📌 Core Information
🔹 Job Title: Marketing Assistant
🔹 Company: Cooley LLP
🔹 Location: San Francisco, Chicago, Los Angeles, Palo Alto, Santa Monica
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 30, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting business development and marketing activities for designated practice groups, sectors, and geographic markets
- Maintaining databases, including Salesforce, and updating records
- Assisting with pitches, proposals, and events
- Coordinating with secretaries and practice team assistants
- Providing event support and attendee intel
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work independently and efficiently manage multiple tasks and deadlines.
📋 Key Responsibilities
✅ Enter and update bio, practice group, and experience records in databases
✅ Maintain Salesforce data, including leads, opportunity, referral account records, and campaigns
✅ Synthesize and analyze opportunity records and deal history for targeting efforts
✅ Maintain public companies client list
✅ Create and update logo slides
✅ Support edits to pitch documents
✅ Download and format bios
✅ Draft opportunity details to be tracked within Salesforce
✅ Conduct win/loss follow-up
✅ Act as editorial coordinator for the Business Department’s Microsoft Teams channel
✅ Perform content audits, updates, and drafting for Cooley.com
✅ Act as project and deadline calendar coordinator
✅ Coordinate with secretaries and practice team assistants to calendar various partner/marketing calls
✅ Provide event support, particularly as it relates to attendee intel
✅ All other duties as assigned or required
ASSUMPTION: This role involves a high degree of administrative tasks and requires strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: Bachelor’s Degree preferred in business, communication, marketing, or related field
Experience: 0-2 years of relevant experience
Required Skills:
- Proficient in Microsoft Office Suite, iManage, and other firm applications
- Available to work overtime as required
Preferred Skills:
- Proficiency in Salesforce and Foundation
ASSUMPTION: While a Bachelor's Degree is preferred, the required skills and experience are more critical for success in this role.
💰 Compensation & Benefits
Salary Range: $47,840.00 - $68,640.00 annually ($23.00 - $33.00 per hour)
Benefits:
- Medical, Health Savings Account, Dental, Vision
- Health and/or Dependent Care Flexible Spending Accounts, Pre-tax Commuter Benefits
- Life Insurance, AD&D, Long-term Care Coverage
- Backup Care for Children and/or Adults, Parental Support Benefits
- Paid Time Off (20 days), Paid Holidays (10 days), Parental Leave, Fertility Benefits
Working Hours: 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on the job title, experience level, and location. Actual compensation may vary based on individual qualifications and Cooley LLP's compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Cooley LLP is a global law firm with a strong focus on technology, life sciences, and venture capital clients. They provide a wide range of legal services, including corporate, litigation, and regulatory matters.
Company Size: Cooley LLP has over 1,400 lawyers across 19 offices in the United States, Asia, and Europe, with a total workforce of more than 3,000 people. This size allows for diverse opportunities and a broad range of practice areas.
Founded: 1920, in San Francisco, California
Company Description:
- Cooley LLP is known for its innovative approach to legal services and commitment to client success.
- The firm has a strong focus on technology, life sciences, and venture capital clients, providing a wide range of legal services.
- Cooley LLP offers a collaborative and inclusive work environment, with a focus on diversity, equity, and inclusion.
Company Specialties:
- Law firm
- Venture capital
- Private equity
- Legal advice
- Going private
- Incorporation
- Litigation
- Technology
- Life sciences
- Clean tech
- Licensing
- Patent
- Trademark
- Employment
- Bankruptcy
- Restructuring
- ESOP
Company Website: http://www.cooley.com
ASSUMPTION: Cooley LLP's large size and diverse practice areas offer numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: Entry-level to mid-level marketing role, with opportunities for growth and advancement within the marketing department and the firm.
Reporting Structure: The Marketing Assistant will report directly to the Practice Group Marketing Manager (Business).
Work Arrangement: This role is on-site, with the possibility of hybrid or remote work arrangements depending on the specific office and team requirements.
Growth Opportunities:
- Advancement within the marketing department, such as promotions to Marketing Coordinator or Marketing Manager positions.
- Expansion into other areas of the firm, such as business development, client relationship management, or knowledge management.
- Opportunities to work on high-profile projects and transactions, gaining valuable experience and exposure.
ASSUMPTION: The Marketing Assistant role offers a strong foundation for a career in marketing, with opportunities for growth and development within the firm.
🌍 Location & Work Environment
Office Type: Cooley LLP's offices are modern and collaborative workspaces, designed to foster creativity and productivity.
Office Location(s): San Francisco, Chicago, Los Angeles, Palo Alto, Santa Monica
Geographic Context:
- San Francisco: A vibrant and diverse city with a strong tech industry and a high cost of living.
