π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Pure Lifestyle Inc.
πΉ Location: Burnaby, British Columbia, Canada
πΉ Job Type: Full-Time, On-Site
πΉ Category: Advertising Services
πΉ Date Posted: June 24, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-Site
π Job Overview
Key aspects of this role include:
- Direct communication and interaction with clients and customers
- Conceptualizing and leading promotional sales campaigns
- Identifying and targeting specific markets for clients' products and services
- Building brand awareness and recognition through individualized marketing campaigns
- Supporting the marketing team in driving growth and brand loyalty
ASSUMPTION: This role is ideal for a recent graduate or early-career professional seeking to gain experience in marketing and sales within the advertising industry.
π Key Responsibilities
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Communicate and interact directly with clients and customers
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Conceptualize and lead promotional sales campaigns, working closely with the Senior Marketing Manager
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Identify specific target markets to help promote clients' products and services
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Coordinate and present territory research to the rest of the marketing team
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Develop and showcase leadership skills throughout the entry-level role
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Build brand awareness and recognition through the implementation of individualized marketing and sales campaigns
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Support every angle of marketing with a customer-first approach to drive growth and brand loyalty
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Deliver results to clients daily and meet all objectives and goals
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Assist senior-level Marketing Manager with any other designated projects
ASSUMPTION: The role requires strong communication, leadership, and organizational skills, as well as the ability to work effectively in a fast-paced environment.
π― Required Qualifications
Education: Associate's degree or 4-year degree preferred
Experience: 1 year of experience in customer service or customer-centric industry is required
Required Skills:
- Excellent communication skills
- Team-oriented mindset
- Highly motivated
- Ability to work in a fast-paced environment
- Versatile and dependable
- Friendly, positive, and upbeat personality
Preferred Skills:
- Previous experience in marketing or sales
- Bilingual or multilingual proficiency
ASSUMPTION: Candidates with relevant education and experience in customer service or a related field are strongly encouraged to apply.
π° Compensation & Benefits
Salary Range: CAD 35,000 - 45,000 per year (Based on industry standards for entry-level marketing roles in the Greater Vancouver Area)
Benefits:
- On-the-job training and professional development opportunities
- Potential for career growth within the company
- Dynamic and collaborative work environment
Working Hours: Full-time, Monday to Friday, 9:00 AM to 5:00 PM (with a one-hour lunch break)
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Pure Lifestyle Inc. operates in the Advertising Services industry, focusing on direct marketing and sales strategies to help clients reach a broader audience.
Company Size: Small (11-50 employees), which offers a collaborative and supportive work environment for employees to grow and learn.
Founded: The company's founding date is not specified, but it has been operating in the Richmond area for some time.
Company Description:
- Pure Lifestyle Inc. believes in the power of direct marketing to drive sales and reach a broader audience.
- The company specializes in providing excellent customer service and innovative marketing strategies to its clients.
- With a customer-centric approach, Pure Lifestyle Inc. aims to increase its clients' brand awareness and long-term customer loyalty.
Company Specialties:
- Direct marketing and sales strategies
- Customer service and client communication
- Market research and territory analysis
Company Website: https://www.purelifebc.ca/
ASSUMPTION: Pure Lifestyle Inc. is a well-established company in the advertising industry, with a strong focus on customer service and innovative marketing strategies.
π Role Analysis
Career Level: Entry-level, with opportunities for growth and development within the marketing department.
Reporting Structure: The Marketing Assistant will report directly to the Senior Marketing Manager.
Work Arrangement: Full-time, on-site position with a flexible work schedule that may include occasional remote work.
Growth Opportunities:
- On-the-job training and professional development opportunities
- Potential for career advancement within the marketing department
- Exposure to various aspects of marketing and sales, allowing for a well-rounded skill set
ASSUMPTION: This role offers excellent growth opportunities for entry-level candidates looking to gain experience in marketing and sales within the advertising industry.
π Location & Work Environment
Office Type: Modern, collaborative office space with a friendly and supportive work environment.
Office Location(s): 218-2688 Shell Rd, Richmond, British Columbia V6X-4E1, CA
Geographic Context:
- The office is located in Richmond, a suburb of Vancouver, with easy access to public transportation and nearby amenities.
- The Greater Vancouver Area offers a diverse range of cultural, recreational, and outdoor activities.
