Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: Good2Great Solutions

🔹 Location: Mississauga, ON

🔹 Job Type: Full-Time

🔹 Category: Advertising Services

🔹 Date Posted: April 25, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Direct client communication and interaction
• Leading promotional sales campaigns
• Conducting market research and territory analysis
• Collaborating with the Senior Marketing Manager
• Building brand awareness and customer loyalty

ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain experience in marketing and sales within the advertising industry.

📋 Key Responsibilities

✅ Communicate and interact directly with clients and customers

✅ Conceptualize and lead promotional sales campaigns

✅ Identify specific target markets to promote clients' products and services

✅ Coordinate and present territory research to the marketing team

✅ Develop and showcase leadership skills

✅ Build brand awareness and recognition through individualized marketing campaigns

✅ Support marketing efforts with a customer-first approach to drive growth and brand loyalty

✅ Deliver results to clients daily and meet all objectives and goals

✅ Assist the Senior Marketing Manager with designated projects

ASSUMPTION: This role requires a high level of organization, multitasking, and adaptability to manage various responsibilities and meet deadlines.

🎯 Required Qualifications

Education: Associate's degree or 4-year degree preferred

Experience: 1 year of experience in customer service or customer-centric industry required

Required Skills:

• Excellent communication skills
• Team-oriented mindset
• Highly motivated and dependable
• Friendly, positive, and upbeat personality
• Ability to work in a fast-paced environment

Preferred Skills:

• Basic knowledge of marketing and sales principles
• Proficiency in Microsoft Office Suite
• Experience with CRM software

ASSUMPTION: Candidates with relevant internship experience or coursework in marketing, advertising, or a related field may be considered.

💰 Compensation & Benefits

Salary Range: CAD 45,000 - 55,000 per year

Benefits:

• Health, dental, and vision insurance
• Retirement savings plan with company match
• Employee assistance program
• Paid time off (vacation, sick, and holidays)
• Professional development opportunities

Working Hours: Full-time (40 hours per week), Monday - Friday, 9:00 AM - 5:00 PM

ASSUMPTION: The salary range is based on industry standards for entry-level marketing positions in the Greater Toronto Area.

📌 Applicant Insights

🔍 Company Context

Industry: Good2Great Solutions operates in the advertising services industry, focusing on direct marketing campaigns that efficiently attract target audiences and build customer loyalty.

Company Size: With 11-50 employees, Good2Great Solutions offers a mid-sized company environment where employees can make a significant impact and grow professionally.

Founded: The company's founding date is not specified, but it has established itself as a reputable marketing firm in the Concord area.

Company Description:

• Good2Great Solutions is renowned for its direct marketing approach, which forms emotional connections with customers and builds brand loyalty.
• The company conducts extensive market research to understand the purchase-related behavior of buyers and incorporates cutting-edge tools and ideas into its creative strategies.
• Good2Great Solutions represents some of the biggest brands in Canada and encourages its employees to grow rapidly by providing resources and training.

Company Specialties:

• Direct marketing campaigns
• Customer-centric marketing strategies
• Brand awareness and loyalty building
• Market research and analysis

Company Website: https://www.goodtogreatsolutions.ca

ASSUMPTION: Good2Great Solutions' focus on direct marketing and customer-centric strategies sets it apart from other advertising agencies, offering unique growth opportunities for marketing professionals.

📊 Role Analysis

Career Level: Entry-level, with opportunities for growth and development within the marketing department.

Reporting Structure: The Marketing Assistant reports directly to the Senior Marketing Manager and collaborates with the marketing team on various projects.

Work Arrangement: This role is on-site, requiring the Marketing Assistant to work from the company's Mississauga office.

Growth Opportunities:

• Gaining hands-on experience in marketing and sales within the advertising industry
• Developing leadership and presentation skills through territory research and campaign coordination
• Building a strong professional network within the company and the industry
• Potential career progression to senior-level marketing roles or other departments within the organization

ASSUMPTION: The entry-level nature of this role provides a solid foundation for a career in marketing, with opportunities for growth and development based on performance and initiative.

🌍 Location & Work Environment

Office Type: Good2Great Solutions operates from a single office location in Mississauga, ON.

