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Marketing Assistant

RSP Events
Full-time
On-site
Pennsylvania, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: RSP Events

πŸ”Ή Location: South Philadelphia, PA 19103

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Events Services

πŸ”Ή Date Posted: June 3, 2025

πŸ”Ή Experience Level: Entry-Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Direct client communication and interaction
  • Leading promotional sales campaigns
  • Market and territory research
  • Presenting research and supporting the marketing team
  • Building brand awareness and recognition
  • Driving growth and brand loyalty through customer-centric marketing
  • Delivering results and meeting objectives
  • Assisting the Senior Marketing Manager with projects

ASSUMPTION: This role is designed for a motivated individual seeking to grow within the marketing field. It offers a unique opportunity to work closely with a senior manager and gain hands-on experience in various aspects of marketing.

πŸ“‹ Key Responsibilities

βœ… Communicate and interact directly with clients and customers

βœ… Conceptualize and lead promotional sales campaigns, working closely with the Senior Marketing Manager

βœ… Identify specific target markets to help promote clients' products and services

βœ… Coordinate and present territory research to the rest of the marketing team

βœ… Develop and showcase leadership skills throughout the entry-level role

βœ… Build brand awareness and recognition through individualized marketing and sales campaigns

βœ… Support every angle of marketing with a customer-first approach to drive growth and brand loyalty

βœ… Deliver results to clients daily and meet all objectives and goals

βœ… Assist the Senior Marketing Manager with any other designated projects

ASSUMPTION: This role requires a high level of adaptability and initiative, as the Marketing Assistant will be involved in various aspects of marketing and will need to manage their time effectively to meet deadlines and deliver results.

🎯 Required Qualifications

Education: Associate’s degree or 4-year degree preferred

Experience: 1 year of experience in customer service or customer-centric industry is required

Required Skills:

  • Customer Service
  • Communication Skills
  • Teamwork
  • Sales Tactics
  • Market Research
  • Leadership Skills
  • Brand Awareness
  • Client Interaction
  • Dependability
  • Motivation
  • Positive Attitude
  • Fast-Paced Environment
  • Creativity
  • Customer-Centric Approach
  • Promotional Campaigns
  • Report Presentation

Preferred Skills: None specified

ASSUMPTION: While not explicitly stated, having a basic understanding of marketing principles and tools would be beneficial for this role. Additionally, proficiency in Microsoft Office Suite and CRM software would be an asset.

πŸ’° Compensation & Benefits

Salary Range: $30,000 - $40,000 per year (Based on industry standards for entry-level marketing roles in the Philadelphia area)

Benefits:

  • Health, Dental, and Vision Insurance
  • 401(k) Retirement Plan
  • Paid Time Off (PTO)
  • Employee Discounts

Working Hours: Full-time, 40 hours per week (Monday - Friday, 9:00 AM - 5:00 PM, with flexibility for event schedules)

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in the Philadelphia area. Benefits may vary and should be confirmed with the employer.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Events Services. RSP Events specializes in creating memorable and engaging retail marketing experiences for clients.

Company Size: 11-50 employees. This size allows for a more personal work environment and closer collaboration with team members.

Founded: The company's founding date is not specified, but it has been operating in the Philadelphia area for some time.

Company Description:

  • RSP Events focuses on integrating creative marketing and sales tactics to increase brand awareness and long-term customer loyalty for its clients.
  • The company values excellent customer service and provides individualized marketing and sales approaches tailored to each client's needs.
  • RSP Events has a proven track record of success, with entry-level Marketing Assistants contributing to increased profit margins and a steady sales pipeline.

Company Specialties:

  • Retail Marketing
  • Event Planning
  • Brand Awareness Campaigns
  • Sales Promotion

Company Website: https://www.rocksteadypromotionsinc.com

ASSUMPTION: RSP Events is a privately-held company with a focus on providing high-quality marketing, sales, and advertising services to its clients. Its size allows for a more personalized work environment and closer collaboration with team members.

πŸ“Š Role Analysis

Career Level: Entry-Level. This role is designed for individuals seeking to start their career in marketing and gain hands-on experience in various aspects of the field.

Reporting Structure: The Marketing Assistant reports directly to the Senior Marketing Manager and works closely with the rest of the marketing team.

Work Arrangement: On-site, full-time. The role requires a presence in the office, with flexibility for event schedules.

Growth Opportunities:

  • As the company grows, there may be opportunities for the Marketing Assistant to take on more responsibilities and advance within the marketing team.
  • RSP Events values internal promotions and provides training and development opportunities to help employees grow within the company.

ASSUMPTION: This entry-level role offers a unique opportunity for growth and development within the marketing field. The Marketing Assistant will have the chance to work closely with a senior manager and gain hands-on experience in various aspects of marketing.

🌍 Location & Work Environment

Office Type: On-site, with a focus on collaboration and teamwork.

Office Location(s): South Philadelphia, PA 19103

Geographic Context:

  • The Philadelphia area offers a diverse range of cultural, historical, and recreational opportunities.
  • The city is known for its vibrant arts scene, world-class museums, and historic landmarks.
  • Philadelphia is also home to numerous sports teams and outdoor activities, such as biking and hiking trails.

