Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: BM Connect

🔹 Location: Fort Myers, FL

🔹 Job Type: Full-time, On-site

🔹 Category: Marketing

🔹 Date Posted: May 29, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Direct client communication and interaction
• Leading promotional sales campaigns
• Identifying and targeting specific markets
• Conducting territory research and presenting findings
• Supporting senior-level marketing team members
• Driving sales growth and brand loyalty through customer-centric marketing strategies

ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain experience in marketing and sales. It offers a unique opportunity to work closely with a senior marketing manager and learn various aspects of marketing and sales tactics.

📋 Key Responsibilities

✅ Communicate and interact directly with clients and customers

✅ Conceptualize and lead promotional sales campaigns, working closely with the Senior Marketing Manager

✅ Identify specific target markets to help promote our clients’ products and services

✅ Coordinate and present territory research to the rest of the marketing team

✅ Develop and showcase leadership skills throughout the entry-level team

✅ Build brand awareness and recognition through the implementation of individualized marketing and sales campaigns

✅ Support every angle of marketing with a customer-first approach to drive sales growth and brand loyalty

✅ Deliver results to our clientele daily and meet all objectives and sales goals

✅ Assist senior-level Marketing Manager with any other designated projects

ASSUMPTION: This role requires a high level of adaptability and multitasking, as the Marketing Assistant will be involved in various aspects of marketing and sales, from client communication to campaign development and execution.

🎯 Required Qualifications

Education: Associate’s degree or 4-year degree preferred

Experience: 1 year of experience in customer service or customer-centric industry is required

Required Skills:

• Excellent communication skills
• Team-oriented mindset
• Highly motivated
• Ability to work in a fast-paced environment
• Versatile and dependable
• Friendly, positive, and upbeat personality

Preferred Skills:

• Previous experience in marketing or sales
• Bilingual or multilingual skills

ASSUMPTION: While previous marketing or sales experience is not required, it would be beneficial for candidates to have some familiarity with marketing and sales principles. Additionally, bilingual or multilingual skills could be an asset in targeting diverse markets.

💰 Compensation & Benefits

Salary Range: $39,000 - $44,000 per year

Benefits:

• Health insurance
• Dental and vision insurance
• 401(k) plan
• Paid time off

Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing positions in the Fort Myers, FL area. Benefits may vary and are subject to change.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing and Advertising

Company Size: Small (11-50 employees)

Founded: 2015

Company Description:

• BM Connect specializes in providing integrated, flexible, and affordable outsourced bookkeeping, accounting, and payroll solutions for tech startups and SMEs.
• The company focuses on delivering value to clients cost-effectively and efficiently using streamlined and tech-enabled approaches.
• BM Connect works with clients across various sectors and business lifecycle stages.

Company Specialties:

• Accounts Preparation
• Bookkeeping Services
• Payroll
• Tax

Company Website: http://www.bmconnect.co.uk

ASSUMPTION: BM Connect is a growing company with a focus on providing high-quality services to its clients. This role within the marketing department offers an opportunity to contribute to the company's growth and success.

📊 Role Analysis

Career Level: Entry-level

Reporting Structure: Reports directly to the Senior Marketing Manager

Work Arrangement: On-site, full-time

Growth Opportunities:

• Learning various aspects of marketing and sales tactics
• Developing leadership skills within the entry-level team
• Potential career progression to senior-level marketing positions

ASSUMPTION: This entry-level role provides a strong foundation for a career in marketing, with opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: On-site, shared office space

Office Location(s): 82 St John Street, London, EC1M 4JN, GB

Geographic Context:

• Fort Myers is located in Southwest Florida, with a population of approximately 85,000 people.
• The city offers a mix of urban and suburban living, with a cost of living slightly above the national average.
• Fort Myers has a humid subtropical climate, with mild winters and hot, humid summers.

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: The on-site work arrangement allows for better collaboration and communication with team members and clients. The Fort Myers location offers a mix of urban and suburban living, with a pleasant climate year-round.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the Senior Marketing Manager
• Final decision and offer

Key Assessment Areas:

• Communication skills
• Problem-solving abilities
• Adaptability and multitasking
• Customer service orientation

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Prepare examples of previous marketing or sales campaigns you've worked on, if applicable.
• Research BM Connect and be prepared to discuss how your skills and experiences align with the company's mission and values.

ATS Keywords: Marketing Assistant, Entry-level, Customer Service, Sales Tactics, Market Research, Leadership, Brand Awareness, Motivation, Dependability, Positivity, Creativity, Client Interaction, Promotional Campaigns, Territory Research, Sales Growth, Customer-Centric Approach

ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials and be prepared to demonstrate your skills and experiences in the interview.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Customer Relationship Management (CRM) software
• Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
• Email marketing tools (e.g., Mailchimp, Constant Contact)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools and technologies is not required but would be beneficial for candidates applying for this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Expertise
• Customer focus
• Innovation

Work Style:

• Collaborative
• Adaptable
• Results-driven
• Customer-centric

Self-Assessment Questions:

• Do you possess strong communication skills and the ability to work well with others?
• Are you comfortable working in a fast-paced environment and handling multiple tasks simultaneously?
• Do you have a customer-first mindset and a passion for driving sales growth and brand loyalty?

ASSUMPTION: BM Connect values candidates who are a strong cultural fit, with a focus on integrity, expertise, and customer focus. Applicants should be prepared to demonstrate their alignment with these values during the interview process.

⚠️ Potential Challenges

• Adapting to a fast-paced work environment with multiple responsibilities
• Developing leadership skills within the entry-level team
• Meeting sales goals and objectives consistently
• Balancing client communication and campaign development and execution

ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a customer-centric mindset.

📈 Similar Roles Comparison

• This role differs from related positions in that it offers a unique opportunity to work closely with a senior marketing manager and learn various aspects of marketing and sales tactics.
• In the marketing and advertising industry, this role is typical for entry-level candidates seeking to gain experience in marketing and sales.
• Career paths from this role may include progression to senior-level marketing positions, such as Marketing Manager or Marketing Director.

ASSUMPTION: This role provides a strong foundation for a career in marketing, with opportunities for growth and development within the company.

📝 Sample Projects

• Developing and executing a promotional sales campaign for a new product launch
• Conducting market research to identify target markets and customer segments
• Creating and presenting a territory research report to the marketing team

ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities the Marketing Assistant may be expected to perform in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role support the overall marketing and sales strategy for the company?
• What opportunities are there for growth and development within the marketing department?
• How does the company measure the success of its marketing campaigns, and what metrics are most important?
• What is the company's approach to work-life balance, and how is it supported within the marketing department?

ASSUMPTION: These questions are designed to help applicants better understand the role, the company, and the marketing department's goals and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
• Prepare examples of previous marketing or sales campaigns you've worked on, if applicable.
• Research BM Connect and be prepared to discuss how your skills and experiences align with the company's mission and values.
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.