Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: Continental Floral Greens

🔹 Location: Ketchum, Idaho, United States

🔹 Job Type: Full-time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: July 19, 2025

🔹 Experience Level: Entry-level (1-3 years)

🔹 Remote Status: On-site with hybrid flexibility

🚀 Job Overview

Key aspects of this role include:

• Supporting marketing campaigns and content management
• Collaborating with the marketing team and other departments
• Designing promotional materials and updating website content
• Organizing marketing data and campaign documentation
• Assisting with tradeshow logistics and marketing calendar planning

ASSUMPTION: This role requires a balance of creativity and organization, with a strong focus on collaboration and adaptability.

📋 Key Responsibilities

✅ Design promotional materials using Canva and Adobe tools

✅ Maintain and update website content using Webflow

✅ Organize marketing data, email lists, and campaign documentation

✅ Support tradeshow logistics and marketing calendar planning

✅ Draft product descriptions, email copy, and blog outlines

✅ Assist with budget tracking and expense reporting

ASSUMPTION: This role involves a mix of creative and administrative tasks, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor’s degree in marketing, communications, or related field preferred

Experience: 1-3 years of administrative or marketing experience

Required Skills:

• Proficient in Canva and Microsoft 365 tools
• Familiarity with email marketing platforms like Mailchimp or Brevo
• Experience with CMS platforms such as Webflow, WordPress, or Squarespace

Preferred Skills:

• Experience with Adobe Creative Suite and project management tools

ASSUMPTION: While a degree in marketing or a related field is preferred, relevant experience and skills are more important for success in this role.

💰 Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in Ketchum, ID)

Benefits:

• Health insurance (medical, vision, prescription drug, and dental)
• Pet Insurance
• Accident and Critical Illness Insurance
• 401(k) with Employer Match
• Life, STD and LTD insurance
• Paid Time Off (PTO) for vacation or sick leave
• Eleven Paid Holidays every year in addition to PTO
• Flexible Work Arrangements, including hybrid
• Support for professional development

Working Hours: Full-time, 40 hours per week, with flexible work arrangements available

ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Ketchum, ID, and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Continental Floral Greens operates in the farming industry, specializing in the production and distribution of floral products.

Company Size: With 201-500 employees, Continental Floral Greens offers a mid-sized company environment with opportunities for growth and collaboration.

Founded: In 2014, Continental Floral Greens was established with a commitment to providing superior quality floral products directly from their farms to wholesalers and mass market retailers.

Company Description:

• Continental Floral Greens is dedicated to Specialty Farm to Market, focusing on sustainable farming practices and exceptional customer service.
• The company prides itself on being professional, agile, and thriving in a casual, fast-paced environment.
• Continental Floral Greens is committed to working together to accomplish goals and always doing the right thing for employees and customers.

Company Specialties:

• Floral farming and distribution
• Specialty Farm to Market
• Sustainable farming practices
• Christmas products and forestry

Company Website: cfgreens.com

ASSUMPTION: Continental Floral Greens' focus on sustainability and direct farm-to-market approach sets it apart in the farming industry.

📊 Role Analysis

Career Level: This role is an entry-level position, ideal for recent graduates or individuals looking to start their career in marketing.

Reporting Structure: The Marketing Assistant will report directly to the Marketing Director and collaborate with various departments within the company.

Work Arrangement: This is a hybrid position, with a mix of on-site and remote work, allowing for flexibility and a balance between office and home environments.

Growth Opportunities:

• As the company continues to grow, there may be opportunities for the Marketing Assistant to take on more responsibilities or move into other roles within the marketing department.
• Continental Floral Greens supports professional development, offering opportunities for employees to learn and grow within their careers.

ASSUMPTION: The hybrid work arrangement and growth opportunities make this role an attractive option for individuals looking to balance work-life responsibilities and advance their careers.

🌍 Location & Work Environment

Office Type: The company's office in Ketchum, ID, offers a casual, fast-paced work environment that encourages collaboration and innovation.

