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Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Santa Ana, California, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Santa Ana, California, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 1, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the development and execution of marketing campaigns
  • Assisting in the preparation of promotional materials and presentations
  • Coordinating marketing activities with vendors and internal departments
  • Tracking marketing performance metrics and preparing reports
  • Contributing to brand execution initiatives in a structured marketing environment

ASSUMPTION: This role is ideal for a recent graduate or someone with limited marketing experience seeking to grow within a structured environment.

πŸ“‹ Key Responsibilities

βœ… Supporting the development and execution of marketing campaigns

βœ… Assisting in the preparation of promotional materials and presentations

βœ… Coordinating marketing activities with vendors and internal departments

βœ… Tracking marketing performance metrics and preparing reports

βœ… Maintaining and updating customer databases and mailing lists

βœ… Conducting market research and competitor analysis

βœ… Organizing and attending company events, trade shows, or promotional activities

βœ… Managing inventory and orders for marketing materials

ASSUMPTION: The role may involve some administrative tasks, but the primary focus is on marketing support and coordination.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, Business, or a related field

Experience: 1+ year of experience in a marketing or administrative support role

Required Skills:

  • Strong organizational and time-management skills
  • Excellent written and verbal communication skills
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Basic understanding of marketing principles and research methods
  • Ability to multitask and work independently in a fast-paced environment

Preferred Skills:

  • Experience with CRM software
  • Fluency in a second language

ASSUMPTION: While not explicitly stated, experience with CRM software and fluency in a second language could be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $70,000 - $75,000 per year

Benefits:

  • Professional development and continuous training opportunities
  • Clear pathways for career advancement
  • Health, dental, and vision insurance
  • Paid time off and company holidays
  • Inclusive and innovative workplace culture

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in the Santa Ana area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

  • Signal Tru Brand is a dynamic team of storytellers, trendsetters, and problem solvers on a mission to revolutionize the way brands connect with their audience.
  • The company was founded by industry veterans with a passion for innovation and a knack for thinking outside the box.
  • Signal Tru Brand is committed to helping brands find their voice and stand out in a crowded marketplace through authenticity, creativity, and strategic thinking.

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: signaltrubrand.com

ASSUMPTION: Although the job listing mentions Alphabe Insight Inc, the provided company details match Signal Tru Brand, suggesting a potential error in the job listing.

πŸ“Š Role Analysis

Career Level: Entry-level

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager.

Work Arrangement: On-site, with the possibility of occasional remote work for specific tasks.

Growth Opportunities:

  • This role offers opportunities for professional development and career advancement within the company.
  • As the company grows, there may be opportunities for the Marketing Assistant to take on more responsibilities and advance their career.

ASSUMPTION: While not explicitly stated, the company's commitment to professional development and career advancement suggests opportunities for growth in this role.

🌍 Location & Work Environment

Office Type: On-site, with a collaborative and innovative workplace culture.

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Santa Ana is located in Orange County, California, with a population of approximately 335,000 people.
  • The city is known for its vibrant arts scene, historic homes, and diverse cultural attractions.
  • The cost of living in Santa Ana is relatively high compared to other cities in the United States.

Work Schedule: Full-time, with the possibility of occasional overtime or weekend work for specific events or projects.

ASSUMPTION: The work schedule may vary depending on the needs of the company and the specific projects the Marketing Assistant is working on.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the company's leadership team

Key Assessment Areas:

  • Candidates' understanding of marketing principles and research methods
  • Candidates' ability to multitask and work independently
  • Candidates' communication skills and cultural fit with the company

Application Tips:

  • Highlight relevant coursework, internships, or previous marketing experience in your resume.
  • Tailor your cover letter to demonstrate your understanding of the role and your enthusiasm for the company's mission.
  • Prepare examples of your marketing work, such as campaigns you've developed or market research you've conducted.

ATS Keywords: Marketing Assistant, Marketing Campaigns, Promotional Materials, Marketing Metrics, Customer Databases, Market Research, Event Coordination, Marketing Materials Inventory

ASSUMPTION: The application process may involve additional steps or assessments, depending on the company's specific hiring needs.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM software (potentially)

ASSUMPTION: The company may provide training on specific tools or technologies as needed for the role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion
  • Purpose
  • Creativity
  • Innovation
  • Strategic Thinking

Work Style:

  • Collaborative
  • Dynamic
  • Inclusive
  • Innovative

Self-Assessment Questions:

  • Do I possess a strong passion for marketing and a desire to learn and grow within the field?
  • Am I comfortable working in a fast-paced, collaborative environment?
  • Do I have a creative mindset and a knack for thinking outside the box?

ASSUMPTION: The company values a strong cultural fit and may assess candidates' alignment with their values during the interview process.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Adapting to a fast-paced, dynamic work environment
  • Working independently and taking initiative on tasks
  • Navigating a competitive job market for entry-level marketing roles

ASSUMPTION: The Marketing Assistant role may present challenges related to time management, adaptability, and initiative, as well as competition in the job market.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: This role may have more responsibility for campaign strategy and execution, while the Marketing Assistant focuses on supporting these efforts.
  • Marketing Specialist: This role may require more specialized knowledge in a specific area of marketing, such as social media or SEO, while the Marketing Assistant role is more general in nature.
  • Entry-level Marketing Roles: These roles may have similar responsibilities and requirements, but the specific focus and work environment may vary depending on the company and industry.

ASSUMPTION: The Marketing Assistant role may differ from similar roles in terms of focus, responsibility, and work environment, depending on the specific company and industry.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to promote a new product launch
  • Conducting market research to identify trends and opportunities in the company's target market
  • Coordinating an event or trade show, including vendor management, logistics, and on-site support

ASSUMPTION: The Marketing Assistant may be involved in various projects that support the company's marketing efforts and contribute to its overall success.

❓ Key Questions to Ask During Interview

  • What are the most important priorities for this role in the first 30, 60, and 90 days?
  • How does the company support the professional development and growth of its marketing team members?
  • What is the company's approach to work-life balance, and how does it support employees' personal and professional goals?
  • How does the Marketing Assistant role contribute to the company's overall mission and values?
  • What are the most challenging aspects of the Marketing Manager's role, and how can the Marketing Assistant support them in overcoming these challenges?

ASSUMPTION: Asking thoughtful, insightful questions during the interview process can help candidates better understand the role, the company, and their potential fit within the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your relevant marketing experience, skills, and accomplishments
  • Write a compelling cover letter that demonstrates your understanding of the role and your enthusiasm for the company's mission
  • Prepare examples of your marketing work, such as campaigns you've developed or market research you've conducted
  • Follow up with the company one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.