📌 Core Information
🔹 Job Title: Marketing Assistant
🔹 Company: Opteon
🔹 Location: Melbourne, Adelaide
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: June 25, 2025
🔹 Experience Level: Entry-level to 2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the marketing team in delivering meaningful solutions for clients across various property types and market sectors.
- Contributing to Opteon's growth strategy, focusing on organic growth, diversification, and international expansion.
- Working closely with the marketing team to ensure consistent branding and messaging across all marketing channels.
- Assisting in the planning and execution of marketing campaigns, events, and other promotional activities.
ASSUMPTION: This role is ideal for recent graduates or early-career marketing professionals looking to gain experience in the real estate industry and contribute to a company's growth strategy.
📋 Key Responsibilities
✅ Supporting the marketing team in delivering meaningful solutions for clients across various property types and market sectors.
✅ Contributing to Opteon's growth strategy, focusing on organic growth, diversification, and international expansion.
✅ Working closely with the marketing team to ensure consistent branding and messaging across all marketing channels.
✅ Assisting in the planning and execution of marketing campaigns, events, and other promotional activities.
✅ Conducting market research and analyzing campaign performance to inform future marketing strategies.
✅ Maintaining marketing databases and ensuring data integrity.
ASSUMPTION: The role may involve some administrative tasks and may require working independently or in a team environment.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, Communications, or a related field.
Experience: 0-2 years of experience in marketing or a related field. Recent graduates with relevant internship experience are also encouraged to apply.
Required Skills:
- Strong communication and interpersonal skills.
- Excellent organizational skills and attention to detail.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
- Basic knowledge of marketing principles and best practices.
- Ability to work independently and in a team environment.
Preferred Skills:
- Experience with CRM software and marketing automation tools.
- Familiarity with the real estate industry.
- Bilingual or multilingual skills (advantageous for international expansion).
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the nature of the industry and the job description.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be AU$55,000 - AU$65,000 per annum, based on industry standards for entry-level marketing roles in Melbourne and Adelaide. This estimate may vary depending on the candidate's experience and qualifications.
Benefits:
- Opportunities for professional development and growth within the company.
- Working in a dynamic and collaborative team environment.
- Competitive salary and benefits package (not specified).
Working Hours: Full-time position, with standard business hours (Monday to Friday, 9:00 AM to 5:00 PM). Some flexibility may be required to support marketing campaigns and events.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. The benefits package is not specified but is expected to be competitive for the industry and company size.
📌 Applicant Insights
🔍 Company Context
Industry: Opteon operates in the real estate industry, providing independent valuation, advisory, and specialist property services.
Company Size: Opteon is a mid-sized company with 501-1,000 employees, offering a collaborative and dynamic work environment.
Founded: Opteon was founded in 2005 and has since grown to become a national provider of property services with over 80 offices across Australia and New Zealand.
Company Description:
- Opteon is a national provider of independent, market leading valuation and property advisory services.
- The company has a strong reputation for providing informed and independent advice, backed by local expertise and the strength of its national network of collective resources.
- Opteon partners with financial institutions, government, corporations, industry bodies, not-for-profit organizations, and small to medium businesses, as well as residential buyers and sellers, property investors, and real estate agents.
Company Specialties:
- Commercial, Residential, Government Services, Agribusiness, Plant & Equipment, Advisory, Tax Depreciation, and Quantity Surveying.
Company Website: http://www.opteonsolutions.com
ASSUMPTION: Opteon's focus on independent valuation and advisory services sets it apart in the real estate industry, offering unique opportunities for growth and learning to marketing professionals.
📊 Role Analysis
Career Level: Entry-level to 2 years of experience. This role is an excellent opportunity for recent graduates or early-career marketing professionals to gain experience in the real estate industry and contribute to a company's growth strategy.
Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager or a similar role within the marketing department.
Work Arrangement: This role is on-site, with standard business hours. Some flexibility may be required to support marketing campaigns and events.
Growth Opportunities:
- Opportunities for professional development and growth within the company.
- Potential to take on more responsibilities and advance to a senior marketing role as the company expands.
ASSUMPTION: Given Opteon's focus on growth and expansion, there may be opportunities for the Marketing Assistant to grow within the company and take on more responsibilities as the marketing department expands.
🌍 Location & Work Environment
Office Type: Opteon's offices are professional environments, with a collaborative and dynamic team culture.
Office Location(s): Melbourne (Headquarters) and Adelaide
Geographic Context:
- Melbourne is Australia's second-most populous city and a major cultural and economic hub, offering a diverse range of industries and opportunities for marketing professionals.
- Adelaide is the capital city of South Australia, known for its festivals, wine, and cultural events, providing a unique market for marketing professionals to explore.
