Marketing Assistant

📌 Core Information

🔹 Job Title: Marketing Assistant

🔹 Company: Workman LLP

🔹 Location: Manchester, United Kingdom

🔹 Job Type: Hybrid (3 days in office)

🔹 Category: Marketing

🔹 Date Posted: July 9, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid

🚀 Job Overview

Key aspects of this role include:

• Supporting the delivery of marketing and placemaking activities for multiple clients
• Implementing personalized marketing plans and coordinating events
• Engaging with tenants, community groups, and suppliers across various client properties
• Monitoring and evaluating analytics to report back to clients
• Working collaboratively with internal property managers and onsite staff

ASSUMPTION: This role requires a proactive and positive approach to work, with excellent communication skills and the ability to work autonomously. A passion for marketing and social media channels is also required.

📋 Key Responsibilities

✅ Implementing personalized marketing plans for multiple clients

✅ Coordinating events and onsite activations

✅ Engaging with tenants, community groups, and suppliers

✅ Monitoring and evaluating analytics to report back to clients

✅ Collaborating with internal property managers and onsite staff

✅ Creating and delivering e-newsletters to relevant groups

✅ Drafting marketing content for multiple platforms

✅ Undertaking stakeholder engagement

✅ Coordinating suppliers and preparing function sheets for events

ASSUMPTION: The role may involve working to tight deadlines and managing multiple projects simultaneously.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience

Experience: 0-2 years of relevant experience

Required Skills:

• Excellent communication skills
• Proactive and positive approach to work
• Ability to work autonomously
• Passion for marketing and social media channels
• Experience using Content Cal, Hootsuite, Sprout Social, Google Analytics, Mailchimp, and Canva (desirable)

Preferred Skills:

• Experience in a similar role
• Knowledge of the property industry

ASSUMPTION: While a relevant degree is preferred, equivalent experience will also be considered.

💰 Compensation & Benefits

Salary Range: £22,500 - £24,000 per year

Benefits:

• Hybrid working (minimum 3 days in office)
• Study support
• Discretionary annual bonus
• Salary reviews
• Healthcare, life insurance, and wellness programme
• Long service additional holidays, birthday off, and extra day between Christmas and New Year
• Gym membership, cycle to work, buy and sell holiday
• Social events throughout the year
• Generous referral bonus

Working Hours: 35 hours per week, core hours 10am - 4pm

ASSUMPTION: The salary range provided is based on industry standards for a Marketing Assistant role in the United Kingdom.

📌 Applicant Insights

🔍 Company Context

Industry: Real Estate

Company Size: 501-1,000 employees

Founded: 1983

Company Description:

• Workman is the UK’s leading independent commercial property management and building consultancy specialist
• Offers a service dedicated solely to the fundamentals of property management and building consultancy
• Has been operating for nearly 40 years and continues to achieve steady growth

Company Specialties:

• Property Management
• Building Consultancy
• Retail Property
• City Offices
• Commercial property management
• Commercial building surveying
• Property Management Accounting
• Facilities Management services

Company Website: http://www.workman.co.uk

ASSUMPTION: Workman LLP is a well-established company with a strong reputation in the real estate industry.

📊 Role Analysis

Career Level: Entry-level to mid-level marketing role

Reporting Structure: Reports to the Activate team within Workman’s Placemaking department

Work Arrangement: Hybrid, with a minimum of 3 days in the office

Growth Opportunities:

• Potential to progress within the Activate team or other departments within Workman
• Opportunities to work on diverse projects and gain experience in various aspects of marketing
• Possibility to attend industry events and conferences for professional development

ASSUMPTION: This role offers opportunities for growth and development within the company and the industry.

🌍 Location & Work Environment

Office Type: Hybrid (Manchester office with remote work options)

Office Location(s): Manchester, United Kingdom

Geographic Context:

• Manchester is a vibrant city with a thriving business community
• The city offers a mix of urban and suburban living options
• Manchester is well-connected by public transportation and has an international airport

Work Schedule: 35 hours per week, core hours 10am - 4pm

ASSUMPTION: The hybrid work arrangement offers a good balance between office collaboration and remote flexibility.

💼 Interview & Application Insights

Typical Process:

• Online application and CV submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final interview with the team or additional stakeholders

Key Assessment Areas:

• Communication skills
• Proactivity and initiative
• Understanding of marketing principles
• Cultural fit with the company and team

Application Tips:

• Tailor your CV and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your passion for marketing and social media channels
• Showcase your ability to work autonomously and manage multiple projects
• Prepare examples of your marketing work or ideas for the interview

ATS Keywords: Marketing, Events, Social Media, Stakeholder Engagement, Content Creation, Data Analysis, Budget Monitoring, Creative Thinking, Communication Skills, Teamwork, Proactivity, Digital Marketing, Client Relationship Management, Project Management, Analytics

ASSUMPTION: The application process may vary depending on the hiring manager and the current needs of the company.

🛠️ Tools & Technologies

• Content Cal
• Hootsuite
• Sprout Social
• Google Analytics
• Mailchimp
• Canva

ASSUMPTION: Experience with these tools is desirable but not always required. Training may be provided for the right candidate.

👔 Cultural Fit Considerations

Company Values:

• Proactive and practical approach to work
• Excellent and professional communication skills
• Enthusiastic team player
• Ability to use initiative and work autonomously
• Passionate about events and marketing

Work Style:

• Collaborative and supportive team environment
• Opportunities for professional development and growth
• Hybrid work arrangement with a minimum of 3 days in the office

Self-Assessment Questions:

• Do you have a proactive and positive approach to work?
• Are you comfortable working autonomously and managing multiple projects?
• Do you have excellent communication skills and the ability to build gravitas amongst clients?
• Are you passionate about events and marketing?

ASSUMPTION: Cultural fit is crucial for success in this role, as it involves close professional relationships with clients, tenants, and colleagues.

⚠️ Potential Challenges

• Managing multiple projects and working to different deadlines
• Building and maintaining close professional relationships with clients, tenants, and colleagues
• Keeping up with the ever-constant developing market in marketing and social media channels
• Adapting to the hybrid work arrangement and balancing remote work with office collaboration

ASSUMPTION: These challenges can be overcome with strong organizational skills, proactive communication, and a willingness to adapt and learn.

📈 Similar Roles Comparison

• This role is similar to a Marketing Coordinator or Assistant Marketing Manager position, but with a focus on placemaking and property management
• Unlike other marketing roles, this position requires a strong understanding of property management and the ability to work with various stakeholders
• Career progression may involve moving into a more specialized marketing role within the property industry or moving into a management position within Workman

ASSUMPTION: This role offers unique opportunities within the property industry and may appeal to candidates interested in a career in real estate.

📝 Sample Projects

• Developing and implementing a marketing plan for a retail park
• Coordinating an event for a shopping center to increase footfall and dwell time
• Creating and distributing e-newsletters to relevant groups for a mixed-use development

ASSUMPTION: These projects are examples of the types of tasks the Marketing Assistant may be responsible for, but the specific projects will vary depending on the client and property.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the company?
• How does the company support work-life balance for hybrid employees?
• What is the company culture like, and how does this role contribute to it?

ASSUMPTION: These questions are designed to help you understand the role, the company, and the team better and demonstrate your interest in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your CV and cover letter to highlight your relevant skills and experiences
• Prepare examples of your marketing work or ideas for the interview
• Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.