π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: Wilmington, North Carolina, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 23, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting marketing operations and campaign execution
- Driving effective communication strategies to enhance brand visibility
- Collaborating with cross-functional teams for consistent messaging
- Opportunities for professional development and career advancement
ASSUMPTION: This role is ideal for a proactive and detail-oriented individual seeking to build their marketing career in a collaborative and supportive environment.
π Key Responsibilities
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Assist in the development and implementation of marketing strategies and campaigns
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Coordinate marketing activities and internal communications
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Conduct market research to identify new trends and opportunities
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Help create and edit marketing materials, presentations, and reports
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Track and report on campaign performance metrics
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Support planning and coordination of company events and promotional efforts
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Maintain organized files of marketing materials and documentation
ASSUMPTION: The Marketing Assistant will play a crucial role in supporting the marketing team's objectives and contributing to the company's overall success.
π― Required Qualifications
Education: Associateβs or Bachelorβs degree in Marketing, Business, Communications, or a related field
Experience: 1+ year of experience in a marketing or administrative support role
Required Skills:
- Strong written and verbal communication skills
- Excellent attention to detail and organizational abilities
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Ability to manage multiple tasks and meet deadlines effectively
Preferred Skills:
- Familiarity with content creation and basic graphic editing
ASSUMPTION: Candidates with relevant education and experience, along with strong communication skills and organizational abilities, will excel in this role.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in Wilmington, NC)
Benefits:
- Competitive salary based on experience
- Opportunities for professional development and career advancement
- Training and mentorship programs to build essential marketing skills
- Supportive team environment and structured career growth path
- Full-time position with consistent hours and job stability
Working Hours: Monday - Friday, 9:00 AM - 5:00 PM (with a 1-hour lunch break) totaling 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees (Small to Medium-sized Enterprise)
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on storytelling, trendsetting, and problem-solving
- The company aims to disrupt the status quo and redefine the art of storytelling in the PR and branding industry
- Signal Tru Brand offers a supportive team environment, opportunities for professional development, and a structured career growth path
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Alphabe Insight Inc operates in a similar industry and offers a supportive work environment with opportunities for professional growth.
π Role Analysis
Career Level: Entry-level (Marketing Assistant)
Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager or Director
Work Arrangement: On-site, full-time position with consistent hours and job stability
Growth Opportunities:
- Progression to Marketing Coordinator or Specialist roles
- Expanding skills in content creation, graphic design, or data analysis
- Potential to take on leadership responsibilities within the marketing team
ASSUMPTION: With dedication and strong performance, the Marketing Assistant can grow within the marketing team and take on more responsibilities over time.
π Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Wilmington, NC, is a coastal city with a population of approximately 120,000 people
- The city offers a mix of urban and outdoor activities, with beaches, parks, and a vibrant arts scene
- Wilmington has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM (with a 1-hour lunch break) totaling 40 hours per week
ASSUMPTION: The office environment is collaborative and supportive, with opportunities for professional development and growth.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager or Director
- Final interview with key team members or stakeholders
Key Assessment Areas:
- Communication skills (written and verbal)
- Organizational abilities and attention to detail
- Problem-solving and critical thinking
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your work, such as marketing campaigns or projects, to showcase during the interview
- Research the company and be ready to discuss how your skills and experiences align with their mission and values
ATS Keywords: Marketing Assistant, Marketing Operations, Campaign Execution, Brand Visibility, Market Research, Marketing Materials, Microsoft Office Suite
ASSUMPTION: The application process may vary, but typically involves multiple interviews to assess the candidate's skills and cultural fit.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, or Monday.com)
- Graphic design software (e.g., Canva, Adobe Creative Suite, or Sketch)
- Social media management platforms (e.g., Hootsuite, Buffer, or Sprout Social)
ASSUMPTION: The Marketing Assistant will be expected to use various tools and technologies to manage marketing campaigns and projects effectively.
π Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Authenticity
- Strategic Thinking
- Collaboration
Work Style:
- Collaborative and supportive team environment
- Opportunities for professional development and growth
- Structured career growth path
Self-Assessment Questions:
- Do you thrive in a creative and collaborative work environment?
- Are you passionate about storytelling and driving brand visibility?
- Do you have strong communication skills and attention to detail?
ASSUMPTION: Candidates who align with the company's values and work style will be more likely to succeed and enjoy their role as Marketing Assistant.
β οΈ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment
- Adapting to changes in marketing strategies or priorities
- Working collaboratively with cross-functional teams to ensure consistent messaging
- Keeping up with industry trends and best practices in marketing
ASSUMPTION: The Marketing Assistant should be prepared to manage multiple tasks, adapt to changes, and continuously learn and grow in their role.
π Similar Roles Comparison
- Marketing Coordinator: Focuses more on campaign execution and less on strategy development
- Marketing Specialist: Requires more specialized skills in areas such as SEO, social media, or content marketing
- Marketing Manager/Director: Oversees the marketing team and is responsible for strategic planning and budget management
ASSUMPTION: The Marketing Assistant role is an entry-level position that focuses on supporting marketing operations and campaign execution, with opportunities for growth and progression within the marketing team.
π Sample Projects
- Developing and implementing a social media marketing campaign to increase brand awareness
- Conducting market research to identify new trends and opportunities in the industry
- Creating and editing marketing materials, such as brochures, presentations, and reports, to promote company products or services
ASSUMPTION: The Marketing Assistant will be involved in various projects that contribute to the company's overall marketing strategy and objectives.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role contribute to the overall marketing strategy and company goals?
- What opportunities are there for professional development and growth within the marketing team?
- How does the company support work-life balance for its employees?
- What is the team structure, and how does this role collaborate with other departments?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates the candidate's interest in the role and eagerness to contribute to the team's success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your work, such as marketing campaigns or projects, to showcase during the interview
- Research the company and be ready to discuss how your skills and experiences align with their mission and values
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.