π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: Raleigh, North Carolina, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 2, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting the marketing department in campaign execution and content development
- Conducting market research and analyzing trends to identify opportunities
- Maintaining and updating marketing databases and CRM systems
- Coordinating internal marketing communications and administrative tasks
- Monitoring competitor activities and providing analytical reports
- Assisting in organizing promotional events and marketing initiatives
ASSUMPTION: This role requires a proactive and detail-oriented individual who can manage multiple tasks and meet deadlines. Strong communication skills and proficiency in Microsoft Office Suite are essential for success in this position.
π Key Responsibilities
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Assist in the planning and implementation of marketing campaigns
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Support the creation of promotional materials, presentations, and reports
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Conduct market research and analyze trends to identify opportunities
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Maintain and update marketing databases and CRM systems
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Coordinate internal marketing communications and administrative tasks
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Monitor competitor activities and provide analytical reports
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Assist in organizing promotional events and marketing initiatives
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring a candidate who can balance both aspects effectively.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Business, Communications, or a related field
Experience: 1+ years of experience in a marketing or administrative support role preferred
Required Skills:
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Ability to manage multiple tasks and meet deadlines
- Excellent organizational and time management abilities
- Attention to detail and a proactive attitude
Preferred Skills:
- Experience with CRM systems
- Knowledge of marketing analytics tools
ASSUMPTION: While experience is preferred, the company may consider candidates with relevant coursework or internships who demonstrate strong potential.
π° Compensation & Benefits
Salary Range: $45,000 - $55,000 annually
Benefits:
- Opportunities for professional growth and career advancement
- Ongoing training and development programs
- Collaborative and supportive work environment
- Paid time off and holidays
- Health, dental, and vision insurance
- 401(k) retirement plan
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing roles in the Raleigh, NC area.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand specializes in delivering strategic business solutions that empower organizations to thrive in competitive markets.
- The company focuses on innovation, collaboration, and measurable results, working with diverse clients to develop, execute, and manage tailored business strategies and high-impact events.
- The team is driven by creativity, efficiency, and a commitment to excellence.
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Signal Tru Brand's focus on innovation and collaboration suggests a dynamic work environment that values creativity and adaptability.
π Role Analysis
Career Level: Entry-level
Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager.
Work Arrangement: On-site, full-time position with opportunities for professional growth and career advancement.
Growth Opportunities:
- Learning and development opportunities through ongoing training programs
- Potential career advancement to roles such as Marketing Coordinator or Marketing Specialist
- Exposure to various aspects of marketing, allowing for a well-rounded skillset
ASSUMPTION: Given the company's size and focus on growth, there may be opportunities for career progression as the company expands.
π Location & Work Environment
Office Type: On-site, collaborative work environment
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Reno, Nevada, is a mid-sized city with a growing economy and a strong job market.
- The city offers a mix of urban and outdoor activities, with easy access to the Sierra Nevada mountains and Lake Tahoe.
- Reno has a cost of living that is lower than many other major metropolitan areas in the United States.
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with a one-hour lunch break
ASSUMPTION: The work environment at Signal Tru Brand is likely to be fast-paced and dynamic, with a strong emphasis on teamwork and collaboration.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Manager
- Final interview with a senior team member or the CEO
Key Assessment Areas:
- Communication skills and ability to articulate ideas clearly
- Problem-solving skills and ability to think critically
- Understanding of marketing principles and trends
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Demonstrate your understanding of marketing principles and trends in your application materials.
- Showcase your creativity and problem-solving skills through relevant examples or projects.
ATS Keywords: Marketing, Business, Communications, Content Development, Market Research, Analytical Skills, Organizational Skills, Time Management, Attention to Detail, Proactive Attitude, Microsoft Office Suite, Written Communication, Verbal Communication
ASSUMPTION: The application process at Signal Tru Brand is likely to be competitive, with a strong focus on finding the best fit for the company's culture and values.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM systems (e.g., Salesforce, HubSpot, Zoho CRM)
- Marketing analytics tools (e.g., Google Analytics, SEMrush, Hootsuite)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's current tech stack and the candidate's prior experience.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Measurable Results
- Creativity
- Excellence
Work Style:
- Dynamic and fast-paced
- Team-oriented and collaborative
- Focused on continuous learning and growth
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable with a mix of creative and analytical tasks?
- Do you have a proactive attitude and strong attention to detail?
ASSUMPTION: Signal Tru Brand values candidates who are adaptable, creative, and committed to delivering high-quality work.
β οΈ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment
- Adapting to a dynamic work environment with changing priorities
- Balancing creative and analytical tasks effectively
- Meeting the expectations of a company that values innovation and excellence
ASSUMPTION: These challenges can be overcome by strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
π Similar Roles Comparison
- Marketing Coordinator: More senior role with additional responsibilities, such as team management and project oversight.
- Marketing Specialist: Focuses on specific marketing channels or tactics, such as social media, content marketing, or SEO.
- Marketing Manager: Oversees the marketing department, sets strategy, and manages teams. Requires more experience and strategic thinking.
ASSUMPTION: The Marketing Assistant role is an entry-level position that provides a strong foundation in marketing principles and practices, with opportunities for growth and advancement.
π Sample Projects
- Developing and executing a social media campaign to promote a new product launch
- Conducting market research to identify trends and opportunities in the industry
- Creating and maintaining a CRM system to track customer interactions and sales leads
- Assisting in the planning and execution of a promotional event or trade show
ASSUMPTION: These sample projects demonstrate the range of tasks and responsibilities that a Marketing Assistant may be expected to perform in this role.
β Key Questions to Ask During Interview
- What are the most important priorities for this role in the first 90 days?
- How does this role contribute to the overall marketing strategy and goals of the company?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Signal Tru Brand careers page
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your work or projects that demonstrate your creativity and problem-solving skills
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.