π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: Miami, Florida, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 15, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Assisting in planning and executing marketing campaigns and events
- Coordinating with internal departments and external vendors
- Monitoring campaign performance and market trends
- Conducting market research and preparing reports
- Managing and updating marketing materials and company documents
ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain hands-on experience in marketing and event planning.
π Key Responsibilities
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Assist with the planning and execution of marketing campaigns and promotional events
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Coordinate with internal departments and external vendors to ensure campaign deliverables are met
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Monitor and report on campaign performance metrics and marketing trends
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Conduct market research and prepare reports for internal use
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Manage and update marketing materials and company documents
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Help prepare presentations, brochures, and other promotional content
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Provide administrative support to the marketing team as needed
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to manage multiple tasks and meet deadlines.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Communications, Business, or a related field
Experience: 0-2 years of experience in marketing, event planning, or a related field
Required Skills:
- Strong organizational skills and attention to detail
- Excellent written and verbal communication skills
- Ability to manage multiple tasks and meet deadlines
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint)
- Willingness to learn and take initiative
Preferred Skills:
- Experience with CRM software (e.g., Salesforce, HubSpot)
- Familiarity with marketing automation tools (e.g., Marketo, Pardot)
- Bilingual or multilingual skills (Spanish/English)
ASSUMPTION: While not required, experience with CRM software and marketing automation tools would be beneficial for this role.
π° Compensation & Benefits
Salary Range: $52,000 - $62,000 annually
Benefits:
- Opportunities for growth and advancement within the company
- Professional development support and training
- Supportive and collaborative team environment
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing positions in the Miami area.
π Applicant Insights
π Company Context
Industry: Event Planning and Management
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Captura Hall specializes in creating memorable experiences through exceptional event planning and execution
- Based in the vibrant heart of Miami, they serve corporate clients, private events, and industry gatherings
- The company values creativity, precision, and a passion for hospitality
Company Specialties:
- Corporate event planning
- Private event management
- Industry gathering coordination
Company Website: https://www.capturahall.com
ASSUMPTION: Captura Hall is a growing company that offers opportunities for professional development and growth within the event planning industry.
π Role Analysis
Career Level: Entry-level
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, full-time position in Miami, FL
Growth Opportunities:
- Advancement within the marketing department
- Expansion into event management or other related roles
- Potential for international event planning opportunities
ASSUMPTION: With strong performance and a willingness to learn, candidates may have opportunities to grow within the company.
π Location & Work Environment
Office Type: On-site, collaborative workspace
Office Location(s): Miami, FL
Geographic Context:
- Miami is a multicultural city with a vibrant arts and entertainment scene
- The city offers a diverse range of dining, shopping, and recreational opportunities
- Miami has a subtropical climate with mild winters and hot, humid summers
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The work environment at Captura Hall is supportive and collaborative, with a focus on teamwork and open communication.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-person or virtual interview with the Marketing Manager to discuss the role and company culture
- Final interview with the Marketing Director to discuss career growth and long-term goals
Key Assessment Areas:
- Communication skills (both written and verbal)
- Organizational skills and attention to detail
- Problem-solving abilities and initiative
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Provide specific examples of your event planning or marketing experience
- Demonstrate your understanding of the event planning industry and Captura Hall's unique offerings
ATS Keywords: Marketing Assistant, Event Planning, Campaign Execution, Market Research, Marketing Materials, Administrative Support
ASSUMPTION: Captura Hall uses an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords will increase the chances of your application being seen.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, Word, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
ASSUMPTION: Familiarity with these tools is not required but would be beneficial for this role.
π Cultural Fit Considerations
Company Values:
- Creativity
- Precision
- Passion for hospitality
Work Style:
- Collaborative
- Results-driven
- Adaptable and flexible
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you detail-oriented and able to manage multiple tasks simultaneously?
- Do you have a passion for creating memorable experiences and exceeding client expectations?
ASSUMPTION: Candidates who align with Captura Hall's company values and work style are more likely to succeed in this role.
β οΈ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment
- Adapting to the unique demands of event planning and management
- Working with diverse teams and stakeholders, both internal and external
- Navigating the competitive event planning industry
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow.
π Similar Roles Comparison
- Marketing Coordinator: Focuses more on content creation and less on event planning
- Event Planner: Specializes in the logistics and execution of events, with less focus on marketing campaigns
- Marketing Specialist: Concentrates on market research and data analysis, with less emphasis on event planning
ASSUMPTION: This role combines elements of marketing and event planning, making it unique within the industry.
π Sample Projects
- Planning and executing a corporate event for a tech company
- Conducting market research on emerging event trends in the hospitality industry
- Updating and managing marketing materials for a client's upcoming product launch
ASSUMPTION: These sample projects demonstrate the range of responsibilities and tasks associated with this role.
β Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role contribute to the overall success of the marketing department and the company?
- What opportunities are there for professional development and growth within the company?
- How does Captura Hall support work-life balance for its employees?
- What are the most rewarding aspects of working at Captura Hall, according to current employees?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your event planning or marketing experience to discuss during the interview
- Research Captura Hall's unique offerings and be prepared to discuss how your skills and experiences align with the company's values and goals
- Follow up with a thank-you note or email within 24 hours of your interview to express your appreciation for the opportunity
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.