π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: HMG Business Group
πΉ Location: St. Petersburg, FL
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: May 21, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Collaborating with clients to develop marketing strategies
- Executing dynamic face-to-face sales and marketing strategies
- Building and maintaining strong relationships with customers and clients
- Assisting in planning, implementing, and tracking marketing campaigns
- Conducting market research to inform marketing strategies
ASSUMPTION: This role requires a balance of creativity, organization, and interpersonal skills. It's ideal for a motivated individual eager to learn and grow in the marketing field.
π Key Responsibilities
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Master the Fundamentals: Participate in comprehensive training across key departments
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Be the Face of Strategy: Execute dynamic face-to-face sales and marketing strategies
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Cultivate Connections: Build and maintain strong relationships with customers, clients, and team members
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Campaign Support: Assist in planning, implementation, and tracking of marketing campaigns across various channels
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Market Research: Research market trends, competitor activity, and customer insights to inform marketing strategies
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Strategize for Success: Assist in developing and implementing impactful marketing plans to boost brand recognition and drive sales growth
ASSUMPTION: This role involves a mix of independent work and team collaboration, with a focus on delivering results and elevating client brands.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 0-1 year of experience in customer service, hospitality, event marketing, or a related field (training provided for motivated candidates)
Required Skills:
- Meticulous attention to detail and commitment to accuracy
- Ability to adjust to changing priorities and handle multiple tasks simultaneously
- Collaborative spirit and willingness to contribute to a positive team environment
- Proactive and resourceful, able to take initiative and work independently
Preferred Skills:
- Previous experience in marketing, sales, or a related field
- Fluency in Spanish or another language
ASSUMPTION: While experience is preferred, HMG Business Group is willing to train motivated candidates ready to learn and grow in the marketing field.
π° Compensation & Benefits
Salary Range: $30,000 - $40,000 per year (based on industry standards for entry-level marketing roles in St. Petersburg, FL)
Benefits:
- Dynamic Work Environment: Thrive in a collaborative office with supportive staff and structured management
- Personalized Mentorship: Get tailored one-on-one guidance for your growth
- Leadership Access: Shadow upper management and the CEO for insights and inspiration
Working Hours: Full-time, 40 hours per week (Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for event-based work)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in St. Petersburg, FL. Actual compensation may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 2-10 employees (small, close-knit team environment)
Founded: 2008 (17 years of experience in the marketing industry)
Company Description:
- HMG Business Group specializes in marketing and advertising services for various industries, with a focus on the food and beverage sector
- The company works with major suppliers and distributors to create marketing partnerships for restaurants, hotels, and bars
- HMG Business Group aims to develop high-quality, volume-driving, sales-increasing beverage programs for its clients
Company Specialties:
- Marketing
- Advertising
- Printing
- Creative Design
- Photography
- Websites
- Social Media
- Brand Identity-Logos
- Package Design
- Menus
- Point-of-Sale Collateral
- Signage
- Direct Mail
- Sales Sheets
- Brochures
- Drink Development
- Radio Ads
- TV Ads
- Print Ads
- and Banner Ads
Company Website: http://www.hermesmg.com
ASSUMPTION: Working at HMG Business Group offers an opportunity to gain diverse marketing experience and contribute to a wide range of projects.
π Role Analysis
Career Level: Entry-Level (Marketing Assistant)
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, full-time position with the opportunity to work events as needed
Growth Opportunities:
- Gain valuable experience in various aspects of marketing and advertising
- Work closely with upper management and the CEO for mentorship and guidance
- Potential career progression into roles such as Marketing Coordinator, Marketing Specialist, or Account Executive
ASSUMPTION: This role provides an excellent starting point for a career in marketing, with opportunities for growth and development within the company.
π Location & Work Environment
Office Type: Collaborative, supportive office environment
Office Location(s): St. Petersburg, FL
Geographic Context:
- St. Petersburg is located in Pinellas County, Florida, with a population of approximately 260,000 people
- The city offers a mix of urban and suburban living, with a vibrant arts and culture scene, beautiful beaches, and a growing food and beverage industry
- St. Petersburg has a subtropical climate, with mild winters and hot, humid summers
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for event-based work
ASSUMPTION: The work environment at HMG Business Group is dynamic and supportive, with a focus on collaboration and employee growth.