Work Schedule: Full-time position, with standard business hours (Monday to Friday, 9:00 AM to 5:00 PM). Some flexibility may be required to support marketing campaigns and events.
ASSUMPTION: The work environment at Opteon is expected to be collaborative and dynamic, with opportunities for professional development and growth within the company.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission.
- Phone or video screening with the HR department.
- In-person or video interview with the Marketing Manager or a member of the marketing team.
- Final interview with the Marketing Manager or a senior member of the marketing team.
Key Assessment Areas:
- Communication and interpersonal skills.
- Organizational skills and attention to detail.
- Understanding of marketing principles and best practices.
- Ability to work independently and in a team environment.
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
- Demonstrate your understanding of the real estate industry and Opteon's business in your application materials.
- Prepare examples of your marketing work or projects to discuss during the interview.
ATS Keywords: Marketing Assistant, Marketing, Real Estate, Property, Campaign, Events, CRM, Marketing Automation, Microsoft Office Suite, Data Analysis, Market Research, Branding, Messaging, Growth Strategy, International Expansion
ASSUMPTION: The application process for this role is expected to be competitive, with a focus on assessing the candidate's communication skills, marketing experience, and understanding of the real estate industry.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (not specified)
- Marketing automation tools (not specified)
ASSUMPTION: The specific CRM software and marketing automation tools used by Opteon are not mentioned in the job description. Candidates should be prepared to learn and use these tools as part of the role.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Expertise
- Collaboration
- Innovation
- Client Focus
Work Style:
- Collaborative and dynamic team environment
- Opportunities for professional development and growth
- Flexibility to support marketing campaigns and events
Self-Assessment Questions:
- Do you have strong communication and interpersonal skills?
- Are you highly organized and detail-oriented?
- Are you comfortable working independently and in a team environment?
- Do you have a solid understanding of marketing principles and best practices?
- Are you interested in the real estate industry and eager to contribute to a company's growth strategy?
ASSUMPTION: Opteon values candidates who are strong communicators, highly organized, and eager to learn and contribute to the company's growth strategy in the real estate industry.
⚠️ Potential Challenges
- This role may involve some administrative tasks and may require working outside of standard business hours to support marketing campaigns and events.
- The real estate industry can be competitive, and the Marketing Assistant may need to stay up-to-date with industry trends and best practices to effectively contribute to Opteon's growth strategy.
- Opteon is a growing company, and the Marketing Assistant may need to adapt to changes in the marketing department and the company as a whole.
- The Marketing Assistant may need to work with multiple teams and stakeholders, requiring strong communication and collaboration skills.
ASSUMPTION: While there may be challenges associated with this role, the opportunities for professional development and growth within the company make it an attractive opportunity for early-career marketing professionals.
📈 Similar Roles Comparison
- Marketing Coordinator - Similar role with a focus on supporting the marketing team in delivering marketing campaigns and events. May have more responsibility for day-to-day marketing tasks and less focus on contributing to the company's growth strategy.
- Marketing Manager - Senior role with more responsibility for developing and executing marketing strategies, managing marketing budgets, and leading the marketing team. May have less focus on day-to-day marketing tasks and more focus on strategic planning.
- Marketing Specialist - Role with a focus on a specific marketing channel or discipline, such as social media, content marketing, or SEO. May have more responsibility for executing marketing campaigns within that specific channel or discipline.
ASSUMPTION: The Marketing Assistant role is an entry-level position that offers an excellent opportunity for recent graduates or early-career marketing professionals to gain experience in the real estate industry and contribute to a company's growth strategy.
📝 Sample Projects
- Planning and executing a marketing campaign to promote a new property development or listing.
- Conducting market research to inform marketing strategies and identify trends in the real estate industry.
- Analyzing campaign performance data to optimize future marketing efforts and maximize ROI.
- Maintaining marketing databases and ensuring data integrity to support marketing campaigns and initiatives.
ASSUMPTION: The Marketing Assistant will have the opportunity to work on a variety of projects that contribute to Opteon's growth strategy and support the marketing team in delivering meaningful solutions for clients.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role contribute to Opteon's growth strategy, and what are the key performance indicators for success?
- What opportunities are there for professional development and growth within the marketing department and the company as a whole?
- How does the marketing team collaborate with other departments, such as sales, business development, and client services?
- What is the company culture like, and how does the marketing team fit into the broader organization?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates the candidate's interest in the role and their commitment to contributing to Opteon's growth strategy in the real estate industry.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Opteon careers portal.
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, demonstrating your understanding of the real estate industry and Opteon's business.
- Prepare examples of your marketing work or projects to discuss during the interview.
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
