Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: RSP Events

🔹 Location: Bala Cynwyd, Pennsylvania, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: May 13, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Direct client communication and interaction
• Leading promotional sales campaigns
• Market and territory research
• Supporting the marketing team in driving growth and brand loyalty
• Working closely with the Senior Marketing Manager

ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain experience in marketing and sales. It offers a unique opportunity to work directly with clients and contribute to the growth of the company.

📋 Key Responsibilities

✅ Communicate and interact directly with clients and customers

✅ Conceptualize and lead promotional sales campaigns, working closely with the Senior Marketing Manager

✅ Identify specific target markets to help promote clients' products and services

✅ Coordinate and present territory research to the rest of the marketing team

✅ Develop and showcase leadership skills throughout the entry-level role

✅ Build brand awareness and recognition through the implementation of individualized marketing and sales campaigns

✅ Support every angle of marketing with a customer-first approach to drive growth and brand loyalty

✅ Deliver results to clients daily and meet all objectives and goals

✅ Assist the senior-level Marketing Manager with any other designated projects

ASSUMPTION: This role requires a high level of initiative, creativity, and strong communication skills to effectively manage client relationships and drive marketing campaigns.

🎯 Required Qualifications

Education: Associate's degree or 4-year degree preferred

Experience: 1 year of experience in customer service or customer-centric industry is required

Required Skills:

• Exceptional communication skills
• Team-oriented mindset
• Highly motivated
• Versatile and dependable
• Friendly, positive, and upbeat personality
• Ability to work in a fast-paced environment

Preferred Skills:

• Previous experience in marketing or sales
• Bilingual or multilingual skills

ASSUMPTION: While previous marketing experience is not required, it would be beneficial for candidates to have some understanding of marketing principles and a strong desire to learn and grow in the field.

💰 Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (Based on industry standards for entry-level marketing roles in the Philadelphia area)

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan
• Paid time off (vacation, sick, and holidays)
• Employee discounts on event tickets and merchandise

Working Hours: Full-time (40 hours per week), Monday - Friday, with occasional weekend events

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in the Philadelphia area. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Events Services

Company Size: 11-50 employees (Small to medium-sized company, offering a close-knit team environment and opportunities for growth)

Founded: 2005 (Over 15 years of experience in the industry)

Company Description:

• RSP Events is a local business crafting memorable and engaging retail marketing experiences.
• The company focuses on excellent customer service and providing high-quality marketing, sales, and advertising services to its clients.
• RSP Events aims to integrate creative marketing and sales tactics to increase clients' brand awareness and long-term customer loyalty.

Company Specialties:

• Event planning and management
• Marketing and advertising campaigns
• Sales promotions and strategies
• Customer service and relationship management

Company Website: https://www.rocksteadypromotionsinc.com

ASSUMPTION: RSP Events is a well-established company with a strong focus on customer service and creative marketing solutions. They value their employees and offer opportunities for growth and development.

📊 Role Analysis

Career Level: Entry-Level (This role is ideal for recent graduates or early-career professionals seeking to gain experience in marketing and sales)

Reporting Structure: The Marketing Assistant will report directly to the Senior Marketing Manager and work closely with the rest of the marketing team.

Work Arrangement: On-site, full-time position with occasional weekend events

Growth Opportunities:

• Advancement to a senior-level marketing position
• Expanding responsibilities and taking on more leadership roles
• Gaining valuable experience in the marketing and events industry

ASSUMPTION: This entry-level role offers a unique opportunity for candidates to gain experience in marketing and sales while working directly with clients and contributing to the growth of the company.

🌍 Location & Work Environment

Office Type: On-site, with a close-knit team environment

Office Location(s): Bala Cynwyd, Pennsylvania

Geographic Context:

• The Philadelphia area offers a diverse range of cultural, historical, and recreational attractions.
• The office is conveniently located near public transportation, shopping, and dining options.
• The region experiences all four seasons, with mild winters and warm summers.

Work Schedule: Full-time (40 hours per week), Monday - Friday, with occasional weekend events

ASSUMPTION: The office environment at RSP Events is collaborative and supportive, with a strong emphasis on teamwork and communication.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-person or virtual interview with the Senior Marketing Manager
• Final interview with the Marketing Team
• Background check and reference check (if applicable)

Key Assessment Areas:

• Communication skills and client interaction
• Problem-solving and critical thinking
• Creativity and innovation
• Adaptability and willingness to learn
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Demonstrate your enthusiasm for marketing and sales, as well as your eagerness to learn and grow in the field.
• Prepare examples of your past achievements in customer service, marketing, or sales to discuss during the interview.

ATS Keywords: Marketing Assistant, Entry-Level, Customer Service, Sales Tactics, Market Research, Promotional Campaigns, Brand Awareness, Client Interaction, Teamwork, Fast-Paced Environment, Customer-Centric Approach, Results-Driven

ASSUMPTION: The application process at RSP Events is designed to assess candidates' communication skills, problem-solving abilities, and cultural fit within the company.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
• Social media platforms (e.g., Facebook, Instagram, Twitter)
• Graphic design tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: Familiarity with these tools and technologies is not required but would be beneficial for candidates. Training will be provided as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric approach
• Creativity and innovation
• Teamwork and collaboration
• Continuous learning and improvement
• Integrity and professionalism

Work Style:

• Fast-paced and dynamic environment
• Close-knit team with a strong emphasis on communication and collaboration
• Opportunities for growth and development
• Occasional weekend events and flexible scheduling

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you a strong communicator with excellent interpersonal skills?
• Do you possess a customer-centric mindset and a passion for marketing and sales?
• Are you eager to learn and grow in your role?

ASSUMPTION: RSP Events values candidates who are enthusiastic, motivated, and committed to providing excellent customer service and driving marketing campaigns that deliver results.

⚠️ Potential Challenges

• Managing multiple client relationships and projects simultaneously
• Working in a fast-paced environment with tight deadlines
• Occasional weekend events and flexible scheduling
• Adapting to the unique needs and preferences of each client

ASSUMPTION: These challenges can be overcome with strong communication skills, effective time management, and a commitment to delivering high-quality results.

📈 Similar Roles Comparison

• Marketing Coordinator: Similar role with a focus on supporting marketing campaigns and managing client relationships. However, this role may have more administrative responsibilities and less direct client interaction.
• Sales Representative: Similar role with a focus on driving sales and generating revenue. However, this role may have less involvement in marketing campaigns and more emphasis on closing deals.
• Event Coordinator: Similar role with a focus on planning and executing events. However, this role may have less involvement in marketing campaigns and more emphasis on logistics and vendor management.

ASSUMPTION: Each of these roles offers unique opportunities for growth and development within the marketing and events industry. The Marketing Assistant role at RSP Events is ideal for candidates seeking to gain experience in both marketing and sales while working directly with clients.

📝 Sample Projects

• Developing and executing a promotional campaign for a new product launch
• Conducting market research to identify target audiences and trends
• Managing client relationships and communicating campaign progress and results
• Assisting with event planning and logistics for client events

ASSUMPTION: These projects are designed to provide candidates with hands-on experience in marketing and sales, as well as the opportunity to develop their skills and contribute to the growth of the company.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does this role contribute to the overall success of the marketing team and the company?
• What opportunities are there for growth and development within the company?
• How does the company support work-life balance for its employees?
• What are the most important qualities and skills for success in this role?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
• Prepare examples of your past achievements in customer service, marketing, or sales to discuss during the interview.
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.