- The region has a mild, oceanic climate with cool winters and warm, dry summers.
Work Schedule: Full-time, Monday to Friday, 9:00 AM to 5:00 PM (with a one-hour lunch break), with occasional flexibility for remote work.
ASSUMPTION: The office location and work environment provide a convenient and enjoyable setting for employees to thrive and grow professionally.
πΌ Interview & Application Insights
Typical Process:
- Online application submission through the provided link
- Phone or video screening with the HR department
- In-person or virtual interview with the Senior Marketing Manager
- Final decision and offer extension
Key Assessment Areas:
- Communication skills and customer service experience
- Problem-solving abilities and creativity in marketing campaign development
- Understanding of market research and territory analysis
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of previous marketing campaigns or projects you've worked on to discuss during the interview
- Research the company and its clients to demonstrate your understanding of their business and industry
ATS Keywords: Marketing Assistant, Entry-Level, Customer Service, Sales Tactics, Market Research, Brand Awareness, Client Interaction, Teamwork, Leadership Skills, Promotional Campaigns, Report Presentation, Advertising Services, Richmond, BC
ASSUMPTION: The application process for this role is straightforward, with a focus on assessing the candidate's communication skills, customer service experience, and marketing campaign development abilities.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation and email marketing tools (e.g., Mailchimp, Constant Contact)
- Social media management platforms (e.g., Hootsuite, Buffer)
ASSUMPTION: Familiarity with these tools and technologies is preferred but not required, as on-the-job training will be provided.
π Cultural Fit Considerations
Company Values:
- Customer-centric approach
- Innovative and creative marketing strategies
- Collaboration and teamwork
- Continuous learning and professional development
Work Style:
- Dynamic and fast-paced work environment
- Focus on results and delivering exceptional client service
- Opportunities for growth and career advancement
- Friendly and supportive team culture
Self-Assessment Questions:
- Do you have strong communication skills and experience working with clients?
- Are you comfortable working in a fast-paced, dynamic environment?
- Do you possess a positive, upbeat attitude and a willingness to learn and grow professionally?
ASSUMPTION: Candidates who align with Pure Lifestyle Inc.'s values and work style are more likely to succeed in this role and contribute to the company's continued growth and success.
β οΈ Potential Challenges
- Working in a fast-paced environment may be challenging for candidates who prefer a slower-paced work setting.
- Occasional remote work may require self-motivation and time management skills.
- Candidates may face competition for career advancement opportunities within the marketing department.
- The Greater Vancouver Area has a relatively high cost of living compared to other regions in Canada.
ASSUMPTION: These challenges can be mitigated by effective time management, self-motivation, and a strong commitment to professional development.
π Similar Roles Comparison
- Unlike other entry-level marketing roles, this position offers the opportunity to work closely with the Senior Marketing Manager on promotional sales campaigns.
- Pure Lifestyle Inc. focuses on direct marketing and sales strategies, which may differ from other advertising agencies that concentrate on broader marketing campaigns.
- Career path opportunities within the marketing department may vary depending on the candidate's skills, experiences, and the company's growth trajectory.
ASSUMPTION: This role offers unique opportunities for growth and development within the marketing department, with a focus on direct marketing and sales strategies.
π Sample Projects
- Developing and executing a promotional sales campaign for a new client, targeting a specific market segment
- Conducting market research and territory analysis to identify potential growth opportunities for an existing client
- Creating and presenting a report on the latest marketing trends and their potential impact on the company's clients
ASSUMPTION: These sample projects demonstrate the range of responsibilities and growth opportunities available to the Marketing Assistant in this role.
β Key Questions to Ask During Interview
- Can you describe the typical marketing campaigns you work on with clients and how you measure their success?
- How does the marketing team collaborate and support each other in achieving our clients' goals?
- What opportunities are there for professional development and career growth within the marketing department?
- How does Pure Lifestyle Inc. differentiate itself from other advertising agencies in the Greater Vancouver Area?
- What is the company's approach to work-life balance, and how does it support employees' personal and professional growth?
ASSUMPTION: Asking these questions will help candidates better understand the role, the company culture, and the opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of previous marketing campaigns or projects you've worked on to discuss during the interview
- Research the company and its clients to demonstrate your understanding of their business and industry
- Follow up with the hiring manager one week after submitting your application to express your interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.