A

Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Columbus, Ohio, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Columbus, Ohio, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 4, 2025

πŸ”Ή Experience Level: Entry to Mid-level

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Assisting in the development and execution of marketing campaigns and brand strategies
  • Coordinating marketing materials, presentations, and reports
  • Conducting market research and compiling findings
  • Supporting event planning, promotional activities, and product launches
  • Maintaining organized records of marketing assets and documentation
  • Tracking campaign performance and preparing analytics reports
  • Collaborating with team members and departments to ensure brand consistency

ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on attention to detail and strong organizational skills.

πŸ“‹ Key Responsibilities

βœ… Assist in the development and execution of marketing campaigns and brand strategies

βœ… Coordinate marketing materials, presentations, and reports

βœ… Conduct market research and compile findings for review by the marketing team

βœ… Support event planning, promotional activities, and product launches

βœ… Maintain organized records of marketing assets and documentation

βœ… Track campaign performance and prepare analytics reports

βœ… Collaborate with team members and departments to ensure brand consistency

ASSUMPTION: This role may require occasional overtime, especially around event planning and campaign execution.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, Communications, or related field

Experience: 1-2 years of experience in a marketing or administrative support role preferred

Required Skills:

  • Strong written and verbal communication skills
  • Ability to multitask and manage time efficiently
  • Detail-oriented with solid organizational and analytical skills
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)

Preferred Skills:

  • Familiarity with project coordination and branding practices

ASSUMPTION: While not explicitly stated, proficiency in social media platforms and basic graphic design tools may be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $45,000 - $55,000 annually (based on industry standards for entry to mid-level marketing roles in Columbus, Ohio)

Benefits:

  • Opportunities for professional growth and advancement
  • Skill development through ongoing training and mentorship
  • Supportive and collaborative work environment
  • Paid time off, holidays, and health insurance coverage

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:00 PM, with flexibility around event planning and campaign execution

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

  • Signal Tru Brand specializes in crafting compelling brand identities that resonate across industries
  • The company values accuracy, creativity, and collaboration in every aspect of its work
  • They offer opportunities for professional growth and advancement, skill development, and a supportive work environment

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: https://www.signaltrubrand.com

ASSUMPTION: As a relatively new company, Signal Tru Brand may offer more opportunities for growth and advancement compared to larger, more established organizations.

πŸ“Š Role Analysis

Career Level: Entry to Mid-level

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: On-site, with occasional remote work possible for experienced candidates

Growth Opportunities:

  • Progression to a Marketing Coordinator or similar role
  • Expansion into account management or client services
  • Specialization in a specific area of marketing, such as digital or events

ASSUMPTION: Given the company's focus on growth and development, there may be opportunities for internal promotions and career advancement.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Columbus, Ohio, is a vibrant city with a growing tech industry
  • The office is located in a central, accessible part of the city
  • The area offers a range of amenities, including restaurants, shops, and parks

Work Schedule: Full-time, with occasional overtime required for events and campaigns

ASSUMPTION: The work environment may be fast-paced and dynamic, especially during campaign execution and event planning.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the HR department
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the CEO or another senior team member

Key Assessment Areas:

  • Communication and presentation skills
  • Organizational and time management skills
  • Creativity and problem-solving abilities
  • Understanding of marketing principles and best practices

Application Tips:

  • Tailor your resume to highlight relevant skills and experiences for this role
  • Prepare examples of past marketing campaigns or projects you've worked on
  • Demonstrate your understanding of the company's mission and values in your cover letter

ATS Keywords: Marketing, Branding, Campaign Execution, Market Research, Event Planning, Analytics, Microsoft Office Suite

ASSUMPTION: The application process may take several weeks, depending on the number of applicants and the company's hiring timeline.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
  • Basic graphic design tools (Canva, Adobe Spark)
  • Project management tools (Asana, Trello)

ASSUMPTION: The company may provide training on specific tools and technologies relevant to the role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Precision
  • Excellence

Work Style:

  • Collaborative and team-oriented
  • Detail-oriented and organized
  • Adaptable and responsive to changing priorities

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you comfortable managing multiple projects and deadlines?
  • Do you have a strong attention to detail and a commitment to quality?

ASSUMPTION: Cultural fit is important to the company, and candidates who align with their values and work style may be more likely to succeed in the role.

⚠️ Potential Challenges

  • Occasional overtime, especially around event planning and campaign execution
  • Managing multiple projects and deadlines simultaneously
  • Adapting to a fast-paced, dynamic work environment
  • Meeting the high standards set by the company for quality and precision

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: More senior role with additional responsibilities, such as team management and strategy development
  • Marketing Specialist: Focuses on specific areas of marketing, such as digital or events, with less broad responsibilities
  • Marketing Manager: Oversees the marketing department, with responsibilities for strategy, budgeting, and team management

ASSUMPTION: This role offers a good balance between hands-on execution and strategic planning, with opportunities for growth and advancement in either direction.

πŸ“ Sample Projects

  • Planning and executing a marketing campaign for a new product launch
  • Conducting market research to inform brand strategy and positioning
  • Coordinating event logistics and on-site support for a company conference

ASSUMPTION: These projects are representative of the types of tasks and responsibilities the role may involve, but the specific projects may vary depending on the company's needs and priorities.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role support the company's overall marketing strategy?
  • What opportunities are there for professional growth and development within the marketing department?
  • How does the company approach work-life balance for marketing team members?
  • What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and your commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant skills and experiences for this role
  • Prepare examples of past marketing campaigns or projects you've worked on
  • Demonstrate your understanding of the company's mission and values in your cover letter
  • Follow up with the HR department one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.