📌 Core Information
🔹 Job Title: Marketing Assistant
🔹 Company: Alphabe Insight Inc
🔹 Location: Atlanta, Georgia, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 5, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting marketing campaigns and strategies
- Conducting market research and analysis
- Coordinating marketing materials and events
- Maintaining marketing databases and customer records
- Collaborating with cross-functional teams for consistent branding
ASSUMPTION: This role is ideal for a recent graduate or someone with limited marketing experience looking to gain practical experience in a dynamic environment.
📋 Key Responsibilities
✅ Assist in the creation and execution of marketing campaigns
✅ Conduct market research and analysis to identify trends and opportunities
✅ Coordinate the production of marketing materials, such as brochures, presentations, and emails
✅ Maintain and update marketing databases and customer records
✅ Support social media campaigns and prepare reports on marketing activities
✅ Assist in organizing promotional events and other marketing activities
✅ Collaborate with other teams to ensure consistent branding and messaging
ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business, Communications, or a related field
Experience: At least 1 year of experience in a marketing role or internship
Required Skills:
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Strong organizational and time-management skills
- Ability to work independently and as part of a team
- Attention to detail and creativity in problem-solving
Preferred Skills:
- Experience with CRM software
- Familiarity with social media management tools
ASSUMPTION: While not explicitly stated, familiarity with CRM software and social media management tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $60,000 per year (Based on industry standards for entry-level marketing roles in Atlanta)
Benefits:
- Competitive salary
- Opportunities for professional growth and career advancement
- Health, dental, and vision insurance options
- Paid time off and holiday benefits
- Collaborative and inclusive work environment
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Atlanta. Actual salary may vary based on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees (Small to mid-sized company, offering a more personal work environment with opportunities for growth)
Founded: 2019 (Relatively new company, still growing and evolving)
Company Description:
- Signal Tru Brand is a dynamic and innovative company specializing in creating extraordinary experiences for clients
- They offer a wide range of services, including event management, marketing, and public relations
- Their team is passionate about providing the highest quality services and ensuring clients' visions come to life
Company Specialties:
- Event Management
- Marketing
- Public Relations
Company Website: www.signaltrubrand.com
ASSUMPTION: Signal Tru Brand is a growing company with a strong focus on client satisfaction and employee growth.
📊 Role Analysis
Career Level: Entry-level to mid-level marketing role
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, full-time position with opportunities for remote work in the future
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing department
- Opportunities to work on various projects and gain diverse marketing experience
- Possibility to transition into a more specialized marketing role as the company grows
ASSUMPTION: This role offers significant growth potential as the company continues to expand its services and client base.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Atlanta, Georgia, is a vibrant city with a diverse culture and a thriving job market
- The office is located in a convenient and accessible area, with nearby amenities and public transportation
- The city offers a mix of urban and suburban living options, with various neighborhoods to choose from
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with flexibility for occasional remote work)
ASSUMPTION: The work environment is collaborative and inclusive, with a strong emphasis on teamwork and open communication.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with the company's leadership team
Key Assessment Areas:
- Communication skills and ability to work effectively with various teams
- Problem-solving and analytical skills
- Creativity and innovation in marketing strategies
- Understanding of marketing principles and trends
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of the company and its services in your application materials
- Prepare examples of marketing campaigns or projects you've worked on to discuss during the interview
- Show enthusiasm for the role and the company's mission
ATS Keywords: Marketing, Campaigns, Research, Analysis, Materials, Databases, Social Media, Events, Branding, Collaboration, CRM, Microsoft Office Suite
ASSUMPTION: The application process is competitive, and candidates with relevant marketing experience and a strong portfolio will have a better chance of securing an interview.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
- Social media management tools (e.g., Hootsuite, Buffer, or Sprout Social)
- Project management tools (e.g., Asana, Trello, or Monday.com)
ASSUMPTION: Familiarity with these tools is not required but would be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Passion for storytelling and creativity
- Commitment to authenticity and strategic thinking
- Focus on building meaningful relationships and driving results
Work Style:
- Collaborative and team-oriented
- Adaptable and open to new ideas
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- Do you have a strong passion for storytelling and creativity?
- Are you committed to authenticity and strategic thinking in your work?
- Do you thrive in a collaborative and team-oriented work environment?
ASSUMPTION: Candidates who align with these values and work styles will be a strong fit for this role and the company's culture.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced and dynamic work environment
- Working with diverse teams and stakeholders
- Keeping up with the latest marketing trends and best practices
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in the role.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Assistant Marketing Manager position, but with a focus on supporting marketing campaigns and strategies rather than managing them
- In comparison to other marketing roles, this position offers a unique blend of event management, marketing, and public relations responsibilities
- Career progression in this role could lead to a Marketing Manager or similar position within the company
ASSUMPTION: This role offers a unique opportunity to gain diverse marketing experience and grow within the company.
📝 Sample Projects
- Developing and executing a social media campaign to promote an upcoming event
- Conducting market research to identify trends and opportunities in the events industry
- Coordinating the production of marketing materials for a client's product launch
ASSUMPTION: These projects are examples of the types of tasks and responsibilities the Marketing Assistant may be expected to perform in this role.
❓ Key Questions to Ask During Interview
- What are the most important priorities for this role in the first 90 days?
- How does this role support the company's overall marketing strategy?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Asking these questions will help you better understand the role, the company culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of marketing campaigns or projects you've worked on to discuss during the interview
- Follow up with the HR department one week after submitting your application to confirm receipt
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
