong desire to learn, grow, and succeed in the marketing field

Work Style:

  • Collaborative: Thrive in a team environment and enjoy working with others to achieve common goals
  • Adaptable: Embrace change and adjust to new priorities and tasks as needed
  • Detail-oriented: Pay close attention to details and strive for accuracy in all tasks

Self-Assessment Questions:

  • Do you embody the company values of integrity, humility, positivity, and ambition?
  • Are you comfortable working in a collaborative, supportive team environment?
  • Do you have a strong attention to detail and a commitment to accuracy in your work?

ASSUMPTION: Cultural fit is essential for success at HMG Business Group, and candidates who align with the company's values and work style are more likely to thrive in this role.

⚠️ Potential Challenges

  • Managing multiple tasks and priorities simultaneously
  • Working in a fast-paced, dynamic environment
  • Adapting to changing client needs and market trends
  • Balancing independent work and team collaboration

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and growth.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: This role is similar to the Marketing Assistant role but may involve more strategic planning and less day-to-day campaign execution
  • Marketing Specialist: This role focuses on a specific aspect of marketing, such as social media, content creation, or SEO, and requires more specialized skills and knowledge
  • Account Executive: This role is responsible for managing client relationships and may involve sales and business development activities in addition to marketing

ASSUMPTION: Each of these roles requires a unique skill set and offers different opportunities for growth and development within the marketing field.

πŸ“ Sample Projects

  • Develop and execute a social media marketing campaign for a new product launch
  • Conduct market research to identify trends and opportunities in the food and beverage industry
  • Assist in the planning and execution of a marketing event, such as a trade show or product launch

ASSUMPTION: These projects demonstrate the range of responsibilities and opportunities available to the Marketing Assistant at HMG Business Group.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in a Marketing Assistant?
  • How does this role support the overall marketing strategy and goals of the company?
  • What opportunities are there for growth and development within the Marketing department and the company as a whole?
  • How does HMG Business Group support work-life balance for its employees?
  • What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company culture and work environment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of marketing campaigns or projects you've worked on, demonstrating your creativity and problem-solving skills
  • Research HMG Business Group and be prepared to discuss how your skills and experiences align with the company's mission and values
  • Prepare questions to ask the interviewer about the role, the team, or the company to demonstrate your interest and engagement
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.