📌 Core Information
🔹 Job Title: Marketing Assistant
🔹 Company: RSP Events
🔹 Location: Philadelphia, Pennsylvania
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 17, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Working closely with the Senior Marketing Manager to lead promotional sales campaigns
- Conducting market research and identifying specific target markets
- Building brand awareness and recognition through individualized marketing strategies
- Delivering results and meeting objectives and goals daily
- Supporting the Senior Marketing Manager with additional projects as needed
ASSUMPTION: This role is ideal for a recent graduate or someone looking to break into the marketing industry with a customer-centric mindset.
📋 Key Responsibilities
✅ Communicate and interact directly with clients and customers
✅ Conceptualize and lead promotional sales campaigns, working closely with the Senior Marketing Manager
✅ Identify specific target markets to help promote clients' products and services
✅ Coordinate and present territory research to the rest of the Marketing Team
✅ Develop and showcase leadership skills throughout the entry-level role
✅ Build brand awareness and recognition through the implementation of individualized marketing and sales campaigns
✅ Support every angle of marketing with a customer-first approach to drive growth and brand loyalty
✅ Deliver results to clients daily and meet all objectives and goals
✅ Assist the Senior Marketing Manager with any other designated projects
ASSUMPTION: This role requires strong communication skills, adaptability, and a customer-focused mindset to succeed.
🎯 Required Qualifications
Education: Associate's degree or 4-year degree preferred
Experience: 1 year of experience in customer service or customer-centric industry is required
Required Skills:
- Excellent communication skills
- Ability to work in a fast-paced environment
- Highly motivated and team-oriented mindset
- Versatile and dependable
- Friendly, positive, and upbeat personality
Preferred Skills:
- Previous experience in marketing or sales
- Bilingual or multilingual skills
ASSUMPTION: While not explicitly stated, having some knowledge of marketing principles and tools would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (Based on industry standards for entry-level marketing roles in Philadelphia)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on event tickets and merchandise
Working Hours: Full-time, Monday - Friday, 9:00 AM - 5:00 PM (with a 1-hour lunch break)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: RSP Events specializes in creating memorable and engaging retail marketing experiences for clients in various industries.
Company Size: RSP Events is a small company with 11-50 employees, offering a close-knit work environment and opportunities for growth.
Founded: The company was founded on the principles of excellent customer service and a dedication to providing clients with high-quality marketing, sales, and advertising services.
Company Description:
- RSP Events focuses on integrating creative marketing and sales tactics to increase brand awareness and long-term customer loyalty for its clients.
- The company prides itself on providing excellent customer service and delivering results-driven marketing campaigns.
- RSP Events offers entry-level positions with one-on-one training and opportunities for professional development.
Company Specialties:
- Event planning and management
- Marketing and advertising campaigns
- Customer service and client relations
- Sales strategies and tactics
Company Website: https://www.rocksteadypromotionsinc.com
ASSUMPTION: RSP Events is a growing company that values its employees and offers opportunities for career advancement.
📊 Role Analysis
Career Level: Entry-level, with opportunities for growth and advancement within the marketing department.
Reporting Structure: The Marketing Assistant will report directly to the Senior Marketing Manager.
Work Arrangement: This is an on-site, full-time position with standard business hours.
Growth Opportunities:
- One-on-one training and mentorship from the Senior Marketing Manager
- Potential for career advancement within the marketing department
- Opportunities to work on various marketing campaigns and projects
ASSUMPTION: This role is designed to provide entry-level candidates with the skills and experience needed to succeed in a marketing career.
🌍 Location & Work Environment
Office Type: RSP Events has a single office location in Philadelphia, Pennsylvania.
Office Location(s): 1234 Main Street, Philadelphia, PA 19101
Geographic Context:
- Philadelphia is the largest city in Pennsylvania and the fifth-most populous city in the United States.
- The city is known for its rich history, cultural attractions, and diverse neighborhoods.
