Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: Cornwall Airport Newquay & Spaceport Cornwall

🔹 Location: Cornwall, United Kingdom

🔹 Job Type: Full Time

🔹 Category: Marketing

🔹 Date Posted: May 28, 2025

🔹 Experience Level: Entry Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting marketing and PR campaigns for two unique brands: Cornwall Airport Newquay and Spaceport Cornwall
• Creating engaging content for various platforms, including social media, mailers, and press releases
• Maintaining and updating website and social media content
• Monitoring and engaging with customers through social media channels
• Assisting with event coordination and customer experience improvement

ASSUMPTION: This role requires a high level of adaptability and multitasking, as the candidate will be supporting two distinct brands with unique marketing needs.

📋 Key Responsibilities

✅ Assist with implementation, tracking, and analysis of marketing and PR campaign activities

✅ Create engaging and informative content for various platforms, including social media channels, mailers, and press releases

✅ Maintain and update content on the airport and spaceport’s website and social media platforms

✅ Monitor and engage with customers/potential customers through the airport and spaceport’s social media channels and assist in implementing platform strategies and campaigns

✅ Prepare PowerPoint decks and internal newsletters in the company branding

✅ Produce artwork for adverts, signage, and other collateral, liaising with external agencies as necessary

✅ Manage various contact databases and keep them up to date

✅ Schedule and track all marketing activity, ensuring all deadlines are met and campaigns are delivered on time

✅ Assist in improving customer experience in respect of the airport and spaceport terminal, i.e., signage, wayfinding, and placemaking

✅ Be a brand ambassador, ensuring correct use and consistency throughout the business and at every customer touch point

✅ Assist with preparation, implementation, and analysis of customer surveys

✅ General administrative assistance for the Marketing and Commercial team

✅ Assist with and attend events, either on or off site (this may on occasion be outside normal working hours)

✅ Assist with the collation and use of data within the business

✅ Be responsible for own continuing self-development, undertaking training as appropriate

✅ Carry out any other reasonable duties and responsibilities within the overall function, commensurate with the grading and level of responsibility of the post

ASSUMPTION: This role involves a wide range of responsibilities, requiring the candidate to be proactive, organized, and able to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Good basic level of education including Maths and English

Experience: Previous experience in a marketing role

Required Skills:

• Proficiency in Microsoft Office Suite (Word, Powerpoint, Excel, Outlook)
• Social media platforms and content management systems
• Experience working in a busy office environment and building relationships with internal and external stakeholders

Preferred Skills:

• Experience in using social media platforms for business
• Working knowledge of graphic design tools (e.g., Adobe Creative Suite)
• Experience in website management using CMS
• Experience in working in travel, tourism, aviation, or aerospace
• A marketing, advertising, media, or design qualification, or working towards completion

ASSUMPTION: While previous marketing experience is required, the role is entry-level, and relevant transferable skills from other industries will be considered.

💰 Compensation & Benefits

Salary Range: £25,000 per annum

Benefits:

• Generous pension scheme with employer contribution
• Employee discount scheme and wellbeing events
• Holiday starting at 20 days and increasing to 25 with service (pro-rata if part-time) with option to purchase additional, plus bank holidays
• Employee benefits platform

Working Hours: 37.5 hours per week

ASSUMPTION: The salary range is based on industry standards for entry-level marketing roles in the United Kingdom.

📌 Applicant Insights

🔍 Company Context

Industry: Cornwall Airport Newquay is a fast-growing regional airport, while Spaceport Cornwall is a trailblazer in integrated air and space operations. Both brands are part of the Cornwall Council group.

Company Size: Cornwall Council has 201-500 employees, making it a mid-sized organization. This size offers opportunities for growth and exposure to various projects while providing a supportive work environment.

Founded: Cornwall Housing, the parent organization, was founded in 2012. Cornwall Airport Newquay has been operating since 1933, with significant growth and improvements in recent years.

Company Description:

• Cornwall Airport Newquay is one of the UK’s fastest-growing regional airports, connecting passengers to/from Ireland, Europe, and major UK cities.
• Spaceport Cornwall is the UK’s first licensed spaceport and conducted the UK’s historic first sovereign satellite launch in 2023.
• Both brands take pride in delivering services in-house, ensuring a friendly yet professional experience throughout the entire passenger journey.

Company Specialties:

• Airport operations and passenger services
• Spaceport operations and launch services
• Marketing and branding for unique air and space brands

Company Website: http://www.cornwallhousing.org.uk

ASSUMPTION: While the job listing is for Cornwall Airport Newquay & Spaceport Cornwall, the company website provided is for Cornwall Housing, the parent organization. The company specialties listed are specific to the airport and spaceport brands.

📊 Role Analysis

Career Level: This role is an entry-level position, offering an excellent opportunity for a recent graduate or someone looking to start their marketing career in a dynamic and fast-paced environment.

Reporting Structure: The Marketing Assistant will report directly to the Marketing and Commercial team.