- Chicago: A major financial and cultural hub with a diverse economy and a lower cost of living compared to San Francisco.
- Los Angeles: A sprawling metropolis with a diverse economy, a strong entertainment industry, and a high cost of living.
- Palo Alto: A small city in the heart of Silicon Valley, with a high cost of living and a strong tech industry.
- Santa Monica: A beachside city with a high cost of living and a strong tech industry.
Work Schedule: The Marketing Assistant role typically follows a standard 9-5 workday, with the possibility of overtime or flexible hours depending on project demands and firm policies.
ASSUMPTION: The location and work environment for this role will vary depending on the specific office and team requirements. Applicants should research each location and office culture to determine the best fit for their needs and preferences.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the hiring manager or HR representative
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Administrative skills and attention to detail
- Technical proficiency in Microsoft Office Suite, iManage, and Salesforce
- Communication and interpersonal skills
- Ability to work independently and manage multiple tasks and deadlines
- Cultural fit and alignment with Cooley LLP's values and mission
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Demonstrate your proficiency in Microsoft Office Suite, iManage, and Salesforce in your application materials.
- Showcase your strong organizational skills, attention to detail, and ability to manage multiple tasks and deadlines.
- Highlight any relevant experience or projects that demonstrate your ability to work independently and efficiently.
ATS Keywords: Marketing Assistant, Salesforce, Microsoft Office Suite, iManage, attention to detail, multi-tasking, deadline management, independent work, administrative tasks, event support, client management, business development
ASSUMPTION: The application process for this role may vary depending on the specific office and team requirements. Applicants should research the firm's application process and tailor their application materials accordingly.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- iManage
- Salesforce
- Foundation
- Microsoft Teams
ASSUMPTION: The tools and technologies required for this role may vary depending on the specific office and team requirements. Applicants should research the firm's technology stack and ensure they have the necessary skills and experience to be successful in the role.
👔 Cultural Fit Considerations
Company Values:
- Client-focused
- Collaborative
- Inclusive
- Innovative
- Respectful
Work Style:
- Fast-paced and dynamic
- Team-oriented and collaborative
- Results-driven and focused on client success
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you have strong organizational skills and the ability to manage multiple tasks and deadlines?
- Are you proficient in Microsoft Office Suite, iManage, and Salesforce?
- Do you have a client-focused mindset and a commitment to excellence?
- Are you a strong communicator and team player, with a collaborative work style?
- Do you thrive in a fast-paced and dynamic work environment?
ASSUMPTION: Cooley LLP values diversity, equity, and inclusion, and seeks to create a work environment that is welcoming and supportive of all employees.
⚠️ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced work environment
- Adapting to changes in priorities and project demands
- Working with a wide range of stakeholders, including partners, practice group members, and clients
- Navigating a large and complex organization with diverse practice areas and teams
- Balancing administrative tasks with more strategic and creative marketing initiatives
ASSUMPTION: The potential challenges for this role may vary depending on the specific office and team requirements. Applicants should research the firm's culture and work environment to determine if they are well-suited to the role and its potential challenges.
📈 Similar Roles Comparison
- Marketing Coordinator: A step up from the Marketing Assistant role, with more strategic and leadership responsibilities.
- Business Development Manager: Focuses on client relationship management and business development strategies, rather than the administrative tasks of the Marketing Assistant role.
- Marketing Manager: Oversees the marketing department and its initiatives, with a focus on strategy and leadership, rather than the day-to-day administrative tasks of the Marketing Assistant role.
ASSUMPTION: The Marketing Assistant role is an entry-level to mid-level position, with opportunities for growth and advancement within the marketing department and the firm.
📝 Sample Projects
- Updating and maintaining client and practice group records in Salesforce and other databases
- Assisting with the creation and editing of pitch documents and other marketing materials
- Coordinating events and other marketing initiatives, including attendee intel and follow-up
- Conducting content audits and updates for Cooley.com
- Acting as project and deadline calendar coordinator for the marketing department
ASSUMPTION: The sample projects listed above are not exhaustive and may vary depending on the specific office and team requirements. Applicants should research the firm's marketing initiatives and projects to gain a better understanding of the role's responsibilities and potential projects.
❓ Key Questions to Ask During Interview
- What are the most important priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader marketing department and the firm's overall strategy?
- What opportunities are there for growth and advancement within the marketing department and the firm?
- How does the firm support work-life balance and employee well-being?
- What is the firm's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?
ASSUMPTION: The key questions listed above are not exhaustive and may vary depending on the specific office and team requirements. Applicants should research the firm's culture and values to tailor their interview questions accordingly.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare for the interview by researching the firm's culture, values, and marketing initiatives.
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