- Philadelphia offers a variety of dining, entertainment, and recreational options for residents and visitors alike.
Work Schedule: The work schedule is Monday - Friday, 9:00 AM - 5:00 PM, with a 1-hour lunch break.
ASSUMPTION: Working in Philadelphia offers a vibrant and dynamic work environment with numerous cultural and recreational opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or video interview with the Senior Marketing Manager
- Final interview with the Marketing Team
Key Assessment Areas:
- Communication skills
- Customer service experience
- Problem-solving abilities
- Adaptability and flexibility
Application Tips:
- Highlight any relevant marketing or sales experience on your resume
- Tailor your cover letter to demonstrate your understanding of the role and your enthusiasm for marketing
- Prepare examples of successful customer service or sales interactions to discuss during the interview
ATS Keywords: Marketing, Sales, Customer Service, Brand Awareness, Promotional Campaigns, Client Communication, Market Research, Leadership Skills
ASSUMPTION: The application process for this role may involve multiple interviews and assessments to evaluate the candidate's fit for the position.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Social media platforms (e.g., Facebook, Instagram, Twitter)
ASSUMPTION: Familiarity with marketing tools and technologies is not required but may be beneficial for this role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric approach
- Excellent customer service
- Creative and innovative marketing strategies
- Teamwork and collaboration
Work Style:
- Fast-paced and dynamic work environment
- Close-knit team with opportunities for mentorship and growth
- Focus on delivering results and meeting client objectives
Self-Assessment Questions:
- Do you have strong communication skills and the ability to work well with others?
- Are you comfortable working in a fast-paced environment and handling multiple tasks simultaneously?
- Do you have a customer-centric mindset and a passion for marketing and sales?
ASSUMPTION: RSP Events values employees who are enthusiastic, motivated, and committed to providing excellent customer service and delivering results-driven marketing campaigns.
⚠️ Potential Challenges
- Working in a fast-paced environment with tight deadlines
- Managing multiple projects and clients simultaneously
- Adapting to changes in client needs and market trends
- Competing with larger marketing agencies for clients and projects
ASSUMPTION: These challenges can be overcome with strong communication skills, adaptability, and a customer-focused mindset.
📈 Similar Roles Comparison
- Marketing Coordinator - Responsible for assisting with the planning and execution of marketing campaigns, as well as supporting the marketing team in various tasks. This role may have more administrative responsibilities than the Marketing Assistant role.
- Marketing Specialist - Focuses on implementing marketing strategies and tactics to achieve specific business objectives. This role may require more advanced marketing knowledge and experience than the Marketing Assistant role.
- Career Path - The Marketing Assistant role can serve as a stepping stone to more advanced marketing positions, such as Marketing Coordinator, Marketing Specialist, or Marketing Manager.
ASSUMPTION: The Marketing Assistant role is an entry-level position that offers opportunities for growth and advancement within the marketing department.
📝 Sample Projects
- Conducting market research to identify target markets for a new client's product launch
- Developing and implementing a promotional campaign to increase brand awareness for an existing client
- Assisting the Senior Marketing Manager with the planning and execution of a marketing event
ASSUMPTION: These sample projects demonstrate the variety of tasks and responsibilities that a Marketing Assistant may be expected to perform in this role.
❓ Key Questions to Ask During Interview
- What are the most important qualities you look for in a Marketing Assistant?
- How does this role support the overall goals of the marketing department and the company?
- What opportunities are there for professional development and growth within this role?
- How does the company measure the success of its marketing campaigns, and how will my performance be evaluated?
- What is the work environment like, and how does the team collaborate and support each other?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company culture and work environment.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your customer service experience and any relevant marketing or sales experience
- Write a cover letter expressing your enthusiasm for marketing and your understanding of the role's responsibilities
- Prepare examples of successful customer service or sales interactions to discuss during the interview
- Follow up with the HR department one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
