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Marketing Assistant

Lincoln Electric
Full-time
On-site
Brazil
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Lincoln Electric

πŸ”Ή Location: Remote - Brazil

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 15, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: Remote (Brazil)

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing activities, executing processes, and routines to meet promotional needs
  • Planning, recording, and editing videos for marketing campaigns and social media
  • Creating engaging audiovisual content for announcements and launches
  • Adapting videos for different platforms and supporting event activities
  • Preparing press releases and supporting research and presentation standardization

ASSUMPTION: This role focuses on supporting marketing activities and creating engaging content, requiring strong organizational skills and creativity.

πŸ“‹ Key Responsibilities

βœ… Support administrative activities in the Marketing area, executing processes and routines to meet the needs for promoting and publicizing products, services, and the company's image

βœ… Plan, record, and edit videos for marketing campaigns and social media, while also creating engaging audiovisual content for announcements and launches

βœ… Adapt videos for different platforms (Instagram, YouTube, TikTok, Meta Ads)

βœ… Support the realization of symposiums, events, and fairs, both online and in-person, as per received invitations

βœ… Support the preparation of informative announcements and press releases for general media, including internet and intranet, to ensure accurate company communication

βœ… Participate in committees and working groups involving marketing activities, such as research and presentation standardization, to implement general and specific area improvements

βœ… Provide support in monitoring social media and interaction

ASSUMPTION: This role requires strong organizational skills, creativity, and adaptability to various platforms and events.

🎯 Required Qualifications

Education: High school diploma (completed)

Experience: Entry-level (0-2 years)

Required Skills:

  • Proficiency in Microsoft Office Suite
  • Basic knowledge of social media platforms
  • Video editing and image editing skills
  • Familiarity with editing software such as CAPCUT and Adobe Premiere

Preferred Skills:

  • Pursuing higher education or technical training in Marketing or Advertising

ASSUMPTION: While the minimum requirement is a high school diploma, candidates pursuing higher education in relevant fields are preferred.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this position in Brazil typically falls between BRL 2,000 and BRL 3,500 per month, depending on experience and skills.

Benefits:

  • Health insurance
  • Dental insurance
  • Life insurance
  • Retirement plan
  • Employee discounts

Working Hours: Full-time, with flexible hours to accommodate event and project needs

ASSUMPTION: The provided salary range is an estimate based on market research and may vary depending on the candidate's skills and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Lincoln Electric is a global leader in welding, cutting, and brazing equipment, with a strong presence in the machinery manufacturing industry.

Company Size: Lincoln Electric has over 10,000 employees worldwide, providing a large and diverse work environment.

Founded: Lincoln Electric was founded in 1895 and has since grown into a global company with a rich history in welding technology.

Company Description:

  • Lincoln Electric is committed to promoting equal employment opportunity for applicants, without regard to their race, color, national origin, religion, sex, sexual orientation, gender identity, age, veteran status, disability, genetic information, or any other category protected by federal, state, or local law.
  • The company offers a wide range of products and services, including welding equipment, robotic welding systems, plasma and oxyfuel cutting equipment, and welding information systems.
  • Lincoln Electric is headquartered in Cleveland, Ohio, with a global network of manufacturing, distribution, sales, and technical support facilities covering more than 160 countries.

Company Specialties:

  • Welding Consumables
  • Plasma Cutting Equipment
  • Welding Education
  • Technical Training & Seminars
  • Robotic Welding Automation
  • Weld Fume Control Solutions
  • Welding Safety Apparel
  • Welding Equipment
  • Welding Information Systems

Company Website: http://www.lincolnelectric.com

ASSUMPTION: Lincoln Electric's commitment to equal employment opportunity and global presence provides a diverse and inclusive work environment.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level, with opportunities for growth and development within the marketing department and the company as a whole.

Reporting Structure: This role reports directly to the Marketing Manager and may work closely with other marketing team members, as well as cross-functional teams for events and projects.

Work Arrangement: Remote work with flexible hours, requiring strong self-motivation and time management skills.

