📌 Core Information
🔹 Job Title: Marketing Assistant
🔹 Company: Alphabe Insight Inc
🔹 Location: Birmingham, Alabama, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-27
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting marketing operations and campaign execution
- Conducting market research and analyzing data
- Collaborating with vendors and internal teams
- Monitoring campaign performance and preparing reports
- Organizing events, trade shows, and product launches
- Providing administrative support to the marketing team
ASSUMPTION: This role requires a proactive and detail-oriented individual who thrives in a fast-paced environment and enjoys collaborating across departments.
📋 Key Responsibilities
✅ Assist in the development and implementation of marketing strategies and campaigns
✅ Conduct market research and analyze data to identify trends and opportunities
✅ Coordinate with vendors and internal teams to support promotional activities
✅ Maintain and update marketing materials, documents, and content databases
✅ Monitor campaign performance and prepare reports for management
✅ Help organize events, trade shows, and product launches
✅ Provide administrative support to the marketing team as needed
ASSUMPTION: The role involves a mix of strategic and operational tasks, requiring strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Business, Communications, or a related field
Experience: 1-2 years of experience in a marketing or administrative support role
Required Skills:
- Strong organizational and multitasking abilities
- Excellent written and verbal communication skills
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Basic knowledge of marketing principles and tools
- Detail-oriented with a positive attitude and willingness to learn
Preferred Skills:
- Experience with CRM software
- Familiarity with marketing automation tools
- Knowledge of HTML and CSS
ASSUMPTION: While not explicitly stated, having experience with CRM software and marketing automation tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $54,000 - $60,000 per year
Benefits:
- Opportunities for professional growth and advancement
- Ongoing training and skill development
- Supportive and collaborative team environment
- Paid time off and holidays
- Comprehensive health and wellness benefits
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is based on industry standards for a Marketing Assistant role in the United States.
📌 Applicant Insights
🔍 Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic team of storytellers, trendsetters, and problem solvers on a mission to revolutionize the way brands connect with their audience.
- The company specializes in strategic communication, branding, and team development to deliver measurable results.
- Signal Tru Brand believes in the power of authenticity, creativity, and strategic thinking to captivate hearts, minds, and imaginations.
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Signal Tru Brand is a mid-sized company that values innovation, creativity, and strategic thinking in its approach to public relations and branding.
📊 Role Analysis
Career Level: Entry-level to mid-level marketing role
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, full-time position
Growth Opportunities:
- Potential for professional growth and advancement within the company
- Ongoing training and skill development opportunities
- Chance to work on a variety of marketing campaigns and projects
ASSUMPTION: This role offers opportunities for growth and development within the marketing department and the company as a whole.
🌍 Location & Work Environment
Office Type: On-site office
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Birmingham, Alabama, is the most populous city in the state and serves as a major hub for the region's economy.
- The city is known for its diverse industries, including healthcare, education, and manufacturing.
- Birmingham offers a mix of urban and suburban living options, with a variety of neighborhoods to choose from.
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM, with a one-hour lunch break
ASSUMPTION: The work environment is collaborative and supportive, with a focus on teamwork and open communication.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with the company's founders or senior leadership
Key Assessment Areas:
- Problem-solving skills and ability to think critically
- Communication skills, both written and verbal
- Organizational skills and attention to detail
- Understanding of marketing principles and tools
Application Tips:
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare examples of your past marketing or administrative support work to discuss during the interview
- Research Signal Tru Brand's company values and be prepared to discuss how your personal values align with theirs
ATS Keywords: Marketing strategies, market research, data analysis, vendor coordination, event organization, administrative support, communication skills, Microsoft Office Suite, detail-oriented, positive attitude, multitasking, collaboration
ASSUMPTION: The application process may take several weeks, depending on the number of applicants and the company's interview schedule.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
- Marketing automation tools (e.g., Marketo, Pardot, or Hootsuite)
- HTML and CSS for website management and updates
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the project at hand.
👔 Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Strategic thinking
- Collaboration
- Continuous learning
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on innovation and problem-solving
- Committed to open communication and feedback
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you passionate about marketing and communications?
- Do you enjoy learning new tools and technologies?
- Are you comfortable working with a diverse team and taking on new challenges?
ASSUMPTION: Signal Tru Brand values employees who are passionate, creative, and strategic thinkers, with a strong commitment to collaboration and continuous learning.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced and ever-changing work environment
- Working with a diverse range of vendors and internal teams
- Maintaining a high level of attention to detail while multitasking
ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a positive attitude.
📈 Similar Roles Comparison
- Marketing Coordinator: Focuses more on campaign execution and less on strategic planning and research
- Marketing Specialist: Typically has more specialized skills in a specific area, such as social media or content marketing
- Marketing Manager: Oversees the marketing department and team, with a focus on strategy and leadership
ASSUMPTION: The Marketing Assistant role is an entry-level to mid-level position that offers opportunities for growth and development within the marketing department.
📝 Sample Projects
- Conducting market research to identify trends and opportunities for a new product launch
- Coordinating with vendors to plan and execute a trade show booth
- Updating marketing materials and content databases to ensure consistency and accuracy
- Monitoring campaign performance and preparing reports for management
ASSUMPTION: These sample projects illustrate the variety of tasks and responsibilities that a Marketing Assistant may be expected to perform.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department currently, and how can this role help address them?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare examples of your past marketing or administrative support work to discuss during the interview
- Research Signal Tru Brand's company values and be prepared to discuss how your personal values align with theirs
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
