📌 Core Information
🔹 Job Title: Marketing Assistant
🔹 Company: Vanguard Agency
🔹 Location: Garland, TX
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 3, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Collaborating with sales account executives and customers to build innovative outdoor advertising campaigns
- Cross-training in various industry strategies, standards, and skills
- Expanding brand awareness and knowledge of top clients' products and services to customers
- Developing relationships with internal and external peers to ensure campaign deliverability
- Mastering the consumer base and territory market to increase brand awareness and sales generation
ASSUMPTION: This role requires a strong focus on customer engagement, team collaboration, and adaptability to various marketing strategies.
📋 Key Responsibilities
✅ Engage with customers to expand brand awareness and knowledge of top clients' products and services
✅ Develop relationships with internal and external peers to ensure campaign deliverability
✅ Master the consumer base and territory market to increase brand awareness and sales generation
✅ Cross-train with the sales team to learn the full sales cycle and ensure customer satisfaction
✅ Provide product, promotion, and pricing information by clarifying customer requests
✅ Gain an in-depth understanding of the company's bonus tools, communication channels, quality assurance processes, and regulatory requirements
✅ Adhere to corporate development, learning statistical standards, and implementing training to achieve and exceed sales standards
ASSUMPTION: This role involves a mix of customer-facing tasks, team collaboration, and continuous learning and improvement.
🎯 Required Qualifications
Education: A degree in Marketing, Communications, or Advertising is a bonus but not required
Experience: 1-3 years in a customer service, marketing, sales, promotion & advertising, or customer-facing role
Required Skills:
- Excellent communication skills
- Strong interpersonal skills and approachability
- High caliber work ethic and drive for success
- Comfortability engaging consumers, clients, and team members
- Desire for constant improvement and ability to implement constructive criticism
- Above-average organizational skills and intuitiveness for corporate structure
Preferred Skills:
- Bilingual or multilingual skills
- Experience with CRM software
- Knowledge of the insurance industry
ASSUMPTION: While a degree in a related field is preferred, the company values relevant experience and strong interpersonal skills.
💰 Compensation & Benefits
Salary Range: $40,000 - $55,000 per year
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on insurance products
Working Hours: Full-time, Monday-Friday, 8:30 AM - 5:30 PM (with a 30-minute lunch break)
ASSUMPTION: The salary range is based on industry standards for entry-level marketing positions in the Dallas-Fort Worth area.
📌 Applicant Insights
🔍 Company Context
Industry: Insurance
Company Size: 11-50 employees
Founded: 2018
Company Description:
- Highly respected, independent, and forward-thinking insurance agency
- Committed to providing exceptional five-star service to clients
- Fosters a progressive and innovative environment that encourages growth and development
Company Specialties:
- Home, auto, life, and commercial insurance
- Customized insurance solutions
- Exceptional customer service
Company Website: Vanguard Agency
ASSUMPTION: The company's focus on customer satisfaction and continuous improvement creates an environment where Marketing Assistants can grow and succeed.
📊 Role Analysis
Career Level: Entry-Level
Reporting Structure: Reports directly to the Marketing Manager
Work Arrangement: On-site, full-time
Growth Opportunities:
- Cross-training in various industry strategies, standards, and skills
- Potential career progression to Marketing Coordinator or similar roles
- Opportunities to work with a diverse portfolio of clients
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): 2190 North Loop W, Suite 102, Houston, TX 77018
Geographic Context:
- Garland is a suburb of Dallas, TX, with a population of approximately 230,000
- Dallas-Fort Worth is the fourth most populous metropolitan area in the United States
- The area offers a diverse range of cultural, entertainment, and recreational opportunities
Work Schedule: Monday-Friday, 8:30 AM - 5:30 PM (with a 30-minute lunch break)
ASSUMPTION: The office environment is professional yet collaborative, with a focus on teamwork and customer satisfaction.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or video interview with the Marketing Manager
- Final interview with the CEO or another senior team member
Key Assessment Areas:
- Communication skills and customer engagement
- Adaptability and willingness to learn
- Problem-solving skills and initiative
- Alignment with company values and culture
Application Tips:
- Tailor your resume to highlight relevant experience and skills
- Prepare examples of your customer engagement and problem-solving skills
- Research the company and be ready to discuss how your values align with theirs
- Practice common interview questions and be prepared to discuss your career goals
ATS Keywords: Marketing, Sales, Customer Service, Advertising, Promotion, Brand Awareness, Campaign Development, Team Collaboration, Customer Satisfaction, Insurance Industry
ASSUMPTION: The interview process is designed to assess your communication skills, adaptability, and cultural fit within the company.
🛠️ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot, or similar)
- Marketing automation tools (e.g., Marketo, Pardot, or similar)
- Social media management platforms (e.g., Hootsuite, Buffer, or similar)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: The company may provide training on specific tools and technologies, depending on the candidate's existing skillset.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric approach
- Integrity and professionalism
- Collaboration and teamwork
- Continuous learning and improvement
Work Style:
- Adaptable and willing to learn
- Strong communication and interpersonal skills
- Customer-focused and results-driven
- Team player with a positive attitude
Self-Assessment Questions:
- Do you have strong communication skills and the ability to engage with customers effectively?
- Are you adaptable and willing to learn new strategies and tools?
- Do you thrive in a collaborative work environment and enjoy working as part of a team?
ASSUMPTION: The company values candidates who are customer-focused, adaptable, and able to work effectively within a team.
⚠️ Potential Challenges
- Handling difficult customer interactions and finding creative solutions
- Meeting sales targets and campaign performance expectations
- Adapting to changes in marketing strategies and industry trends
- Balancing multiple tasks and priorities in a fast-paced environment
ASSUMPTION: These challenges can be overcome with strong communication skills, adaptability, and a customer-centric approach.
📈 Similar Roles Comparison
- Marketing Coordinator: More experienced role with additional responsibilities, such as project management and team leadership
- Marketing Specialist: Focuses on specific marketing channels or campaigns, with less cross-functional responsibilities
- Sales Development Representative: Focuses on lead generation and qualification, with less emphasis on campaign development
ASSUMPTION: This role offers a unique blend of customer engagement, campaign development, and cross-functional collaboration.
📝 Sample Projects
- Developing and executing a social media campaign to increase brand awareness
- Collaborating with the sales team to create targeted email marketing campaigns
- Conducting market research to identify trends and opportunities for new campaigns
ASSUMPTION: These projects are designed to help Marketing Assistants develop their skills and contribute to the company's overall marketing strategy.
❓ Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a Marketing Assistant?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and allows you to better understand the company's culture and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills
- Prepare a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
- Prepare examples of your customer engagement and problem-solving skills for the interview
- Follow up with the HR department one week after your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
