Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: The Extend Group

🔹 Location: Docklands, Victoria, Australia

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 9, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting strategic marketing goals for three brands
• Contributing creative design ideas to marketing campaigns
• Managing social media strategy and content for two brands
• Handling marketing communications and CRM management
• Collaborating with a results-focused team in a hands-on role

ASSUMPTION: This role requires a broad range of marketing skills and the ability to multitask, as the Marketing Assistant will be supporting multiple brands and campaigns.

📋 Key Responsibilities

✅ Supporting the Senior Marketing Coordinator in achieving strategic marketing goals for three brands

✅ Contributing creative design ideas to marketing campaigns

✅ Graphic design development for marketing material

✅ Copywriting and communications for three brands

✅ Video concepts, filming, and full editing

✅ Regular EDM marketing, newsletter production, and website content, layout, and maintenance

✅ DM marketing initiatives, sales conference management, and other lead-generating activities

✅ Managing social media strategy, content, and implementation for two of the three brands

✅ CRM and marketing database management

✅ Managing marketing and communications for new school partnership set up

✅ Monthly reporting and monitoring of marketing outcomes

ASSUMPTION: The Marketing Assistant will be expected to handle a wide range of responsibilities, requiring strong organizational skills and the ability to prioritize tasks.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 0-2 years of marketing experience, preferably in a similar role

Required Skills:

• Proficient in graphic design using InDesign, Photoshop, and Canva
• Proficient in video editing software, including Premier Pro
• Demonstrated knowledge of WordPress, MailChimp, Trello, and Google Drive
• Exceptional communication skills, both verbal and written
• Strong desire to assist and achieve in a competitive sector
• Ability to work autonomously and as part of a team

Preferred Skills:

• Experience with CRM software
• Knowledge of the education sector

ASSUMPTION: While not explicitly stated, having experience with CRM software and knowledge of the education sector could be beneficial for this role.

💰 Compensation & Benefits

Salary Range: $55,500 AUD per year + Superannuation

Benefits:

• Superannuation

Working Hours: Full-time, Monday to Friday, with some flexibility for events and campaigns

ASSUMPTION: The salary range provided is in Australian Dollars (AUD) and is based on industry standards for entry-level marketing roles in Australia.

📌 Applicant Insights

🔍 Company Context

Industry: Education Administration Programs

Company Size: 201-500 employees

Founded: 2002

Company Description:

• The Extend Group is the parent company of Extend, VillageOSHC, Friends After School, and LookedAfter, providing a range of education and care services.
• The company is based in Docklands, Victoria, and offers a supportive work environment with career growth opportunities.

Company Specialties:

• Childcare
• Education
• After school care
• OOSH (Out of School Hours) care

Company Website: http://www.theextendgroup.com.au

ASSUMPTION: The Extend Group is a growing company in the education sector, offering opportunities for career progression as it expands.

📊 Role Analysis

Career Level: Entry-level (Marketing Assistant)

Reporting Structure: The Marketing Assistant will report directly to the Senior Marketing Coordinator.

Work Arrangement: On-site, full-time position with some flexibility for events and campaigns.

Growth Opportunities:

• As the company grows, there may be opportunities for the Marketing Assistant to take on more responsibilities or move into a different role within the marketing team.
• The Extend Group offers a supportive work environment that encourages employee development and career progression.

ASSUMPTION: While the role is entry-level, there are opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: The Extend Group's office is located in Docklands, a vibrant urban area in Melbourne, Victoria.

Office Location(s): 18 Siddeley St, Docklands VIC 3008, Australia

Geographic Context:

• Docklands is a modern, waterfront suburb with a mix of residential, commercial, and retail spaces.
• The area is well-connected by public transportation, with easy access to Melbourne's CBD.
• Docklands offers a variety of dining, entertainment, and shopping options.

Work Schedule: The Marketing Assistant will work Monday to Friday, with some flexibility for events and campaigns.

ASSUMPTION: The work environment at The Extend Group's Docklands office is likely to be dynamic and collaborative, with a focus on teamwork and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the Senior Marketing Coordinator
• Final interview with the Marketing Manager

Key Assessment Areas:

• Marketing knowledge and skills
• Graphic design and video editing proficiency
• Communication and interpersonal skills
• Ability to work autonomously and as part of a team
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your marketing skills and experience, as well as your proficiency in graphic design and video editing software.
• Prepare examples of your work, such as marketing campaigns, graphic design projects, or videos, to showcase your skills during the interview.
• Research The Extend Group and its brands to demonstrate your understanding of the company and its mission.

ATS Keywords: Marketing, Graphic Design, Video Editing, Social Media Management, CRM, Marketing Communications, Education, Childcare, After School Care, OOSH, OSHC, Before School Care, LookedAfter, Extend, VillageOSHC, Friends After School

ASSUMPTION: The application process for The Extend Group may involve assessments of both technical skills and cultural fit, as the company values a supportive and collaborative work environment.

🛠️ Tools & Technologies

• InDesign
• Photoshop
• Canva
• Premier Pro
• WordPress
• MailChimp
• Trello
• Google Drive

ASSUMPTION: The Marketing Assistant will be expected to have proficiency in the listed tools and technologies, as well as a willingness to learn and adapt to new platforms as needed.

👔 Cultural Fit Considerations

Company Values:

• Supportive
• Innovative
• Collaborative
• Results-focused

Work Style:

• Dynamic
• Team-oriented
• Adaptable
• Innovative

Self-Assessment Questions:

• Do you thrive in a collaborative, team-based environment?
• Are you comfortable working on multiple projects and campaigns simultaneously?
• Do you have a strong desire to assist and achieve in a competitive sector?

ASSUMPTION: The Extend Group values a supportive and collaborative work environment, and candidates who demonstrate a strong fit with these values will be more likely to succeed in the role.

⚠️ Potential Challenges

• The Marketing Assistant will be supporting multiple brands and campaigns, which may require juggling multiple priorities and deadlines.
• The role may involve working on evenings and weekends for events and campaigns, as needed.
• The education sector can be competitive, and the Marketing Assistant will need to stay up-to-date with industry trends and best practices to drive results.
• The role may require some travel to school partnerships and events.

ASSUMPTION: While there may be challenges associated with the role, The Extend Group offers a supportive work environment that encourages employee growth and development.

📈 Similar Roles Comparison

• Marketing Coordinator - Similar role, but with more responsibility for strategic planning and team management.
• Marketing Specialist - Similar role, but with a focus on a specific aspect of marketing, such as social media or content creation.
• Marketing Manager - Higher-level role, responsible for overall marketing strategy and team leadership.

ASSUMPTION: The Marketing Assistant role at The Extend Group is an entry-level position that offers opportunities for growth and development within the marketing team.

📝 Sample Projects

• Developing a marketing campaign for a new school partnership, including graphic design, copywriting, and video content.
• Managing social media strategy and content for two of the company's brands, with a focus on engagement and growth.
• Creating and maintaining the company's website, including updates to content, layout, and maintenance.

ASSUMPTION: The Marketing Assistant will be involved in a wide range of projects, requiring strong organizational skills and the ability to multitask.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the marketing team?
• How does the company support work-life balance for its employees?
• What is the company's approach to innovation and staying ahead of industry trends?

ASSUMPTION: Asking thoughtful questions during the interview process can help demonstrate your interest in the role and your commitment to the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing skills and experience, as well as your proficiency in graphic design and video editing software.
• Prepare examples of your work, such as marketing campaigns, graphic design projects, or videos, to showcase your skills during the interview.
• Research The Extend Group and its brands to demonstrate your understanding of the company and its mission.
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.