📌 Core Information
🔹 Job Title: Marketing Assistant
🔹 Company: West Lake Solutions
🔹 Location: Kyle, TX
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 3, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Mastering marketing fundamentals through comprehensive training
- Executing dynamic face-to-face sales and marketing strategies
- Building and maintaining strong relationships with customers, clients, and team members
- Assisting in planning, implementing, and tracking marketing campaigns
- Conducting market research to inform marketing strategies
- Developing and implementing impactful marketing plans
ASSUMPTION: This role requires a balance of creativity, organization, and strong interpersonal skills. It's ideal for a motivated individual eager to learn and grow in the marketing field.
📋 Key Responsibilities
✅ Master the Fundamentals: Participate in comprehensive training to build expertise across key departments
✅ Be the Face of Strategy: Execute dynamic face-to-face sales and marketing strategies
✅ Cultivate Connections: Build and maintain strong relationships with customers, clients, and team members
✅ Campaign Support: Assist in planning, implementation, and tracking of marketing campaigns
✅ Market Research: Research market trends, competitor activity, and customer insights
✅ Strategize for Success: Assist in developing and implementing impactful marketing plans
ASSUMPTION: While the role involves various responsibilities, the core focus is on supporting marketing and sales efforts and ensuring initiatives run smoothly.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 0-1 year of experience in customer service, hospitality, event marketing, or a related field (training provided)
Required Skills:
- Creativity
- Organization
- Customer Service
- Marketing
- Sales
- Project Management
- Market Research
- Team Collaboration
- Attention to Detail
- Adaptability
- Self-Starter
- Communication
- Brand Strategy
- Relationship Building
- Campaign Management
- Strategic Planning
Preferred Skills:
- Previous experience in marketing or sales
- Fluency in additional languages
ASSUMPTION: While a degree in a related field is preferred, West Lake Solutions is open to training motivated candidates ready to learn.
💰 Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in Kyle, TX)
Benefits:
- Dynamic Work Environment
- Personalized Mentorship
- Leadership Access
Working Hours: Full-time (40 hours/week), Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Kyle, TX. Actual compensation may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing and Advertising
Company Size: Small (11-50 employees)
Founded: 2018
Company Description:
- West Lake Solutions leads the marketing sector in North Austin, TX, innovating marketing and sales strategies
- The company's approaches boost sales revenue, enhance customer relationships, and reinforce its dedication to helping businesses succeed
- West Lake Solutions partners with Frontier, a top telecommunications firm, highlighting its commitment to excellence
Company Specialties:
- Marketing and Advertising
- Sales Strategies
- Customer Relationship Management
Company Website: www.educosolution.com
ASSUMPTION: West Lake Solutions is a growing marketing firm with a focus on delivering measurable results for its clients.
📊 Role Analysis
Career Level: Entry-level (0-2 years of experience)
Reporting Structure: Reports directly to the Marketing Manager
Work Arrangement: On-site, full-time (40 hours/week)
Growth Opportunities:
- Advancement to Marketing Coordinator or similar role
- Expansion of responsibilities based on performance and interest
- Potential mentorship opportunities with upper management and the CEO
ASSUMPTION: This role offers opportunities for growth and development within the marketing department and the company as a whole.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Kyle, TX
Geographic Context:
- Kyle is a suburb of Austin, TX, with a population of approximately 40,000
- The area offers a mix of urban and rural living, with easy access to outdoor activities and cultural attractions
- Kyle has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The work environment at West Lake Solutions is dynamic and collaborative, with a focus on supporting employee growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Manager
- Final interview with the CEO or another senior team member
- Background check and offer
Key Assessment Areas:
- Problem-solving skills
- Creativity and innovation
- Communication and interpersonal skills
- Adaptability and flexibility
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, creativity, and adaptability
- Research West Lake Solutions and its clients to demonstrate your understanding of the company and its mission
ATS Keywords: Marketing Assistant, Marketing Strategies, Sales Strategies, Customer Relationship Management, Campaign Management, Market Research, Strategic Planning, Brand Strategy, Relationship Building, Attention to Detail, Adaptability, Self-Starter, Communication, Team Collaboration
ASSUMPTION: The application process at West Lake Solutions is designed to assess candidates' skills, experiences, and cultural fit for the role and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media management tools (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools is preferred but not required. West Lake Solutions is open to training candidates on the specific tools used by the company.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Humility
- Positivity
- Ambition
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and proactive
Self-Assessment Questions:
- Do you embody the company values of integrity, humility, positivity, and ambition?
- Are you comfortable working in a dynamic, collaborative office environment?
- Do you thrive in a results-driven, proactive work culture?
ASSUMPTION: West Lake Solutions values candidates who align with its core values and are comfortable working in a collaborative, results-driven environment.
⚠️ Potential Challenges
- Managing multiple tasks and priorities simultaneously
- Adapting to changing priorities and deadlines
- Working in a fast-paced, dynamic environment
- Building relationships with clients and team members remotely (if applicable)
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Marketing Coordinator: More experienced and responsible for managing marketing campaigns and projects
- Marketing Specialist: Focuses on specific marketing channels or strategies, with more specialized skills
- Marketing Manager: Oversees the marketing department and develops marketing strategies, with significant leadership responsibilities
ASSUMPTION: The Marketing Assistant role is an entry-level position that focuses on supporting marketing and sales efforts, with opportunities for growth and development within the marketing department and the company as a whole.
📝 Sample Projects
- Assisting in the planning and execution of a marketing campaign for a new client
- Conducting market research to inform marketing strategies for an existing client
- Developing and implementing a social media marketing plan for a client
ASSUMPTION: These sample projects reflect the diverse responsibilities and skills required for the Marketing Assistant role.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the marketing department currently?
- How does this role contribute to the overall success of the company?
- What opportunities are there for growth and development within the marketing department and the company?
- How does West Lake Solutions support the work-life balance of its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: These questions are designed to provide insight into the company's culture, values, and commitment to employee growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills, creativity, and adaptability
- Research West Lake Solutions and its clients to demonstrate your understanding of the company and its mission
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