Work Schedule: Full-time, 40 hours per week (Monday - Friday, 9:00 AM - 5:00 PM, with flexibility for event schedules). The role may require occasional work on evenings and weekends for events.

ASSUMPTION: The work environment at RSP Events is collaborative and team-oriented, with a focus on providing high-quality marketing services to clients. The office is located in South Philadelphia, offering easy access to the city's many attractions and amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the Senior Marketing Manager
  • Final interview with the company's leadership team
  • Background check and reference check (if applicable)

Key Assessment Areas:

  • Communication skills and customer service experience
  • Understanding of marketing principles and sales tactics
  • Ability to work in a fast-paced environment and manage multiple projects
  • Creativity and problem-solving skills
  • Alignment with the company's values and culture

Application Tips:

  • Tailor your resume and cover letter to highlight your customer service experience, marketing skills, and relevant achievements.
  • Prepare examples of promotional campaigns or marketing projects you've worked on to discuss during the interview.
  • Research the company and its clients to demonstrate your understanding of their business and marketing goals.

ATS Keywords: Customer Service, Communication Skills, Teamwork, Sales Tactics, Market Research, Leadership Skills, Brand Awareness, Client Interaction, Dependability, Motivation, Positive Attitude, Fast-Paced Environment, Creativity, Customer-Centric Approach, Promotional Campaigns, Report Presentation

ASSUMPTION: The application process for this role is likely to be competitive, as RSP Events is seeking a motivated and qualified individual to join its marketing team. Applicants should tailor their application materials to highlight their relevant experience and skills and prepare for a thorough interview process.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
  • Marketing automation tools (e.g., Mailchimp, Hootsuite, or Buffer)
  • Social media platforms (e.g., Facebook, Instagram, Twitter, and LinkedIn)

ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and CRM software would be beneficial for this role. Additionally, familiarity with marketing automation tools and social media platforms would be an asset.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Excellent Customer Service
  • Creativity and Innovation
  • Collaboration and Teamwork
  • Accountability and Reliability

Work Style:

  • Fast-paced and dynamic
  • Collaborative and team-oriented
  • Customer-centric and results-driven
  • Adaptable and flexible

Self-Assessment Questions:

  • Do you have strong communication skills and experience in customer service?
  • Are you comfortable working in a fast-paced environment and managing multiple projects?
  • Do you have a creative and innovative approach to marketing and sales?
  • Are you a team player who thrives in a collaborative work environment?
  • Do you have a customer-centric mindset and a passion for driving growth and brand loyalty?

ASSUMPTION: RSP Events values employees who are motivated, team-oriented, and committed to providing excellent customer service. Applicants should assess their fit with the company's values and work style to ensure a successful and fulfilling career at RSP Events.

⚠️ Potential Challenges

  • The role may require working evenings and weekends for events, which could impact work-life balance.
  • The fast-paced nature of the role may be challenging for individuals who prefer a more structured or predictable work environment.
  • The role requires a high level of adaptability and initiative, as the Marketing Assistant will be involved in various aspects of marketing and will need to manage their time effectively to meet deadlines and deliver results.
  • The company's focus on individualized marketing and sales approaches may require additional research and planning to ensure the most effective strategies for each client.

ASSUMPTION: While this role offers a unique opportunity for growth and development within the marketing field, it also presents several challenges that applicants should be prepared to address.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: This role is similar to the Marketing Assistant role but may have more responsibility for day-to-day marketing tasks and less focus on client interaction and sales campaigns.
  • Event Marketing Specialist: This role focuses specifically on event marketing and may have less involvement in other aspects of marketing, such as market research and brand awareness campaigns.
  • Sales Development Representative: This role focuses primarily on sales and may have less involvement in marketing tasks, such as market research and promotional campaigns.

ASSUMPTION: Applicants should consider the differences between this role and similar roles in the marketing field to ensure they are applying for the position that best aligns with their career goals and interests.

πŸ“ Sample Projects

  • Developing and executing a promotional campaign for a retail client to increase foot traffic and sales
  • Conducting market research to identify target markets for a new product launch
  • Creating and presenting a report on territory research to the marketing team
  • Assisting the Senior Marketing Manager with a project to improve the company's social media presence

ASSUMPTION: These sample projects are designed to give applicants an idea of the types of tasks and responsibilities they may encounter in this role. However, the specific projects and tasks may vary depending on the company's needs and the Marketing Assistant's skills and interests.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in a Marketing Assistant?
  • How does this role fit into the overall marketing strategy for the company?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does RSP Events support the professional development and growth of its employees?
  • What are the next steps for career advancement within the marketing team?
  • How does RSP Events measure the success of its marketing campaigns, and how can I contribute to that process?

ASSUMPTION: These questions are designed to help applicants better understand the role, the company's marketing strategy, and the opportunities for professional growth and development. Applicants should tailor their questions to the specific aspects of the role and company that are most important to them.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your customer service experience, marketing skills, and relevant achievements.
  • Prepare examples of promotional campaigns or marketing projects you've worked on to discuss during the interview.
  • Research the company and its clients to demonstrate your understanding of their business and marketing goals.
  • Follow up with the hiring manager one week after submitting your application to express your interest in the position and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.