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Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Montgomery, Alabama, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Montgomery, Alabama, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 26, 2025

πŸ”Ή Experience Level: Entry-level to 2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing campaigns and promotional materials
  • Conducting market research and identifying trends
  • Managing marketing databases and CRM
  • Coordinating logistics for marketing events and trade shows
  • Preparing reports on campaign effectiveness
  • Assisting with internal communications and interdepartmental coordination
  • Working closely with vendors and external partners to ensure brand consistency

ASSUMPTION: This role is ideal for a recent graduate or someone with limited marketing experience looking to gain practical experience in a dynamic team environment.

πŸ“‹ Key Responsibilities

βœ… Assist in the creation and distribution of marketing materials and campaigns

βœ… Conduct market research to identify trends and opportunities

βœ… Help manage and update the company’s marketing databases and CRM

βœ… Coordinate logistics for marketing events, presentations, and trade shows

βœ… Support the preparation of reports on campaign effectiveness

βœ… Assist with internal communications and interdepartmental coordination

βœ… Work closely with vendors and external partners to ensure brand consistency

ASSUMPTION: The role requires a high level of organization, attention to detail, and strong communication skills to manage multiple projects and stakeholders effectively.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, Business, or a related field

Experience: 1-2 years of experience in a marketing or administrative role preferred

Required Skills:

  • Excellent written and verbal communication skills
  • Strong organizational and time-management abilities
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Familiarity with CRM tools and basic design platforms is a plus
  • Ability to work both independently and as part of a team

Preferred Skills:

  • Bilingual or multilingual skills
  • Experience with marketing automation tools
  • Knowledge of SEO and content marketing strategies

ASSUMPTION: While not explicitly stated, having experience with marketing automation tools and SEO strategies would be beneficial for this role but is not strictly required.

πŸ’° Compensation & Benefits

Salary Range: $46,000 - $60,000 annually

Benefits:

  • Competitive salary
  • Opportunities for professional growth and advancement
  • Health, dental, and vision insurance
  • Paid time off and holidays
  • Ongoing training and development programs
  • Supportive and collaborative work environment

Working Hours: Full-time, 40 hours per week. Flexible hours may be available based on project needs.

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level to mid-level marketing roles in Montgomery, Alabama.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

  • Signal Tru Brand specializes in PR and branding, focusing on storytelling, authenticity, and strategic thinking
  • The company aims to help brands find their voice and stand out in a crowded marketplace
  • Signal Tru Brand offers a dynamic team environment with a passion for creativity and innovation

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: signaltrubrand.com

ASSUMPTION: Signal Tru Brand's focus on storytelling and authenticity aligns well with the Marketing Assistant role, which involves creating engaging content and managing brand consistency.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level marketing role

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager or Director

Work Arrangement: On-site, with potential for flexible hours based on project needs

Growth Opportunities:

  • Learning and gaining experience in various aspects of marketing
  • Potential for advancement to Marketing Coordinator or similar roles
  • Opportunities to work on diverse projects and campaigns

ASSUMPTION: Given the company's size and industry, there may be opportunities for growth and advancement within the marketing department.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Montgomery, Alabama, has a humid subtropical climate with mild winters and hot, humid summers
  • The city offers a mix of urban and outdoor recreational activities
  • Montgomery has a cost of living that is lower than the national average

Work Schedule: Full-time, with potential for flexible hours based on project needs

ASSUMPTION: The work environment at Signal Tru Brand is likely to be dynamic, creative, and collaborative, given the company's focus on storytelling and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final interview with key team members

Key Assessment Areas:

  • Communication skills and ability to work with various stakeholders
  • Organization and time-management skills
  • Creativity and problem-solving abilities
  • Understanding of marketing principles and strategies

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Prepare examples of marketing campaigns or projects you've worked on, if applicable
  • Research the company and be prepared to discuss how your skills and experiences align with their mission and values

ATS Keywords: Marketing, Communications, Branding, Campaigns, CRM, Events, Research, Microsoft Office, Teamwork

ASSUMPTION: The application process may involve multiple rounds of interviews and assessments to evaluate the candidate's fit for the role and company culture.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM tools (e.g., Salesforce, HubSpot, or similar)
  • Basic design platforms (e.g., Canva, Adobe Creative Suite, or similar)
  • Marketing automation tools (e.g., Marketo, Pardot, or similar) - preferred but not required

ASSUMPTION: The required tools and technologies for this role are industry-standard and can be learned or improved upon with relevant training and experience.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion
  • Creativity
  • Innovation
  • Authenticity
  • Strategic thinking

Work Style:

  • Collaborative and team-oriented
  • Dynamic and fast-paced
  • Focused on storytelling and creativity
  • Results-driven and accountable

Self-Assessment Questions:

  • Do you thrive in a creative and collaborative work environment?
  • Are you passionate about storytelling and helping brands find their voice?
  • Can you manage multiple projects and stakeholders effectively?
  • Do you have a strong attention to detail and excellent communication skills?

ASSUMPTION: Signal Tru Brand values candidates who are passionate, creative, and strategic thinkers, with strong communication and organizational skills.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Adapting to a fast-paced and dynamic work environment
  • Working with various stakeholders, including vendors and external partners
  • Keeping up with industry trends and best practices in marketing

ASSUMPTION: The Marketing Assistant role may present challenges related to time management, adaptability, and staying current with industry trends.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: More senior role with additional responsibilities, such as team management and strategic planning
  • Marketing Specialist: Focuses on specific marketing channels or campaigns, rather than the broad range of responsibilities in this role
  • Marketing Manager: Oversees the marketing department and develops marketing strategies, while this role focuses on executing campaigns and managing day-to-day tasks

ASSUMPTION: The Marketing Assistant role is an entry-level to mid-level position that focuses on executing marketing campaigns and managing day-to-day tasks, rather than developing marketing strategies or managing teams.

πŸ“ Sample Projects

  • Planning and executing a marketing campaign for a new product launch
  • Conducting market research to identify trends and opportunities in the industry
  • Managing the company's CRM and ensuring data accuracy and consistency
  • Coordinating logistics for a marketing event or trade show

ASSUMPTION: The Marketing Assistant role involves a variety of projects and tasks, ranging from campaign execution and market research to event coordination and CRM management.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in a Marketing Assistant?
  • How does this role fit into the overall marketing strategy for the company?
  • What opportunities are there for professional growth and development within the marketing department?
  • How does the company support work-life balance for its employees?
  • What is the typical career path for someone in this role?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company culture and career growth opportunities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of marketing campaigns or projects you've worked on, if applicable
  • Research the company and be prepared to discuss how your skills and experiences align with their mission and values
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.