πΌ Interview & Application Insights
Typical Process:
- Submit your resume and cover letter through the application link
- Initial phone or video screen with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with the CEO or another senior team member
- Background check and reference check (if applicable)
Key Assessment Areas:
- Problem-solving skills and ability to think critically
- Communication and interpersonal skills
- Creativity and adaptability
- Attention to detail and organizational skills
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of marketing campaigns or projects you've worked on, demonstrating your creativity and problem-solving skills
- Research HMG Business Group and be prepared to discuss how your skills and experiences align with the company's mission and values
- Prepare questions to ask the interviewer about the role, the team, or the company to demonstrate your interest and engagement
ATS Keywords: Marketing Assistant, Marketing, Advertising, Sales, Customer Service, Brand Strategy, Campaign Management, Market Research, Customer Relationships, Teamwork, Collaboration, Attention to Detail, Self-Starter
ASSUMPTION: The application process at HMG Business Group is designed to assess your skills, experiences, and cultural fit for the Marketing Assistant role.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Drive, Google Docs, Google Sheets)
- Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
- Marketing automation and CRM tools (e.g., HubSpot, Marketo, Salesforce)
- Design tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: Familiarity with these tools is preferred but not required. Training will be provided as needed.
π Cultural Fit Considerations
Company Values:
- Integrity: Uphold honesty and ethical standards in all aspects of work
- Humility: Maintain a humble and approachable demeanor when working with clients and team members
- Positivity: Foster a positive and supportive work environment
- Ambition: Demonstrate a strong desire to learn, grow, and succeed in the marketing field
Work Style:
- Collaborative: Thrive in a team environment and enjoy working with others to achieve common goals
- Adaptable: Embrace change and adjust to new priorities and tasks as needed
- Detail-oriented: Pay close attention to details and strive for accuracy in all tasks
Self-Assessment Questions:
- Do you embody the company values of integrity, humility, positivity, and ambition?
- Are you comfortable working in a collaborative, supportive team environment?
- Do you have a strong attention to detail and a commitment to accuracy in your work?
ASSUMPTION: Cultural fit is essential for success at HMG Business Group, and candidates who align with the company's values and work style are more likely to thrive in this role.
β οΈ Potential Challenges
- Managing multiple tasks and priorities simultaneously
- Working in a fast-paced, dynamic environment
- Adapting to changing client needs and market trends
- Balancing independent work and team collaboration
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and growth.
π Similar Roles Comparison
- Marketing Coordinator: This role is similar to the Marketing Assistant role but may involve more strategic planning and less day-to-day campaign execution
- Marketing Specialist: This role focuses on a specific aspect of marketing, such as social media, content creation, or SEO, and requires more specialized skills and knowledge
- Account Executive: This role is responsible for managing client relationships and may involve sales and business development activities in addition to marketing
ASSUMPTION: Each of these roles requires a unique skill set and offers different opportunities for growth and development within the marketing field.
π Sample Projects
- Develop and execute a social media marketing campaign for a new product launch
- Conduct market research to identify trends and opportunities in the food and beverage industry
- Assist in the planning and execution of a marketing event, such as a trade show or product launch
ASSUMPTION: These projects demonstrate the range of responsibilities and opportunities available to the Marketing Assistant at HMG Business Group.
β Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a Marketing Assistant?
- How does this role support the overall marketing strategy and goals of the company?
- What opportunities are there for growth and development within the Marketing department and the company as a whole?
- How does HMG Business Group support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company culture and work environment.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of marketing campaigns or projects you've worked on, demonstrating your creativity and problem-solving skills
- Research HMG Business Group and be prepared to discuss how your skills and experiences align with the company's mission and values
- Prepare questions to ask the interviewer about the role, the team, or the company to demonstrate your interest and engagement
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.