Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: American International Group (AIG)

🔹 Location: Philadelphia, PA

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 9, 2025

🔹 Experience Level: Entry-level to 2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting the Distribution team in organizing marketing events and administrative tasks
• Analyzing industry and AIG data to provide insights and support new business development
• Collaborating with the team to create visualizations and executive summaries
• Providing logistical support for events and managing meetings
• Performing general office duties and maintaining confidentiality

ASSUMPTION: This role requires a high level of organization, strong interpersonal skills, and the ability to work effectively with various teams and stakeholders.

📋 Key Responsibilities

✅ Supporting internal and external events, marketing activities, and campaigns

✅ Collaborating with the Distribution team to analyze industry and AIG data, and present insights through visualizations and executive summaries

✅ Supporting internal market activities, including email campaigns and tracking attendees and engagement

✅ Providing event logistical support, including name badges, table tents, etc.

✅ Facilitating meetings, including audio/video and conference room management

✅ Preparing documents, including correspondence, spreadsheets, reports, memoranda, and other materials

✅ Overseeing a broad variety of administrative tasks, including managing an active calendar, arranging travel plans, scheduling meetings, processing expense reports, providing team support, and other duties as needed

✅ Understanding the organization’s business to work effectively with all levels of employees, brokers, and clients

ASSUMPTION: This role involves a mix of administrative, analytical, and creative tasks, requiring a versatile skill set.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 0-2 years of relevant experience

Required Skills:

• Proficient computer skills, including Microsoft Office
• Excellent follow-through, strong business acumen, and a high level of urgency and adaptability
• Exceptional time management and organizational skills, with the ability to collaborate across a multi-location organization
• Must be an organized self-starter with initiative and enthusiasm
• The ability to maintain confidentiality on sensitive matters is required

Preferred Skills:

• Salesforce or comparable CRM experience

ASSUMPTION: While CRM experience is preferred, it is not a deal-breaker, as the role involves learning and adapting to new tools.

💰 Compensation & Benefits

Salary Range: $45,000 - $60,000 per year (based on industry standards for entry-level marketing roles in Philadelphia)

Benefits:

• Health, wellbeing, financial security, and professional development benefits

Working Hours: Full-time, primarily in the office (AIG values in-person collaboration)

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Insurance. AIG is a global leader in commercial and personal insurance solutions, operating in over 190 countries and jurisdictions.

Company Size: 10,001+ employees. As a large organization, AIG offers extensive resources and opportunities for growth and development.

Founded: 1919. AIG has a rich history and a strong reputation in the insurance industry.

Company Description:

• AIG provides insurance solutions that help businesses and individuals protect their assets and manage risks
• The company operates through three core businesses: General Insurance, Life and Retirement, and AIG Technology
• AIG is committed to creating a culture of inclusion and belonging, with a focus on diversity, equity, and inclusion

Company Specialties:

• Property Casualty Insurance
• Life and Retirement
• Insurance, Claims, Underwriting, and Actuarial

Company Website: www.aig.com

ASSUMPTION: AIG's extensive global presence and diverse business lines offer opportunities for career growth and development.

📊 Role Analysis

Career Level: Entry-level to 2 years of experience. This role is an excellent opportunity for recent graduates or early-career professionals to gain experience in marketing and insurance.

Reporting Structure: The Marketing Assistant will report directly to Chris Harris and support the Distribution team in the Northeast.

Work Arrangement: Primarily on-site, with a focus on in-person collaboration and teamwork.

Growth Opportunities:

• Learning and developing marketing and analytical skills
• Gaining exposure to various aspects of the insurance industry
• Potential for career progression within AIG's marketing or other departments

ASSUMPTION: This role offers opportunities for professional growth and development, as well as the chance to work in a dynamic and collaborative environment.

🌍 Location & Work Environment

Office Type: Corporate office environment in Philadelphia, PA

Office Location(s): 130 North 18th Street - One Logan Square, Philadelphia, PA, USA

Geographic Context:

• Philadelphia is the sixth-most populous city in the United States and the second-largest city on the East Coast
• The city is known for its rich history, cultural attractions, and diverse neighborhoods
• Philadelphia offers a mix of urban and suburban living options, with a variety of housing and entertainment options

Work Schedule: Full-time, primarily in the office, with some flexibility for remote work as needed

ASSUMPTION: The primarily on-site work arrangement allows for better collaboration and integration with the team, while offering some flexibility for remote work when needed.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the hiring manager
• In-person or virtual interview with the hiring manager and team members
• Final interview with the hiring manager or another senior team member

Key Assessment Areas:

• Problem-solving skills and analytical thinking
• Communication and interpersonal skills
• Organizational skills and attention to detail
• Adaptability and ability to work in a fast-paced environment

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of AIG's business and the insurance industry
• Prepare examples of your analytical and problem-solving skills, as well as your ability to work collaboratively with teams

ATS Keywords: Marketing Assistant, Event Planning, Data Analysis, Microsoft Office, Time Management, Organizational Skills, CRM Experience, Problem Solving, Confidentiality, Communication, Collaboration, Initiative, Adaptability, Attention to Detail, Logistical Support, Administrative Support

ASSUMPTION: AIG's application process is designed to assess candidates' skills and fit for the role, with a focus on problem-solving, communication, and collaboration.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Salesforce or comparable CRM system (training provided)
• Data visualization tools (e.g., Tableau, Power BI)

ASSUMPTION: Familiarity with Microsoft Office Suite is required, while CRM experience is preferred and can be learned on the job.

👔 Cultural Fit Considerations

Company Values:

• Client-centric
• Integrity
• Respect
• Teamwork
• Excellence

Work Style:

• Collaborative and team-oriented
• Focused on in-person collaboration and communication
• Adaptable and responsive to changing priorities and deadlines

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you organized and able to manage multiple tasks and deadlines effectively?
• Can you maintain confidentiality and handle sensitive information with discretion?

ASSUMPTION: AIG values a strong cultural fit, with an emphasis on client-centricity, integrity, respect, teamwork, and excellence.

⚠️ Potential Challenges

• Managing multiple tasks and priorities in a fast-paced environment
• Adapting to a large, corporate work environment
• Balancing administrative and analytical responsibilities
• Working primarily on-site, with limited remote work flexibility

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a focus on effective communication and collaboration.

📈 Similar Roles Comparison

• Marketing Coordinator: More focused on campaign management and less on administrative tasks
• Event Planner: More specialized in event logistics and less involved in data analysis and reporting
• Marketing Specialist: More focused on content creation and strategy, with less administrative support

ASSUMPTION: This role offers a unique blend of marketing, administrative, and analytical responsibilities, with opportunities for growth and development in various aspects of marketing.

📝 Sample Projects

• Analyzing industry data to identify trends and opportunities for AIG
• Creating visualizations and executive summaries to communicate insights effectively
• Planning and executing a marketing event, including logistics, promotion, and on-site support

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from data analysis and reporting to event planning and execution.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role support the overall marketing strategy for AIG?
• What opportunities are there for professional development and growth within the marketing department or AIG more broadly?
• How does AIG support work-life balance for its employees?
• What is the typical career path for someone in this role?

ASSUMPTION: These questions demonstrate a proactive and engaged approach to understanding the role, the team, and the company's culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the AIG careers portal
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of your analytical and problem-solving skills, as well as your ability to work collaboratively with teams
• Follow up with the hiring manager after submitting your application to express your interest in the role
• Prepare for interviews by researching AIG's business and the insurance industry, and practicing your responses to common interview questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.