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Marketing Assistant

HS Consulting Group
Full-time
On-site
Columbus, Ohio, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: HS Consulting Group

πŸ”Ή Location: Columbus, OH

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 30, 2025

πŸ”Ή Experience Level: Entry-Level (0-1 year)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Mastering marketing fundamentals through comprehensive training
  • Executing dynamic sales and marketing strategies
  • Building and maintaining strong client relationships
  • Supporting marketing campaigns and projects
  • Conducting market research to inform strategies

ASSUMPTION: This role is ideal for recent graduates or career changers seeking entry-level experience in marketing. It offers a dynamic work environment and personalized mentorship.

πŸ“‹ Key Responsibilities

βœ… Master the Fundamentals: Participate in comprehensive training to build expertise across key departments

βœ… Be the Face of Strategy: Execute dynamic face-to-face sales and marketing strategies

βœ… Cultivate Connections: Build and maintain strong relationships with customers, clients, and team members

βœ… Campaign Support: Assist in planning, implementation, and tracking of marketing campaigns across various channels

βœ… Market Research: Research market trends, competitor activity, and customer insights to inform marketing strategies and campaigns

βœ… Strategize for Success: Assist in developing and implementing impactful marketing plans to boost brand recognition and drive measurable sales growth

ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong emphasis on relationship-building and strategic thinking.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 0-1 year of experience in customer service, hospitality, event marketing, or a related field (training provided for motivated candidates)

Required Skills:

  • Meticulous attention to detail and commitment to accuracy
  • Ability to adjust to changing priorities and handle multiple tasks simultaneously
  • Collaborative spirit and willingness to contribute to a positive team environment
  • Proactive and resourceful, able to take initiative and work independently

Preferred Skills:

  • Previous experience in marketing or sales
  • Fluency in additional languages

ASSUMPTION: While experience is preferred, the company is willing to train motivated candidates ready to learn and grow in the role.

πŸ’° Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in Columbus, OH)

Benefits:

  • Dynamic work environment with supportive staff and structured management
  • Personalized mentorship with tailored one-on-one guidance
  • Access to shadow upper management and the CEO for insights and inspiration

Working Hours: Full-time (40 hours/week), with flexible scheduling based on project needs

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Columbus, OH. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Marketing and Sales Consulting

Company Size: Small (2-10 employees) - Offers a close-knit team environment with ample opportunities for growth and mentorship

Founded: 2000 - With over two decades of experience, the company has established a strong reputation in the industry

Company Description:

  • Leads the Marketing sector in Gahanna, innovating marketing and sales strategies
  • Boosts sales revenue, enhances customer relationships, and reinforces dedication to helping businesses succeed
  • Partners with Frontier, a top telecommunications firm, highlighting commitment to excellence

Company Specialties:

  • Marketing and Sales Strategies
  • Brand Understanding and Advanced Methodologies
  • Customer Relationship Management

Company Website: http://hscgroupinc.net

ASSUMPTION: HS Consulting Group is a well-established company with a strong focus on client relationships and innovative marketing strategies.

πŸ“Š Role Analysis

Career Level: Entry-Level - This role is ideal for recent graduates or career changers seeking to break into the marketing industry

Reporting Structure: Reports directly to the Marketing Manager, with close collaboration with the Sales and Customer Service teams

Work Arrangement: On-site, with potential for remote work based on project needs and team approval

Growth Opportunities:

  • Advancement to Marketing Coordinator or similar role with increased responsibilities
  • Potential to specialize in specific areas of marketing, such as digital marketing or event planning
  • Opportunities to work with diverse clients and industries, fostering well-rounded marketing expertise

ASSUMPTION: This role offers significant growth potential, with opportunities to learn and advance within the company.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with supportive staff and structured management

Office Location(s): Columbus, OH

Geographic Context:

  • Columbus, OH is the state capital and the most populous city in Ohio, offering a diverse range of industries and cultural attractions
  • The city is home to several Fortune 500 companies and a thriving startup scene, providing ample networking opportunities
  • Columbus has a vibrant arts and culture scene, with numerous museums, galleries, and performance venues

Work Schedule: Full-time (40 hours/week), with flexible scheduling based on project needs

ASSUMPTION: The Columbus, OH area offers a diverse range of industries and cultural attractions, providing ample opportunities for professional growth and personal enrichment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the CEO or another senior team member

Key Assessment Areas:

  • Problem-solving skills and strategic thinking
  • Communication and interpersonal skills
  • Adaptability and ability to handle multiple tasks
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of marketing campaigns or projects you've worked on, demonstrating your creativity and strategic thinking
  • Research the company and its clients to show your understanding of their mission and values

ATS Keywords: Marketing Assistant, Entry-Level Marketing, Sales Strategies, Customer Relationship Management, Marketing Campaigns, Market Research, Strategic Planning

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on cultural fit and strategic thinking.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Mailchimp, Hootsuite)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools is preferred, but the company may provide training for motivated candidates.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity: Upholding ethical standards and acting with honesty and transparency
  • Humility: Fostering a collaborative and inclusive work environment
  • Positivity: Maintaining a solutions-oriented and optimistic attitude
  • Ambition: Pursuing continuous learning and professional growth

Work Style:

  • Collaborative: Working closely with team members to achieve common goals
  • Adaptable: Adjusting to changing priorities and project needs
  • Proactive: Taking initiative and being resourceful in identifying and solving problems

Self-Assessment Questions:

  • Do you embody the company values of integrity, humility, positivity, and ambition?
  • Are you comfortable working in a collaborative and adaptable environment?
  • Do you possess a proactive and resourceful work style?

ASSUMPTION: Cultural fit is a strong consideration in the hiring process, with a focus on candidates who embody the company's core values.

⚠️ Potential Challenges

  • Managing multiple tasks and priorities simultaneously
  • Adapting to changing project needs and client demands
  • Working in a fast-paced and dynamic environment
  • Balancing creative and analytical tasks

ASSUMPTION: This role may present challenges in managing multiple tasks and adapting to changing priorities, but it also offers opportunities for growth and learning.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: Similar role with increased responsibilities, focusing on campaign management and team coordination
  • Marketing Specialist: More specialized role, focusing on specific areas of marketing, such as digital marketing or event planning
  • Sales Development Representative: Focuses on lead generation and sales, with less emphasis on marketing campaigns and strategies

ASSUMPTION: This role offers a unique blend of marketing and sales responsibilities, with opportunities for growth and specialization in either area.

πŸ“ Sample Projects

  • Developing and executing a social media marketing campaign for a new product launch
  • Conducting market research to identify trends and opportunities in the telecommunications industry
  • Assisting in the planning and execution of a customer appreciation event

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from creative campaign development to analytical market research.

❓ Key Questions to Ask During Interview

  • How does this role fit into the company's long-term growth plans?
  • What opportunities are there for professional development and advancement within the company?
  • How does the company support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
  • How does the company foster a collaborative and inclusive work environment?

ASSUMPTION: These interview questions are designed to assess the company's commitment to employee growth and development, as well as the candidate's fit with the company's culture and values.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of marketing campaigns or projects you've worked on, demonstrating your creativity and strategic thinking
  • Research the company and its clients to show your understanding of their mission and values
  • Follow up with the HR department one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.