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Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Raleigh, North Carolina, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Raleigh, North Carolina, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-01

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing campaigns and administrative tasks
  • Conducting market research and monitoring industry trends
  • Collaborating with internal departments and external partners
  • Contributing to strategic planning efforts and event preparation

ASSUMPTION: This role requires a proactive and detail-oriented individual who can thrive in a fast-paced environment and manage multiple priorities.

πŸ“‹ Key Responsibilities

βœ… Assist in the coordination and execution of marketing campaigns

βœ… Conduct market research and prepare reports on findings

βœ… Monitor industry trends and competitor activities

βœ… Maintain and update marketing materials and content

βœ… Track campaign performance metrics and compile data

βœ… Support event preparation and promotional initiatives

βœ… Coordinate with internal departments and external partners

βœ… Handle scheduling, documentation, and project timelines for the marketing team

ASSUMPTION: The Marketing Assistant will work closely with the marketing team to ensure campaigns are executed successfully and that the team operates efficiently.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, Business, or a related field

Experience: 1-2 years of experience in a marketing or administrative role (internships included)

Required Skills:

  • Strong written and verbal communication skills
  • Excellent organizational and time management abilities
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Ability to work independently and within a team
  • Analytical mindset and attention to detail

Preferred Skills:

  • Experience with CRM software
  • Familiarity with marketing automation tools

ASSUMPTION: Candidates with relevant experience and a strong academic background in a related field will be well-suited for this role.

πŸ’° Compensation & Benefits

Salary Range: $56,000 - $64,000/year

Benefits:

  • Competitive salary
  • Professional development and growth opportunities
  • Supportive and collaborative work environment
  • Comprehensive health and wellness plans
  • Paid time off and holidays
  • Opportunities to participate in strategic projects and internal training

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range is competitive for the role and experience level, and benefits are designed to support employee growth and well-being.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

  • Signal Tru Brand is a dynamic PR and branding agency focused on storytelling, trendsetting, and problem-solving.
  • The company aims to disrupt the status quo and redefine the art of storytelling in the PR and branding industry.
  • Signal Tru Brand offers professional development, a supportive work environment, and comprehensive health plans.

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: https://www.signaltrubrand.com

ASSUMPTION: Signal Tru Brand's focus on innovation and creativity makes it an attractive employer for candidates seeking a unique and engaging work environment.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level marketing role

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager.

Work Arrangement: On-site, full-time position with opportunities for professional development and growth.

Growth Opportunities:

  • Potential advancement to Marketing Coordinator or similar role
  • Opportunities to work on strategic projects and internal training
  • Possibility to gain experience in various aspects of marketing and communications

ASSUMPTION: This role offers growth opportunities for candidates eager to learn and contribute to the company's success.

🌍 Location & Work Environment

Office Type: On-site, collaborative work environment

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Reno, Nevada, is a mid-sized city with a growing job market and a cost of living lower than the national average.
  • The city offers a mix of urban and outdoor activities, with a strong focus on arts, culture, and recreation.
  • Reno is located approximately 22 miles from Lake Tahoe, providing easy access to skiing, hiking, and water sports.

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: Reno's affordability and diverse offerings make it an attractive location for candidates seeking a balanced work-life experience.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the CEO or another senior team member

Key Assessment Areas:

  • Communication skills
  • Organizational skills and time management
  • Problem-solving abilities
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
  • Prepare examples of your market research skills and any relevant marketing projects you've worked on.
  • Research Signal Tru Brand's company culture and be ready to discuss how your values align with theirs.

ATS Keywords: Marketing, Communications, Administrative, Campaigns, Research, Metrics, Teamwork, Microsoft Office

ASSUMPTION: Applicants should focus on demonstrating their communication skills, organizational abilities, and enthusiasm for marketing and communications in their application materials and interviews.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)

ASSUMPTION: Familiarity with these tools is not required but may be beneficial for candidates applying for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion
  • Creativity
  • Innovation
  • Authenticity
  • Strategic Thinking

Work Style:

  • Collaborative
  • Dynamic
  • Problem-solving focused
  • Results-driven

Self-Assessment Questions:

  • Do you thrive in a creative and collaborative work environment?
  • Are you passionate about storytelling and helping brands connect with their audience?
  • Can you balance multiple priorities and manage your time effectively?

ASSUMPTION: Candidates who align with Signal Tru Brand's values and work style will be well-suited for this role and the company's culture.

⚠️ Potential Challenges

  • Managing multiple priorities and deadlines in a fast-paced environment
  • Adapting to a dynamic and sometimes unpredictable work environment
  • Working with diverse teams and stakeholders
  • Keeping up with industry trends and best practices

ASSUMPTION: These challenges can be overcome by strong organizational skills, adaptability, and a willingness to learn and grow in the role.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator - More senior role with additional responsibilities, such as team management and project leadership
  • Marketing Specialist - Focuses on specific marketing channels or tactics, rather than the broad range of responsibilities in this role
  • Marketing Manager - Oversees the marketing department and develops marketing strategies, while this role focuses on supporting campaign execution and administrative tasks

ASSUMPTION: This role offers a unique blend of administrative, research, and campaign support responsibilities, making it distinct from other marketing positions.

πŸ“ Sample Projects

  • Conducting market research and preparing a report on consumer behavior in the tech industry
  • Assisting in the planning and execution of a product launch event for a new software application
  • Monitoring competitor activities and providing regular updates to the marketing team on industry trends and developments

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and tasks the Marketing Assistant may be involved in.

❓ Key Questions to Ask During Interview

  • How does this role contribute to the overall success of the marketing department and the company?
  • What are the most important priorities for this role in the first 90 days?
  • How does Signal Tru Brand support the professional development and growth of its employees?
  • Can you describe a time when the company's values had a significant impact on a project or decision?
  • How does the marketing team collaborate with other departments, such as sales and product development?

ASSUMPTION: These questions will help applicants better understand the role, the company culture, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of your market research skills and any relevant marketing projects you've worked on
  • Research Signal Tru Brand's company culture and be ready to discuss how your values align with theirs
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.