π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: Orlando, Florida, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 23, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site (with potential for remote work options)
π Job Overview
Key aspects of this role include:
- Supporting marketing campaigns and initiatives
- Conducting market research and analysis
- Coordinating marketing materials and events
- Monitoring campaign performance and reporting
- Collaborating with cross-functional teams
ASSUMPTION: This role is ideal for recent graduates or early-career marketing professionals seeking to gain experience in a dynamic agency environment.
π Key Responsibilities
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Assist in the development and execution of marketing campaigns
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Conduct market research to identify trends, opportunities, and competitor activity
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Coordinate the creation of marketing materials, including presentations, brochures, and email campaigns
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Monitor and report on the performance of marketing campaigns and initiatives
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Maintain and update marketing databases and customer contact lists
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Help organize and attend events, trade shows, and conferences
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Collaborate with cross-functional teams to ensure alignment on marketing strategies and goals
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Support in content creation and copywriting for various marketing channels
ASSUMPTION: The role requires a proactive and detail-oriented individual who can manage multiple projects simultaneously and work effectively in a fast-paced environment.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, Communications, or a related field
Experience: 1-2 years of experience in marketing or a related role (internship experience is acceptable)
Required Skills:
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint)
- Ability to multitask and manage multiple projects simultaneously
- Strong attention to detail and organizational skills
- A proactive attitude and willingness to learn
Preferred Skills:
- Experience with CRM software
- Familiarity with marketing automation tools
- Basic knowledge of graphic design principles
ASSUMPTION: Candidates with relevant internship experience and a strong academic background may be considered for this role.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in Orlando, FL)
Benefits:
- Competitive salary and performance-based incentives
- Opportunities for career growth and development
- Health, dental, and vision insurance options
- Paid time off (PTO) and paid holidays
- Collaborative and supportive work environment
- Flexible work hours
- Professional development opportunities to enhance your skills
Working Hours: Full-time (40 hours per week, with potential for flexible hours and remote work options)
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees (small to mid-sized agency)
Founded: 2019 (relatively new agency with a dynamic and innovative culture)
Company Description:
- Signal Tru Brand specializes in PR and branding services, focusing on storytelling, creativity, and strategic thinking
- The company aims to disrupt the status quo and help brands connect with their audience in meaningful ways
- Signal Tru Brand offers a collaborative and supportive work environment with opportunities for career growth and development
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Working at Signal Tru Brand offers candidates the opportunity to gain experience in a fast-paced, creative environment while contributing to the growth of a relatively new agency.
π Role Analysis
Career Level: Entry-level (Marketing Assistant)
Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager and collaborate with various teams, including creative, content, and account management
Work Arrangement: On-site with potential for remote work options (flexible hours)
Growth Opportunities:
- Progression to a Marketing Coordinator or Specialist role
- Expanding skills and expertise in various marketing disciplines
- Potential for career advancement as the agency grows
ASSUMPTION: This role provides an excellent starting point for early-career marketing professionals seeking to build a foundation in various marketing disciplines.
π Location & Work Environment
Office Type: Creative agency office
Office Location(s): Reno, Nevada
Geographic Context:
- Orlando, Florida, offers a diverse and vibrant cultural scene, with numerous attractions and events
- The city has a growing tech and startup ecosystem, providing opportunities for networking and professional development
- Orlando's mild climate and abundant sunshine make it an attractive location for outdoor enthusiasts
Work Schedule: Full-time (40 hours per week), with potential for flexible hours and remote work options
ASSUMPTION: The Orlando office provides a dynamic and creative work environment, with opportunities for collaboration and professional growth.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Manager and/or other team members
- Final interview with the agency's leadership team
Key Assessment Areas:
- Communication skills and ability to articulate ideas clearly
- Problem-solving and critical thinking abilities
- Creativity and innovation in marketing strategies
- Understanding of marketing principles and best practices
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your passion for marketing and eagerness to learn in your application materials
- Prepare examples of your work or projects that showcase your marketing skills and creativity
ATS Keywords: Marketing Assistant, Marketing Campaigns, Market Research, Marketing Materials, Marketing Performance, Marketing Databases, Marketing Events, Marketing Teams, Content Creation, Copywriting
ASSUMPTION: The application process at Signal Tru Brand is designed to assess candidates' communication skills, creativity, and understanding of marketing principles, with a focus on finding the best fit for the agency's dynamic culture.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, Word, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
- Marketing automation tools (e.g., Marketo, Pardot, or Hootsuite)
- Graphic design software (e.g., Adobe Creative Suite or Canva)
ASSUMPTION: Familiarity with these tools is not required but may be beneficial for candidates seeking to excel in this role.
π Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Authenticity
- Strategic Thinking
- Collaboration
Work Style:
- Dynamic and fast-paced environment
- Focus on storytelling and innovation
- Collaborative and supportive team culture
- Opportunities for professional growth and development
Self-Assessment Questions:
- Do you thrive in a creative and fast-paced work environment?
- Are you passionate about storytelling and helping brands connect with their audience?
- Do you enjoy collaborating with cross-functional teams and contributing to innovative marketing campaigns?
ASSUMPTION: Candidates who align with Signal Tru Brand's values and work style will be well-suited to succeed in this role and contribute to the agency's growth.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to the dynamic and sometimes unpredictable nature of agency work
- Balancing the responsibilities of supporting marketing campaigns and initiatives while also conducting research and coordinating marketing materials
- Developing a strong understanding of the agency's clients and their unique marketing needs
ASSUMPTION: These challenges can be overcome with strong organizational skills, a proactive attitude, and a willingness to learn and adapt in a fast-paced environment.
π Similar Roles Comparison
- Marketing Coordinator: Focuses more on campaign execution and less on research and coordination
- Marketing Specialist: Requires more specialized knowledge in specific marketing disciplines (e.g., social media, SEO, or content marketing)
- Entry-level Marketing positions at larger agencies: May offer more structured training and career development opportunities but less exposure to diverse projects and clients
ASSUMPTION: This role offers a unique blend of responsibilities and opportunities for growth, making it an attractive choice for early-career marketing professionals.
π Sample Projects
- Conducting market research to identify trends and opportunities for a new client in the tech industry
- Coordinating the creation of marketing materials for an upcoming event, including presentations, brochures, and email campaigns
- Monitoring and reporting on the performance of a social media marketing campaign for a retail client
ASSUMPTION: These sample projects provide a glimpse into the diverse and dynamic nature of the Marketing Assistant role at Signal Tru Brand.
β Key Questions to Ask During Interview
- What are the most challenging aspects of working in a fast-paced agency environment?
- How does Signal Tru Brand support the professional growth and development of its employees?
- Can you describe a time when a marketing campaign or initiative faced significant challenges, and how did the team overcome them?
- What opportunities are there for collaboration and knowledge-sharing among different teams and departments at Signal Tru Brand?
- How does Signal Tru Brand approach work-life balance, and what resources are available to support employees' well-being?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the company culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your work or projects that showcase your marketing skills and creativity
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.