π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: Louisville, KY, USA
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 18, 2025
πΉ Experience Level: Entry-level to 2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting marketing department in planning, coordinating, and executing various marketing initiatives
- Assisting with campaign development, internal communication efforts, and administrative tasks
- Conducting basic market research and analyzing trends to support strategies
- Working collaboratively in a fast-paced environment with opportunities for growth and professional development
ASSUMPTION: This role requires a balance of independent work and team collaboration, with a focus on supporting the marketing team's efforts to create seamless communication experiences.
π Key Responsibilities
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Assist in the preparation and coordination of marketing materials and presentations
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Support the execution of marketing campaigns and promotional events
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Conduct basic market research and analyze trends to support strategies
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Maintain accurate records of marketing metrics and activities
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Collaborate with team members to ensure brand consistency across channels
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Prepare reports, maintain databases, and organize marketing files
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Provide administrative support to the marketing team as needed
ASSUMPTION: The role may involve occasional overtime during peak marketing campaign periods.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Communications, Business, or related field (or equivalent experience)
Experience: 0-2 years of relevant experience
Required Skills:
- Strong organizational and time-management skills
- Excellent written and verbal communication skills
- Ability to work independently and collaboratively in a fast-paced environment
- Proficient in Microsoft Office Suite and basic knowledge of marketing tools
Preferred Skills:
- Experience with CRM software
- Familiarity with social media marketing platforms
ASSUMPTION: Candidates with relevant internship experience may also be considered.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in Louisville, KY)
Benefits:
- Competitive salary
- Opportunities for growth and professional development
- Supportive and collaborative team environment
- Training and skill development resources
- Full-time position with consistent hours
Working Hours: 40 hours per week, Monday - Friday, with occasional overtime as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees (Small to Medium-sized business)
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on storytelling, trendsetting, and problem-solving
- The company aims to disrupt the status quo and redefine the art of storytelling in the ever-evolving world of PR and branding
- Signal Tru Brand offers opportunities for growth, professional development, and a supportive team environment
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Signal Tru Brand's small to medium size allows for closer collaboration and faster decision-making, providing opportunities for employees to make a significant impact.
π Role Analysis
Career Level: Entry-level to mid-level marketing role with opportunities for growth
Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager
Work Arrangement: On-site, full-time position with consistent hours and occasional overtime as needed
Growth Opportunities:
- Potential advancement to Marketing Coordinator or similar role with experience and strong performance
- Opportunities to work on diverse projects and campaigns, gaining broad marketing experience
- Training and skill development resources to support professional growth
ASSUMPTION: This role offers a solid foundation for a career in marketing, with opportunities to learn and grow within the company.
π Location & Work Environment
Office Type: Modern, collaborative workspace designed to foster creativity and teamwork
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Reno, NV is a mid-sized city with a growing tech industry and a relatively low cost of living compared to other major metropolitan areas
- The city offers a mix of urban and outdoor activities, with easy access to the Sierra Nevada mountains and Lake Tahoe
- Reno has a semi-arid climate with hot summers and cold winters, with average temperatures ranging from 30Β°F to 90Β°F (-1Β°C to 32Β°C)
Work Schedule: Monday - Friday, 8:00 AM - 5:00 PM, with a one-hour lunch break
ASSUMPTION: The Reno office location may require occasional travel to client sites or industry events.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with the company's Founder or a senior team member
Key Assessment Areas:
- Problem-solving skills and adaptability
- Communication and interpersonal skills
- Creativity and strategic thinking
- Understanding of marketing principles and trends
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of Signal Tru Brand's mission and values in your application materials
- Prepare examples of past marketing projects or campaigns you've worked on, highlighting your contributions and results
- Follow up with the HR department one week after submitting your application to express your interest in the role
ATS Keywords: Marketing Assistant, Marketing Initiatives, Campaign Development, Market Research, Marketing Metrics, Brand Consistency, Administrative Support, Marketing Tools, CRM Software, Social Media Marketing
ASSUMPTION: Signal Tru Brand's application process may involve assessments or case studies to evaluate candidates' skills and fit for the role.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
- Social media marketing platforms (e.g., Hootsuite, Buffer, or Sprout Social)
- Marketing automation tools (e.g., Marketo, Pardot, or HubSpot Marketing)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's current tech stack and the candidate's expertise.
π Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Authenticity
- Strategic Thinking
- Collaboration
Work Style:
- Dynamic and fast-paced environment
- Focus on storytelling, trendsetting, and problem-solving
- Supportive and collaborative team culture
- Openness to new ideas and continuous learning
Self-Assessment Questions:
- How do you embody Signal Tru Brand's core values in your daily work?
- Can you provide an example of a time when you demonstrated creativity and strategic thinking to overcome a challenge?
- How do you prefer to collaborate with team members, and how do you ensure open communication and effective collaboration?
ASSUMPTION: Candidates who align with Signal Tru Brand's values and work style will be more likely to succeed and enjoy their time at the company.
β οΈ Potential Challenges
- Occasional tight deadlines and workload fluctuations during peak marketing campaign periods
- Adapting to a fast-paced, dynamic work environment with a focus on continuous learning and improvement
- Balancing independent work and team collaboration, with a need to prioritize and manage multiple projects simultaneously
- Working with diverse clients and stakeholders, requiring strong communication and interpersonal skills
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in a fast-paced environment.
π Similar Roles Comparison
- Marketing Coordinator: More senior role with additional responsibilities, such as team management and project leadership
- Marketing Specialist: Focuses on specific marketing channels or tactics, rather than the broad range of responsibilities in this role
- Marketing Manager: Oversees the marketing department, with responsibilities for strategy, budgeting, and team management
ASSUMPTION: This role offers a unique blend of administrative, creative, and strategic responsibilities, making it an ideal fit for candidates interested in a well-rounded marketing experience.
π Sample Projects
- Developing and executing a social media marketing campaign to promote a new product launch
- Conducting market research to identify trends and opportunities in the company's target industries
- Creating and presenting a marketing report to senior leadership, outlining campaign performance and recommendations for improvement
ASSUMPTION: These sample projects are designed to showcase the candidate's ability to work independently and collaboratively, while demonstrating their understanding of marketing principles and best practices.
β Key Questions to Ask During Interview
- How does this role support the company's overall mission and values?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company foster a culture of creativity and innovation?
- Can you describe a time when the marketing team faced a significant challenge and how they overcame it?
- What is the typical career path for someone in this role, and what opportunities exist for advancement within the company?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company culture, and the opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of past marketing projects or campaigns you've worked on, highlighting your contributions and results
- Follow up with the HR department one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.