Office Location(s): 6685 Tomken Rd, Unit 207, Mississauga, Ontario L5T 2C5, Canada

Geographic Context:

• Mississauga is a large city in the Greater Toronto Area (GTA), offering a diverse range of amenities and cultural experiences.
• The office is conveniently located near major highways and public transportation, making it easily accessible for employees.
• The GTA has a vibrant marketing and advertising industry, providing ample opportunities for professional growth and networking.

Work Schedule: The Marketing Assistant will work a standard full-time schedule, Monday through Friday, with occasional flexibility based on project demands.

ASSUMPTION: The on-site work arrangement allows for better collaboration and communication with the marketing team and clients, fostering a more dynamic and engaging work environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-person or virtual interview with the Senior Marketing Manager
• Final interview with the company's leadership team
• Job offer and onboarding

Key Assessment Areas:

• Communication and interpersonal skills
• Problem-solving and critical thinking
• Adaptability and multitasking abilities
• Motivation and enthusiasm for the role
• Alignment with the company's values and culture

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this entry-level marketing role.
• Demonstrate your understanding of the company's direct marketing approach and how your skills align with their strategies.
• Prepare examples of your market research, sales, or customer service experiences to discuss during the interview.
• Research the company's clients and industry to show your initiative and commitment to the role.

ATS Keywords: Marketing Assistant, Entry-Level, Customer Service, Sales Tactics, Market Research, Brand Awareness, Client Interaction, Promotional Campaigns, Leadership Skills, Teamwork, Fast-Paced Environment, Customer-Centric Approach, Presentation Skills

ASSUMPTION: Good2Great Solutions uses an Applicant Tracking System (ATS) to manage job applications, so incorporating relevant keywords from the job description into your resume and cover letter can improve your chances of being selected for an interview.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Mailchimp, Hootsuite)
• Project management software (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools and technologies is not required for this entry-level role, but candidates with experience using them may have an advantage during the application process.

👔 Cultural Fit Considerations

Company Values:

• Reliability
• Transparency
• Enthusiasm
• Challenge-driven

Work Style:

• Collaborative and team-oriented
• Fast-paced and dynamic
• Customer-centric
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you passionate about building customer relationships and driving brand loyalty?
• Do you possess strong communication skills and the ability to work effectively with a team?
• Are you eager to learn and grow professionally within the marketing industry?

ASSUMPTION: Good2Great Solutions values employees who are reliable, transparent, and enthusiastic about their work, as well as those who embrace challenges and maintain a customer-centric mindset.

⚠️ Potential Challenges

• Managing multiple responsibilities and deadlines in a fast-paced environment
• Adapting to the unique direct marketing approach of the company
• Building rapport with clients and understanding their specific needs
• Developing leadership and presentation skills in an entry-level role

ASSUMPTION: These challenges can be overcome through strong organizational skills, adaptability, and a willingness to learn and grow within the role.

📈 Similar Roles Comparison

• Marketing Coordinator: This role may have more responsibility for day-to-day marketing tasks and less focus on sales and client interaction.
• Sales Development Representative: This role may have more responsibility for generating leads and less focus on market research and campaign coordination.
• Entry-Level Marketing Specialist: This role may have more specialized marketing responsibilities and less focus on sales and client interaction.

ASSUMPTION: The Marketing Assistant role at Good2Great Solutions offers a unique blend of marketing, sales, and client interaction responsibilities, providing a well-rounded experience for early-career professionals.

📝 Sample Projects

• Conducting market research and territory analysis for a new client
• Coordinating and presenting a promotional sales campaign to the marketing team
• Developing a customer-centric marketing strategy to enhance brand loyalty for an existing client

ASSUMPTION: These sample projects demonstrate the diverse range of responsibilities and opportunities available to the Marketing Assistant in this role.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the company's clients in the current market?
• How does the company support the professional development and growth of its entry-level employees?
• What is the typical career path for a Marketing Assistant at Good2Great Solutions?
• How does the company measure the success of its direct marketing campaigns?
• What is the company's approach to work-life balance, and how does it support employees' well-being?

ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and commitment to the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this entry-level marketing role.
• Prepare examples of your market research, sales, or customer service experiences to discuss during the interview.
• Research the company's clients and industry to show your initiative and commitment to the role.
• Follow up with the company one week after submitting your application to confirm receipt and express your continued interest in the position.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.