π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: Charlotte, North Carolina, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: May 19, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting the development and execution of marketing campaigns and strategies
- Conducting market research and competitor analysis
- Coordinating marketing materials, promotional events, and internal communications
- Monitoring campaign metrics and preparing performance reports
- Collaborating with cross-functional teams to support company initiatives
ASSUMPTION: This role requires a proactive and organized individual who can thrive in a fast-paced marketing environment. Strong communication and project management skills are essential for success in this position.
π Key Responsibilities
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Assist in the planning and implementation of marketing campaigns
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Conduct market research and competitor analysis to support strategy development
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Coordinate marketing materials, promotional events, and internal communications
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Support branding efforts through effective coordination of messaging and visuals
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Monitor campaign metrics and prepare performance reports
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Maintain marketing calendars and ensure timely execution of tasks
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Collaborate with cross-functional teams to support company initiatives
ASSUMPTION: The Marketing Assistant will work closely with the marketing team to ensure the successful execution of marketing campaigns and strategies. Attention to detail and the ability to manage multiple priorities are crucial for this role.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Business, Communications, or a related field
Experience: 1-2 years of experience in a marketing or administrative support role preferred
Required Skills:
- Strong organizational and project management skills
- Excellent written and verbal communication skills
- Proficient in Microsoft Office Suite (Excel, Word, PowerPoint)
- Ability to work independently and as part of a team
- High attention to detail and ability to manage multiple priorities
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with CRM software
- Knowledge of HTML and CSS
ASSUMPTION: Candidates with relevant experience and a strong academic background in marketing or a related field are preferred for this role. Familiarity with marketing automation tools and CRM software is a plus but not required.
π° Compensation & Benefits
Salary Range: $55,000 - $65,000 per year
Benefits:
- Opportunities for professional growth and advancement
- Skill development through hands-on marketing experience
- Supportive and collaborative team environment
- Paid time off and holidays
- Health, dental, and vision insurance
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range for this role is competitive and in line with industry standards for marketing assistants with 1-2 years of experience in the Charlotte area.
π Applicant Insights
π Company Context
Industry: Marketing and Advertising
Company Size: 51-200 employees
Founded: 2019
Company Description:
- At Alphabe Insight Inc, we are dedicated to transforming ideas into memorable experiences through innovative event planning and marketing strategies.
- Our team thrives on creativity, logistical excellence, and a strong commitment to delivering results that make an impact.
- We specialize in organizing corporate, community, and private events that exceed expectations.
Company Specialties:
- Event Planning
- Marketing Strategies
- Branding and Graphic Design
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Alphabe Insight Inc is a growing company with a strong focus on innovation and client satisfaction. Their team-oriented culture values creativity and logistical excellence.
π Role Analysis
Career Level: Entry-level to Mid-level
Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager.
Work Arrangement: This role is on-site and requires working from the company's headquarters in Charlotte, North Carolina.
Growth Opportunities:
- Progression to a Marketing Coordinator or Marketing Manager role
- Expanding skills in event planning and management
- Gaining experience in various aspects of marketing and advertising
ASSUMPTION: This role offers opportunities for professional growth and advancement within the marketing department and the company as a whole.
π Location & Work Environment
Office Type: On-site, collaborative office environment
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Charlotte, North Carolina, is a vibrant city with a growing job market and a cost of living slightly below the national average.
- The city offers a diverse range of cultural attractions, outdoor activities, and a thriving food scene.
- The company's headquarters is located in the heart of the city, providing easy access to public transportation and amenities.
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The work environment at Alphabe Insight Inc is collaborative and supportive, with a strong emphasis on teamwork and open communication.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with the CEO or another senior team member
- Background check and reference check (if applicable)
Key Assessment Areas:
- Communication skills and ability to work effectively in a team
- Organization and project management skills
- Understanding of marketing principles and strategies
- Adaptability and problem-solving skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role.
- Demonstrate your understanding of marketing principles and strategies in your application materials.
- Showcase your creativity and problem-solving skills through examples of past projects or challenges you've overcome.
ATS Keywords: Marketing Assistant, Marketing Campaigns, Market Research, Project Management, Communication Skills, Microsoft Office Suite, Team Collaboration, Attention to Detail
ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials to demonstrate your qualifications and fit for the position.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, Word, PowerPoint)
- Marketing automation tools (e.g., HubSpot, Marketo)
- CRM software (e.g., Salesforce, Zoho CRM)
- Graphic design tools (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: Familiarity with marketing automation tools and CRM software is a plus but not required for this role. The company may provide training on these tools as needed.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Client Satisfaction
- Integrity
- Continuous Learning
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Results-driven and detail-oriented
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you detail-oriented and able to manage multiple priorities effectively?
- Do you have a strong commitment to delivering results that exceed client expectations?
- Are you open to learning and adapting to new tools and technologies as needed?
ASSUMPTION: Candidates who are a strong cultural fit for Alphabe Insight Inc will be creative, collaborative, and results-driven, with a strong commitment to client satisfaction and continuous learning.
β οΈ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Adapting to changes in marketing strategies or client needs
- Working effectively with cross-functional teams to support company initiatives
- Developing a strong understanding of the company's brand and messaging
ASSUMPTION: The Marketing Assistant role may present challenges related to managing multiple priorities, adapting to change, and working effectively with cross-functional teams. Successful candidates will be able to overcome these challenges through strong organizational skills, adaptability, and effective communication.
π Similar Roles Comparison
- Marketing Coordinator: This role is typically more senior than the Marketing Assistant role and may involve more strategic decision-making and team management.
- Marketing Manager: This role is more senior than both the Marketing Assistant and Marketing Coordinator roles and involves overseeing the marketing department and developing marketing strategies.
- Event Planner: This role focuses on planning and executing events, while the Marketing Assistant role is more focused on marketing campaigns and strategies.
ASSUMPTION: The Marketing Assistant role is an entry-level to mid-level position that offers opportunities for professional growth and advancement within the marketing department and the company as a whole.
π Sample Projects
- Planning and executing a marketing campaign for a new product launch
- Conducting market research and competitor analysis to inform marketing strategy
- Coordinating marketing materials and promotional events for a client
- Monitoring campaign metrics and preparing performance reports for stakeholders
ASSUMPTION: The Marketing Assistant role involves a variety of projects and tasks that support the development and execution of marketing campaigns and strategies. Successful candidates will be able to demonstrate their ability to manage multiple priorities and adapt to new projects as needed.
β Key Questions to Ask During Interview
- What are the most significant challenges facing the marketing department currently?
- How does this role contribute to the overall success of the company's marketing efforts?
- What opportunities are there for professional growth and advancement within the marketing department?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and the company, and can help you better understand the work environment and company culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare for the interview by researching the company and practicing common interview questions and answers.
- Follow up with the hiring manager after the interview to express your appreciation for the opportunity and reiterate your interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.