Office Location(s): 681 E Johns Prairie Rd, Shelton, WA 98584, US

Geographic Context:

• Ketchum, ID, is a small city with a population of approximately 3,000 people, offering a tight-knit community and a slower pace of life compared to larger metropolitan areas.
• The city is located in the Wood River Valley, surrounded by the Sawtooth National Forest and the White Cloud Mountains, providing ample opportunities for outdoor recreation and scenic beauty.
• Ketchum is home to a diverse economy, with a strong presence in the tourism, retail, and service industries, as well as a growing tech sector.

Work Schedule: Full-time, 40 hours per week, with flexible work arrangements available

ASSUMPTION: The casual work environment and scenic location in Ketchum, ID, make this an attractive opportunity for individuals seeking a balance between professional growth and a high quality of life.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with key team members

Key Assessment Areas:

• Creativity and design skills
• Organizational skills and attention to detail
• Collaboration and communication skills
• Adaptability and problem-solving abilities

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences, emphasizing your creativity, organization, and collaboration abilities.
• Prepare examples of your design work and marketing projects to showcase during the interview.
• Research Continental Floral Greens and the farming industry to demonstrate your understanding of the company and its mission.

ATS Keywords: Marketing Assistant, Canva, Adobe, Webflow, email marketing, CMS, campaign management, promotional materials, content management

ASSUMPTION: The application process for this role may involve multiple interviews and assessments, focusing on both creative and organizational skills.

🛠️ Tools & Technologies

• Canva
• Adobe Creative Suite
• Webflow
• Microsoft 365
• Email marketing platforms (e.g., Mailchimp, Brevo)
• CMS platforms (e.g., WordPress, Squarespace)

ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.

👔 Cultural Fit Considerations

Company Values:

• Professionalism
• Agility
• Collaboration
• Customer focus

Work Style:

• Casual and fast-paced work environment
• Collaborative and innovative team culture
• Focus on sustainability and direct farm-to-market approach

Self-Assessment Questions:

• Do you thrive in a casual, fast-paced work environment?
• Are you comfortable working collaboratively with various departments?
• Do you share Continental Floral Greens' commitment to sustainability and customer focus?

ASSUMPTION: Candidates who align with Continental Floral Greens' values and work style will be more likely to succeed in this role and contribute to the company's mission.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to a fast-paced work environment with changing priorities
• Balancing creative and administrative tasks
• Working collaboratively with various departments and team members

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to collaboration and communication.

📈 Similar Roles Comparison

• Compared to other marketing assistant roles, this position offers a unique focus on the farming industry and sustainable practices.
• While the core responsibilities may be similar to other marketing assistant roles, the industry-specific context and company culture set this role apart.
• Career paths in this role may include advancement within the marketing department or exploration of other roles within the company, such as sales or operations.

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests in the farming industry.

📝 Sample Projects

• Designing promotional materials for a new product launch
• Updating website content to reflect seasonal changes in floral offerings
• Organizing marketing data and campaign documentation for a major trade show
• Drafting product descriptions, email copy, and blog outlines for a marketing campaign

ASSUMPTION: These sample projects provide a glimpse into the day-to-day responsibilities of the marketing assistant role and the skills required to succeed in this position.

❓ Key Questions to Ask During Interview

• Can you describe a typical day or week in this role?
• How does the marketing team collaborate with other departments within the company?
• What opportunities are there for professional development and growth within the marketing department?
• How does Continental Floral Greens support its commitment to sustainability and direct farm-to-market approach?
• What is the company culture like, and how does it contribute to the success of the marketing team?

ASSUMPTION: These questions can help candidates better understand the role, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your creativity, organization, and collaboration skills, as well as your familiarity with relevant tools and technologies.
• Prepare examples of your design work and marketing projects to showcase during the interview.
• Research Continental Floral Greens and the farming industry to demonstrate your understanding of the company and its mission.
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.