Work Arrangement: This is an on-site, full-time position. However, there may be occasions when the candidate is required to work outside of normal working hours to attend events.

Growth Opportunities:

• As the airport and spaceport brands continue to grow, there will be opportunities for the Marketing Assistant to take on more responsibilities and progress within the marketing team.
• The unique nature of the brands offers the chance to work on diverse and innovative marketing campaigns.
• Working for a mid-sized organization provides opportunities to gain experience in various aspects of marketing and collaborate with different teams.

ASSUMPTION: Growth opportunities will depend on the candidate's performance, the organization's growth, and the availability of suitable roles within the company.

🌍 Location & Work Environment

Office Type: The office is located at Cornwall Airport Newquay, offering a modern and dynamic work environment.

Office Location(s): Cornwall Airport Newquay, Newquay, Cornwall, United Kingdom

Geographic Context:

• Cornwall is a popular tourist destination in the United Kingdom, known for its beautiful landscapes, beaches, and cultural attractions.
• Newquay is a coastal town in Cornwall, offering a high quality of life with a mix of urban and rural environments.
• The airport is conveniently located near the town center, with easy access to public transportation and amenities.

Work Schedule: The standard work schedule is Monday to Friday, 9:00 AM to 5:30 PM, with a 30-minute lunch break. However, the role may require flexibility to attend events outside of these hours.

ASSUMPTION: The work environment is subject to change based on the organization's growth and the candidate's role within the team.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Face-to-face interview with the Marketing and Commercial team
• Final interview with the Head of Marketing

Key Assessment Areas:

• Creativity and innovation in marketing campaign ideas
• Strong communication and interpersonal skills
• Proven ability to work effectively in a team and manage multiple projects
• Knowledge of the travel, tourism, aviation, or aerospace industries (desirable)

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of the unique nature of the airport and spaceport brands in your application
• Showcase your creativity and innovative thinking in your application materials

ATS Keywords: Marketing, PR, Campaign, Content, Social Media, Customer Engagement, Brand Management, Event Coordination, Customer Experience Improvement, Graphic Design, Website Management, Data Analysis

ASSUMPTION: The application process may vary depending on the organization's needs and the number of applicants.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Powerpoint, Excel, Outlook)
• Social media platforms (Facebook, Twitter, Instagram, LinkedIn)
• Content management systems (CMS)
• Graphic design tools (Adobe Creative Suite)
• Website management tools (CMS)

ASSUMPTION: The tools and technologies required for this role may evolve as the organization grows and adopts new platforms.

👔 Cultural Fit Considerations

Company Values:

• Innovation and forward-thinking
• Collaboration and teamwork
• Customer focus and excellence

Work Style:

• Dynamic and fast-paced environment
• Opportunities for creativity and innovation
• Strong focus on teamwork and collaboration

Self-Assessment Questions:

• Do you thrive in a dynamic and fast-paced environment, managing multiple projects simultaneously?
• Are you passionate about marketing and eager to learn and grow in the role?
• Do you have strong communication and interpersonal skills, with the ability to build relationships with internal and external stakeholders?

ASSUMPTION: Cultural fit is essential for success in this role, as the candidate will be working closely with the Marketing and Commercial team and representing the airport and spaceport brands.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Adapting to the unique nature of the airport and spaceport brands
• Working outside of normal business hours to attend events
• Keeping up with the latest marketing trends and technologies

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in the role.

📈 Similar Roles Comparison

• This role is unique in its focus on marketing for both an airport and a spaceport, offering a diverse range of projects and opportunities
• Compared to traditional marketing roles, this position requires a higher level of adaptability and multitasking
• Career progression in this role could lead to specialized positions in airport or spaceport marketing, or broader marketing management roles within the organization

ASSUMPTION: While this role is unique, it offers excellent opportunities for growth and development within the marketing field.

📝 Sample Projects

• Creating a social media campaign to promote a new passenger route at Cornwall Airport Newquay
• Developing a brand campaign to position Spaceport Cornwall at the forefront of future flight and aerospace engagement
• Assisting with the planning and execution of an event to celebrate a significant milestone in the airport's growth

ASSUMPTION: These sample projects are indicative of the diverse and innovative nature of the marketing campaigns the candidate will work on in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for Cornwall Airport Newquay and Spaceport Cornwall?
• What opportunities are there for professional development and growth within the marketing team?
• How does the organization support work-life balance for its employees?
• What are the most challenging aspects of working in a dynamic and fast-paced environment, and how does the organization support its employees in overcoming these challenges?

ASSUMPTION: These questions are designed to help the candidate understand the role's expectations, the organization's culture, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: http://www.cornwallhousing.org.uk/careers
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role, demonstrating your understanding of the unique nature of the airport and spaceport brands
• Prepare examples of your previous marketing work, showcasing your creativity and innovative thinking
• Follow up with the hiring manager one week after submitting your application to confirm receipt and inquire about the next steps in the process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.