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Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Orlando, Florida, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Orlando, Florida, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 23, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site (with potential for remote work options)

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing campaigns and initiatives
  • Conducting market research and analysis
  • Coordinating marketing materials and events
  • Monitoring campaign performance and reporting
  • Collaborating with cross-functional teams

ASSUMPTION: This role is ideal for recent graduates or early-career marketing professionals seeking to gain experience in a dynamic agency environment.

πŸ“‹ Key Responsibilities

βœ… Assist in the development and execution of marketing campaigns

βœ… Conduct market research to identify trends, opportunities, and competitor activity

βœ… Coordinate the creation of marketing materials, including presentations, brochures, and email campaigns

βœ… Monitor and report on the performance of marketing campaigns and initiatives

βœ… Maintain and update marketing databases and customer contact lists

βœ… Help organize and attend events, trade shows, and conferences

βœ… Collaborate with cross-functional teams to ensure alignment on marketing strategies and goals

βœ… Support in content creation and copywriting for various marketing channels

ASSUMPTION: The role requires a proactive and detail-oriented individual who can manage multiple projects simultaneously and work effectively in a fast-paced environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, Communications, or a related field

Experience: 1-2 years of experience in marketing or a related role (internship experience is acceptable)

Required Skills:

  • Strong written and verbal communication skills
  • Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint)
  • Ability to multitask and manage multiple projects simultaneously
  • Strong attention to detail and organizational skills
  • A proactive attitude and willingness to learn

Preferred Skills:

  • Experience with CRM software
  • Familiarity with marketing automation tools
  • Basic knowledge of graphic design principles

ASSUMPTION: Candidates with relevant internship experience and a strong academic background may be considered for this role.

πŸ’° Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in Orlando, FL)

Benefits:

  • Competitive salary and performance-based incentives
  • Opportunities for career growth and development
  • Health, dental, and vision insurance options
  • Paid time off (PTO) and paid holidays
  • Collaborative and supportive work environment
  • Flexible work hours
  • Professional development opportunities to enhance your skills

Working Hours: Full-time (40 hours per week, with potential for flexible hours and remote work options)

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees (small to mid-sized agency)

Founded: 2019 (relatively new agency with a dynamic and innovative culture)

Company Description:

  • Signal Tru Brand specializes in PR and branding services, focusing on storytelling, creativity, and strategic thinking
  • The company aims to disrupt the status quo and help brands connect with their audience in meaningful ways
  • Signal Tru Brand offers a collaborative and supportive work environment with opportunities for career growth and development

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: signaltrubrand.com

ASSUMPTION: Working at Signal Tru Brand offers candidates the opportunity to gain experience in a fast-paced, creative environment while contributing to the growth of a relatively new agency.

πŸ“Š Role Analysis

Career Level: Entry-level (Marketing Assistant)

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager and collaborate with various teams, including creative, content, and account management

Work Arrangement: On-site with potential for remote work options (flexible hours)

Growth Opportunities:

  • Progression to a Marketing Coordinator or Specialist role
  • Expanding skills and expertise in various marketing disciplines
  • Potential for career advancement as the agency grows

ASSUMPTION: This role provides an excellent starting point for early-career marketing professionals seeking to build a foundation in various marketing disciplines.

🌍 Location & Work Environment

Office Type: Creative agency office

Office Location(s): Reno, Nevada

Geographic Context:

  • Orlando, Florida, offers a diverse and vibrant cultural scene, with numerous attractions and events
  • The city has a growing tech and startup ecosystem, providing opportunities for networking and professional development
  • Orlando's mild climate and abundant sunshine make it an attractive location for outdoor enthusiasts

Work Schedule: Full-time (40 hours per week), with potential for flexible hours and remote work options

ASSUMPTION: The Orlando office provides a dynamic and creative work environment, with opportunities for collaboration and professional growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the Marketing Manager and/or other team members
  • Final interview with the agency's leadership team

Key Assessment Areas:

  • Communication skills and ability to articulate ideas clearly
  • Problem-solving and critical thinking abilities
  • Creativity and innovation in marketing strategies
  • Understanding of marketing principles and best practices

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your passion for marketing and eagerness to learn in your application materials
  • Prepare examples of your work or projects that showcase your marketing skills and creativity

ATS Keywords: Marketing Assistant, Marketing Campaigns, Market Research, Marketing Materials, Marketing Performance, Marketing Databases, Marketing Events, Marketing Teams, Content Creation, Copywriting

ASSUMPTION: The application process at Signal Tru Brand is designed to assess candidates' communication skills, creativity, and understanding of marketing principles, with a focus on finding the best fit for the agency's dynamic culture.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Excel, Word, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
  • Marketing automation tools (e.g., Marketo, Pardot, or Hootsuite)
  • Graphic design software (e.g., Adobe Creative Suite or Canva)

ASSUMPTION: Familiarity with these tools is not required but may be beneficial for candidates seeking to excel in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion
  • Creativity
  • Authenticity
  • Strategic Thinking
  • Collaboration

Work Style:

  • Dynamic and fast-paced environment
  • Focus on storytelling and innovation
  • Collaborative and supportive team culture
  • Opportunities for professional growth and development

Self-Assessment Questions:

  • Do you thrive in a creative and fast-paced work environment?
  • Are you passionate about storytelling and helping brands connect with their audience?
  • Do you enjoy collaborating with cross-functional teams and contributing to innovative marketing campaigns?

ASSUMPTION: Candidates who align with Signal Tru Brand's values and work style will be well-suited to succeed in this role and contribute to the agency's growth.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a fast-paced environment
  • Adapting to the dynamic and sometimes unpredictable nature of agency work
  • Balancing the responsibilities of supporting marketing campaigns and initiatives while also conducting research and coordinating marketing materials
  • Developing a strong understanding of the agency's clients and their unique marketing needs

ASSUMPTION: These challenges can be overcome with strong organizational skills, a proactive attitude, and a willingness to learn and adapt in a fast-paced environment.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: Focuses more on campaign execution and less on research and coordination
  • Marketing Specialist: Requires more specialized knowledge in specific marketing disciplines (e.g., social media, SEO, or content marketing)
  • Entry-level Marketing positions at larger agencies: May offer more structured training and career development opportunities but less exposure to diverse projects and clients

ASSUMPTION: This role offers a unique blend of responsibilities and opportunities for growth, making it an attractive choice for early-career marketing professionals.

πŸ“ Sample Projects

  • Conducting market research to identify trends and opportunities for a new client in the tech industry
  • Coordinating the creation of marketing materials for an upcoming event, including presentations, brochures, and email campaigns
  • Monitoring and reporting on the performance of a social media marketing campaign for a retail client

ASSUMPTION: These sample projects provide a glimpse into the diverse and dynamic nature of the Marketing Assistant role at Signal Tru Brand.

❓ Key Questions to Ask During Interview

  • What are the most challenging aspects of working in a fast-paced agency environment?
  • How does Signal Tru Brand support the professional growth and development of its employees?
  • Can you describe a time when a marketing campaign or initiative faced significant challenges, and how did the team overcome them?
  • What opportunities are there for collaboration and knowledge-sharing among different teams and departments at Signal Tru Brand?
  • How does Signal Tru Brand approach work-life balance, and what resources are available to support employees' well-being?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to understanding the company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of your work or projects that showcase your marketing skills and creativity
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.