Growth Opportunities:

  • Advancement within the marketing department, such as promotions to Marketing Coordinator or Marketing Specialist roles
  • Expansion into other areas of the business, such as sales, product management, or technical support
  • International assignments, as Lincoln Electric has a global presence

ASSUMPTION: This role offers opportunities for growth and development within the marketing department and the company, depending on the candidate's performance and initiative.

🌍 Location & Work Environment

Office Type: Remote work, with occasional in-person meetings or events as needed

Office Location(s): Brazil (remote)

Geographic Context:

  • Brazil is the largest country in South America, with a diverse culture and a growing economy
  • The remote work arrangement allows for flexibility and work-life balance
  • Brazil has a tropical climate, with warm and humid weather year-round

Work Schedule: Full-time, with flexible hours to accommodate event and project needs

ASSUMPTION: The remote work arrangement in Brazil provides flexibility and the opportunity to work in a diverse cultural environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • Technical assessment or case study presentation
  • Final interview with the Marketing Manager

Key Assessment Areas:

  • Creativity and adaptability in content creation
  • Organizational skills and time management
  • Communication and collaboration skills
  • Technical proficiency in video editing and social media platforms

Application Tips:

  • Highlight relevant skills and experiences in your resume, focusing on video editing, content creation, and social media management
  • Tailor your cover letter to demonstrate your understanding of the role and your enthusiasm for marketing and content creation
  • Prepare a portfolio or examples of your video editing and content creation work, if applicable

ATS Keywords: Marketing Assistant, Video Editing, Content Creation, Social Media Management, Event Support, Press Release Preparation, Research, Presentation Standardization, Office Suite Proficiency, Video Editing Software Knowledge

ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the HR department.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Video editing software (CAPCUT, Adobe Premiere)
  • Social media platforms (Instagram, YouTube, TikTok, Meta Ads)
  • Project management tools (Asana, Trello, Microsoft Project)

ASSUMPTION: The required tools and technologies may vary depending on the specific needs of the marketing department and the projects at hand.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Safety
  • Integrity
  • Excellence
  • Innovation
  • Customer Focus

Work Style:

  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Results-driven and focused on continuous improvement

Self-Assessment Questions:

  • Do you align with Lincoln Electric's commitment to safety and integrity in the workplace?
  • Are you comfortable working in a remote and flexible work environment?
  • Do you have a results-driven mindset and a focus on continuous improvement?

ASSUMPTION: Lincoln Electric values a strong work ethic, collaboration, and adaptability in its employees.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a remote work environment
  • Adapting to the unique needs and requirements of various marketing campaigns and events
  • Balancing creativity and technical proficiency in video editing and content creation
  • Working with diverse teams and stakeholders across different time zones and cultures

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and effective communication.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: Focuses more on strategy and planning, while the Marketing Assistant role is more focused on execution and support
  • Social Media Manager: Specializes in social media management and engagement, while the Marketing Assistant role involves a broader range of marketing activities
  • Content Creator: Focuses primarily on content creation and may not be involved in the broader range of marketing activities included in the Marketing Assistant role

ASSUMPTION: These roles share some similarities but have distinct focuses and responsibilities.

πŸ“ Sample Projects

  • Creating a promotional video for a new welding product launch
  • Developing a social media campaign to raise brand awareness among young professionals
  • Supporting the organization and promotion of an international welding conference

ASSUMPTION: These sample projects demonstrate the range of marketing activities and responsibilities included in the Marketing Assistant role.

❓ Key Questions to Ask During Interview

  • What are the most important priorities for this role in the first 90 days?
  • How does this role collaborate with other marketing team members and cross-functional teams?
  • What opportunities are there for professional development and growth within the marketing department and the company as a whole?
  • How does Lincoln Electric support work-life balance for remote employees?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and their own professional development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant skills and experiences, such as video editing, content creation, and social media management
  • Write a cover letter that demonstrates your understanding of the role and your enthusiasm for marketing and content creation
  • Prepare a portfolio or examples of your video editing and content creation work, if applicable
  • Follow up with the HR department one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.