A

Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Charlotte, North Carolina, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Signal Tru Brand

πŸ”Ή Location: Charlotte, North Carolina, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 3, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing campaigns and promotional activities
  • Conducting market research and data analysis
  • Preparing reports, presentations, and marketing materials
  • Assisting with administrative tasks and project organization
  • Monitoring trends and competitor activities
  • Collaborating across departments to ensure cohesive brand messaging

ASSUMPTION: This role is ideal for a proactive, organized individual eager to grow in a fast-paced branding environment. It offers a mix of administrative, analytical, and creative tasks, providing a well-rounded experience for a marketing professional.

πŸ“‹ Key Responsibilities

βœ… Assist in the coordination and execution of marketing campaigns and promotional activities

βœ… Conduct market research and analyze consumer data to support strategic decisions

βœ… Prepare reports, presentations, and marketing materials for internal and external use

βœ… Support the marketing team with administrative tasks, scheduling, and file management

βœ… Monitor trends and track competitor marketing efforts

βœ… Collaborate across departments to ensure cohesive brand messaging

ASSUMPTION: While this role involves several responsibilities, the core focus is on supporting marketing campaigns and conducting market research to inform strategic decisions.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, Business, or a related field

Experience: 1-2 years of experience in a marketing or administrative support role preferred

Required Skills:

  • Strong written and verbal communication skills
  • Excellent organizational skills and attention to detail
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Ability to manage multiple tasks and meet deadlines

Preferred Skills:

  • Experience with marketing software or tools
  • Familiarity with market research methods and data analysis

ASSUMPTION: While a degree in a related field is required, the preferred experience and skills can be developed through internships, entry-level roles, or relevant coursework.

πŸ’° Compensation & Benefits

Salary Range: $54,000 to $62,000 per year

Benefits:

  • Opportunities for professional development and career advancement
  • Supportive and collaborative work environment
  • Health, dental, and vision insurance
  • Paid time off and holidays
  • Ongoing training to enhance skills and knowledge

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is competitive for an entry-level marketing role in the Charlotte area. Benefits are comprehensive and support employee growth and well-being.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

  • Signal Tru Brand is a dynamic team of storytellers, trendsetters, and problem solvers on a mission to revolutionize the way brands connect with their audience.
  • The company was founded by industry veterans with a passion for innovation and a knack for thinking outside the box.
  • Signal Tru Brand believes in the power of authenticity, creativity, and strategic thinking to captivate hearts, minds, and imaginations.

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: signaltrubrand.com

ASSUMPTION: Signal Tru Brand is a growing company with a strong focus on innovation and creativity in the PR and branding space. Its size allows for a supportive and collaborative work environment.

πŸ“Š Role Analysis

Career Level: Entry-level (0-2 years)

Reporting Structure: This role reports directly to the Marketing Manager.

Work Arrangement: On-site, full-time (40 hours/week)

Growth Opportunities:

  • This role provides opportunities for professional development and career advancement within the marketing department.
  • As the company grows, there may be opportunities to take on more responsibilities or move into different roles within the organization.

ASSUMPTION: Given the company's size and growth trajectory, there are opportunities for career advancement for motivated individuals who demonstrate strong performance.

🌍 Location & Work Environment

Office Type: On-site

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Charlotte is the most populous city in North Carolina and offers a mix of urban and suburban living.
  • The cost of living in Charlotte is relatively affordable compared to other major cities in the United States.
  • Charlotte has a diverse economy, with significant sectors in finance, energy, and healthcare.

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: The on-site work arrangement allows for better collaboration and integration with the team. The Charlotte location offers a mix of urban and suburban living with a relatively affordable cost of living.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • In-person or video interview with the Marketing Manager
  • Final interview with the company's founders

Key Assessment Areas:

  • Communication skills
  • Organizational skills and attention to detail
  • Problem-solving abilities
  • Cultural fit with the company's values and work environment

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
  • Prepare examples of market research projects or marketing campaigns you've worked on to demonstrate your skills.
  • Research the company and its values to show your understanding of and alignment with their mission.

ATS Keywords: Marketing Assistant, Marketing Campaigns, Market Research, Consumer Data Analysis, Report Preparation, Presentation Skills, Administrative Support, Scheduling, File Management, Trend Monitoring, Competitor Analysis, Collaboration, Communication Skills, Organizational Skills, Microsoft Office Suite Proficiency

ASSUMPTION: The application process is designed to assess the candidate's skills, experiences, and cultural fit with the company. Tailoring the application and preparing for interviews with relevant examples and research will increase the chances of success.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing software or tools (e.g., Hootsuite, Buffer, Mailchimp)
  • Data analysis tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The required tools and technologies for this role are common in marketing and administrative support positions. Proficiency in these tools is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion
  • Creativity
  • Innovation
  • Collaboration
  • Authenticity

Work Style:

  • Dynamic and fast-paced
  • Supportive and collaborative
  • Focused on innovation and thinking outside the box

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you passionate about storytelling and creativity?
  • Do you enjoy collaborating with others and contributing to a supportive team environment?

ASSUMPTION: Signal Tru Brand values individuals who are passionate, creative, and collaborative. Candidates who align with these values and work styles will be a good fit for the company's culture.

⚠️ Potential Challenges

  • The fast-paced work environment may be challenging for individuals who prefer a slower, more structured pace.
  • The company's focus on innovation and creativity may require individuals to step outside their comfort zones and think differently.
  • The on-site work arrangement may not be suitable for individuals who prefer remote work or have scheduling conflicts.
  • The company's size may limit opportunities for career advancement in the short term, but it also offers a supportive and collaborative work environment.

ASSUMPTION: While there are potential challenges associated with this role, the company's supportive and collaborative work environment, as well as its focus on professional development, can help mitigate these challenges.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Marketing Coordinator or Marketing Associate position in other companies.
  • However, Signal Tru Brand's focus on innovation and creativity sets it apart from other PR and branding agencies.
  • This role offers a mix of administrative, analytical, and creative tasks, providing a well-rounded experience for a marketing professional.

ASSUMPTION: While this role is similar to other marketing positions, its unique focus on innovation and creativity makes it an attractive opportunity for individuals interested in a dynamic and fast-paced work environment.

πŸ“ Sample Projects

  • Conducting market research to inform a new marketing campaign
  • Preparing a presentation on consumer trends in the industry
  • Assisting with the organization and execution of a marketing event

ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks they may be responsible for in this role. The specific projects may vary depending on the company's current initiatives and priorities.

❓ Key Questions to Ask During Interview

  • How does this role support the company's overall marketing strategy?
  • What opportunities are there for professional development and career advancement within the marketing department?
  • How does the company foster a culture of innovation and creativity?
  • What is the typical career path for someone in this role?
  • How does the company support work-life balance for its employees?

ASSUMPTION: These key questions are designed to help candidates better understand the role, the company, and its culture. Asking thoughtful questions demonstrates the candidate's interest in and engagement with the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
  • Prepare examples of market research projects or marketing campaigns you've worked on to demonstrate your skills.
  • Research the company and its values to show your understanding of and alignment with their mission.
  • Follow up with the company one week after submitting your application to express your continued interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.