π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: IP Incorporated
πΉ Location: Tempe, Arizona
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: May 28, 2025
πΉ Experience Level: Entry-level (0-1 year preferred)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Mastering marketing fundamentals through comprehensive training
- Executing dynamic face-to-face sales and marketing strategies
- Building and maintaining strong relationships with customers and clients
- Assisting in planning, implementing, and tracking marketing campaigns
- Conducting market research to inform marketing strategies
- Developing and implementing impactful marketing plans
ASSUMPTION: This role requires a balance of creativity, organization, and adaptability to succeed in a fast-paced marketing environment.
π Key Responsibilities
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Master the Fundamentals: Participate in comprehensive training to build expertise across key departments
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Be the Face of Strategy: Execute dynamic face-to-face sales and marketing strategies
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Cultivate Connections: Build and maintain strong relationships with customers, clients, and team members
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Campaign Support: Assist in the planning, implementation, and tracking of marketing campaigns across various channels
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Market Research: Research market trends, competitor activity, and customer insights to inform marketing strategies and campaigns
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Strategize for Success: Assist in developing and implementing impactful marketing plans to boost brand recognition and drive measurable sales growth
ASSUMPTION: This role involves a mix of independent work and team collaboration to ensure marketing initiatives run smoothly.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 0-1 year of experience in customer service, hospitality, event marketing, or a related field (training provided for motivated candidates)
Required Skills:
- Detail-oriented with a commitment to accuracy
- Adaptable to changing priorities and able to handle multiple tasks simultaneously
- Collaborative spirit and willingness to contribute to a positive team environment
- Proactive and resourceful, able to take initiative and work independently
Preferred Skills:
- Previous experience in marketing, sales, or a related field
- Fluency in additional languages (a plus but not required)
ASSUMPTION: While experience is preferred, Innovative Promotions is open to training motivated candidates ready to learn and grow in this role.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in Tempe, Arizona)
Benefits:
- Dynamic work environment with supportive staff and structured management
- Personalized mentorship with tailored one-on-one guidance for growth
- Leadership access, shadowing upper management and the CEO for insights and inspiration
Working Hours: Full-time, 40 hours per week (with flexible scheduling based on campaign needs)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Tempe, Arizona. Actual compensation may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Marketing and Sales
Company Size: Small (51-200 employees) - Offers a close-knit team environment with ample opportunities for growth and mentorship
Founded: 2010 - Innovative Promotions has established itself as a leader in the marketing sector, with a strong focus on customer relationships and innovative strategies
Company Description:
- Innovative Promotions leads the Marketing sector in Glendale, specializing in innovative marketing and sales strategies
- The company's mission is to inspire businesses with cutting-edge solutions that deliver measurable results
- Innovative Promotions partners with Frontier, a top telecommunications firm, highlighting their commitment to excellence
Company Specialties:
- Marketing and Sales Strategies
- Customer Relationship Management
- Brand Elevation and Reinforcement
Company Website: www.innovativepromotionsinc.com
ASSUMPTION: Innovative Promotions' focus on customer relationships and innovative strategies sets it apart in the marketing industry.
π Role Analysis
Career Level: Entry-level - This role offers an excellent starting point for individuals looking to build a career in marketing
Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager and work closely with the sales team
Work Arrangement: On-site, with the opportunity for flexible scheduling based on campaign needs
Growth Opportunities:
- Advancement to Marketing Coordinator or similar role with experience and strong performance
- Expansion of responsibilities based on individual skills and interests
- Potential mentorship opportunities to help others grow within the company
ASSUMPTION: Innovative Promotions values employee growth and development, offering opportunities for career advancement and skill expansion.
π Location & Work Environment
Office Type: Modern, collaborative office space designed to foster creativity and teamwork
Office Location(s): Tempe, Arizona
Geographic Context:
- Tempe is a vibrant city located in the Phoenix metropolitan area, offering a mix of urban and suburban living
- The city is home to Arizona State University, providing a young and energetic atmosphere
- Tempe offers a variety of cultural attractions, dining options, and outdoor recreation opportunities
Work Schedule: Full-time, with flexible scheduling based on campaign needs
ASSUMPTION: The Tempe office location offers a dynamic and engaging work environment, with easy access to various amenities and attractions.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager
- Final interview with the CEO or another senior team member
Key Assessment Areas:
- Problem-solving skills and adaptability
- Communication and interpersonal skills
- Creativity and initiative
- Alignment with company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of marketing principles and your enthusiasm for the industry
- Prepare examples of past projects or campaigns that showcase your creativity and initiative
ATS Keywords: Marketing, Sales, Customer Service, Campaign Planning, Market Research, Strategic Thinking, Relationship Building, Attention to Detail, Adaptability, Initiative, Communication, Brand Loyalty
ASSUMPTION: Innovative Promotions uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can help your application stand out.
π οΈ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo)
- Customer Relationship Management (CRM) software (e.g., Salesforce, Zoho CRM)
- Social media management tools (e.g., Hootsuite, Buffer)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with marketing automation platforms, CRM software, and project management tools is beneficial but not required for this role.
π Cultural Fit Considerations
Company Values:
- Integrity: Upholding ethical standards and acting with honesty and transparency
- Humility: Recognizing the value of teamwork and collaboration
- Positivity: Maintaining a positive attitude and fostering a supportive work environment
- Ambition: Pursuing growth and success for both the company and individual employees
Work Style:
- Collaborative: Working closely with team members to achieve common goals
- Adaptable: Embracing change and adjusting to new priorities as needed
- Initiative-driven: Taking ownership of tasks and projects, and proactively seeking opportunities for growth
Self-Assessment Questions:
- How do you embody the company values of integrity, humility, positivity, and ambition in your daily work?
- How do you approach collaboration and adaptability in a fast-paced marketing environment?
- What initiatives have you taken in previous roles to drive growth and success?
ASSUMPTION: Innovative Promotions values employees who align with their core values and demonstrate a strong work ethic and commitment to growth.
β οΈ Potential Challenges
- Managing multiple tasks and priorities simultaneously in a fast-paced environment
- Adapting to changing campaign needs and strategies
- Building and maintaining strong relationships with diverse clients and team members
- Meeting and exceeding sales and marketing targets
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
π Similar Roles Comparison
- Marketing Coordinator: Requires more experience and focuses on campaign management and team leadership
- Sales Representative: Focuses on direct sales and customer acquisition, with less emphasis on marketing strategy
- Event Marketing Specialist: Specializes in event planning and execution, with less emphasis on day-to-day marketing tasks
ASSUMPTION: The Marketing Assistant role offers a unique blend of marketing, sales, and customer service responsibilities, setting it apart from similar positions in the industry.
π Sample Projects
- Planning and executing a social media marketing campaign to increase brand awareness
- Conducting market research to identify trends and opportunities for a new product launch
- Assisting in the organization and execution of a large-scale marketing event
ASSUMPTION: These sample projects demonstrate the diverse range of responsibilities and initiatives that a Marketing Assistant may be involved in at Innovative Promotions.
β Key Questions to Ask During Interview
- What are the most significant challenges facing the marketing department currently, and how can this role contribute to addressing them?
- How does Innovative Promotions support the growth and development of its employees?
- What opportunities exist for collaboration and knowledge-sharing within the marketing team?
- How does Innovative Promotions measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important?
- What is the company's approach to work-life balance, and how does it support employees in maintaining a healthy equilibrium?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's culture and priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of past projects or campaigns that showcase your creativity and initiative
- Follow up with the HR department one week after submitting your application to confirm receipt and express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.