A

Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Louisville, Kentucky, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Louisville, KY, USA

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 18, 2025

πŸ”Ή Experience Level: Entry-level to 2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing department in planning, coordinating, and executing various marketing initiatives
  • Assisting with campaign development, internal communication efforts, and administrative tasks
  • Conducting basic market research and analyzing trends to support strategies
  • Working collaboratively in a fast-paced environment with opportunities for growth and professional development

ASSUMPTION: This role requires a balance of independent work and team collaboration, with a focus on supporting the marketing team's efforts to create seamless communication experiences.

πŸ“‹ Key Responsibilities

βœ… Assist in the preparation and coordination of marketing materials and presentations

βœ… Support the execution of marketing campaigns and promotional events

βœ… Conduct basic market research and analyze trends to support strategies

βœ… Maintain accurate records of marketing metrics and activities

βœ… Collaborate with team members to ensure brand consistency across channels

βœ… Prepare reports, maintain databases, and organize marketing files

βœ… Provide administrative support to the marketing team as needed

ASSUMPTION: The role may involve occasional overtime during peak marketing campaign periods.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience)

Experience: 0-2 years of relevant experience

Required Skills:

  • Strong organizational and time-management skills
  • Excellent written and verbal communication skills
  • Ability to work independently and collaboratively in a fast-paced environment
  • Proficient in Microsoft Office Suite and basic knowledge of marketing tools

Preferred Skills:

  • Experience with CRM software
  • Familiarity with social media marketing platforms

ASSUMPTION: Candidates with relevant internship experience may also be considered.

πŸ’° Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in Louisville, KY)

Benefits:

  • Competitive salary
  • Opportunities for growth and professional development
  • Supportive and collaborative team environment
  • Training and skill development resources
  • Full-time position with consistent hours

Working Hours: 40 hours per week, Monday - Friday, with occasional overtime as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees (Small to Medium-sized business)

Founded: 2019

Company Description:

  • Signal Tru Brand is a dynamic PR and branding agency focused on storytelling, trendsetting, and problem-solving
  • The company aims to disrupt the status quo and redefine the art of storytelling in the ever-evolving world of PR and branding
  • Signal Tru Brand offers opportunities for growth, professional development, and a supportive team environment

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: signaltrubrand.com

ASSUMPTION: Signal Tru Brand's small to medium size allows for closer collaboration and faster decision-making, providing opportunities for employees to make a significant impact.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level marketing role with opportunities for growth

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager

Work Arrangement: On-site, full-time position with consistent hours and occasional overtime as needed

Growth Opportunities:

  • Potential advancement to Marketing Coordinator or similar role with experience and strong performance
  • Opportunities to work on diverse projects and campaigns, gaining broad marketing experience
  • Training and skill development resources to support professional growth

ASSUMPTION: This role offers a solid foundation for a career in marketing, with opportunities to learn and grow within the company.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace designed to foster creativity and teamwork

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Reno, NV is a mid-sized city with a growing tech industry and a relatively low cost of living compared to other major metropolitan areas
  • The city offers a mix of urban and outdoor activities, with easy access to the Sierra Nevada mountains and Lake Tahoe
  • Reno has a semi-arid climate with hot summers and cold winters, with average temperatures ranging from 30Β°F to 90Β°F (-1Β°C to 32Β°C)

Work Schedule: Monday - Friday, 8:00 AM - 5:00 PM, with a one-hour lunch break

ASSUMPTION: The Reno office location may require occasional travel to client sites or industry events.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the company's Founder or a senior team member

Key Assessment Areas:

  • Problem-solving skills and adaptability
  • Communication and interpersonal skills
  • Creativity and strategic thinking
  • Understanding of marketing principles and trends

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Demonstrate your understanding of Signal Tru Brand's mission and values in your application materials
  • Prepare examples of past marketing projects or campaigns you've worked on, highlighting your contributions and results
  • Follow up with the HR department one week after submitting your application to express your interest in the role

ATS Keywords: Marketing Assistant, Marketing Initiatives, Campaign Development, Market Research, Marketing Metrics, Brand Consistency, Administrative Support, Marketing Tools, CRM Software, Social Media Marketing

ASSUMPTION: Signal Tru Brand's application process may involve assessments or case studies to evaluate candidates' skills and fit for the role.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
  • Social media marketing platforms (e.g., Hootsuite, Buffer, or Sprout Social)
  • Marketing automation tools (e.g., Marketo, Pardot, or HubSpot Marketing)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's current tech stack and the candidate's expertise.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion
  • Creativity
  • Authenticity
  • Strategic Thinking
  • Collaboration

Work Style:

  • Dynamic and fast-paced environment
  • Focus on storytelling, trendsetting, and problem-solving
  • Supportive and collaborative team culture
  • Openness to new ideas and continuous learning

Self-Assessment Questions:

  • How do you embody Signal Tru Brand's core values in your daily work?
  • Can you provide an example of a time when you demonstrated creativity and strategic thinking to overcome a challenge?
  • How do you prefer to collaborate with team members, and how do you ensure open communication and effective collaboration?

ASSUMPTION: Candidates who align with Signal Tru Brand's values and work style will be more likely to succeed and enjoy their time at the company.

⚠️ Potential Challenges

  • Occasional tight deadlines and workload fluctuations during peak marketing campaign periods
  • Adapting to a fast-paced, dynamic work environment with a focus on continuous learning and improvement
  • Balancing independent work and team collaboration, with a need to prioritize and manage multiple projects simultaneously
  • Working with diverse clients and stakeholders, requiring strong communication and interpersonal skills

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a willingness to learn and grow in a fast-paced environment.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: More senior role with additional responsibilities, such as team management and project leadership
  • Marketing Specialist: Focuses on specific marketing channels or tactics, rather than the broad range of responsibilities in this role
  • Marketing Manager: Oversees the marketing department, with responsibilities for strategy, budgeting, and team management

ASSUMPTION: This role offers a unique blend of administrative, creative, and strategic responsibilities, making it an ideal fit for candidates interested in a well-rounded marketing experience.

πŸ“ Sample Projects

  • Developing and executing a social media marketing campaign to promote a new product launch
  • Conducting market research to identify trends and opportunities in the company's target industries
  • Creating and presenting a marketing report to senior leadership, outlining campaign performance and recommendations for improvement

ASSUMPTION: These sample projects are designed to showcase the candidate's ability to work independently and collaboratively, while demonstrating their understanding of marketing principles and best practices.

❓ Key Questions to Ask During Interview

  • How does this role support the company's overall mission and values?
  • What opportunities are there for professional growth and development within the marketing department?
  • How does the company foster a culture of creativity and innovation?
  • Can you describe a time when the marketing team faced a significant challenge and how they overcame it?
  • What is the typical career path for someone in this role, and what opportunities exist for advancement within the company?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company culture, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of past marketing projects or campaigns you've worked on, highlighting your contributions and results
  • Follow up with the HR department one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.