π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: Raleigh, North Carolina, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: 2025-07-01
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting marketing campaigns and administrative tasks
- Conducting market research and monitoring industry trends
- Collaborating with internal departments and external partners
- Contributing to strategic planning efforts and event preparation
ASSUMPTION: This role requires a proactive and detail-oriented individual who can thrive in a fast-paced environment and manage multiple priorities.
π Key Responsibilities
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Assist in the coordination and execution of marketing campaigns
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Conduct market research and prepare reports on findings
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Monitor industry trends and competitor activities
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Maintain and update marketing materials and content
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Track campaign performance metrics and compile data
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Support event preparation and promotional initiatives
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Coordinate with internal departments and external partners
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Handle scheduling, documentation, and project timelines for the marketing team
ASSUMPTION: The Marketing Assistant will work closely with the marketing team to ensure campaigns are executed successfully and that the team operates efficiently.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Communications, Business, or a related field
Experience: 1-2 years of experience in a marketing or administrative role (internships included)
Required Skills:
- Strong written and verbal communication skills
- Excellent organizational and time management abilities
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Ability to work independently and within a team
- Analytical mindset and attention to detail
Preferred Skills:
- Experience with CRM software
- Familiarity with marketing automation tools
ASSUMPTION: Candidates with relevant experience and a strong academic background in a related field will be well-suited for this role.
π° Compensation & Benefits
Salary Range: $56,000 - $64,000/year
Benefits:
- Competitive salary
- Professional development and growth opportunities
- Supportive and collaborative work environment
- Comprehensive health and wellness plans
- Paid time off and holidays
- Opportunities to participate in strategic projects and internal training
Working Hours: Full-time (40 hours/week)
ASSUMPTION: The salary range is competitive for the role and experience level, and benefits are designed to support employee growth and well-being.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on storytelling, trendsetting, and problem-solving.
- The company aims to disrupt the status quo and redefine the art of storytelling in the PR and branding industry.
- Signal Tru Brand offers professional development, a supportive work environment, and comprehensive health plans.
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Signal Tru Brand's focus on innovation and creativity makes it an attractive employer for candidates seeking a unique and engaging work environment.
π Role Analysis
Career Level: Entry-level to mid-level marketing role
Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager.
Work Arrangement: On-site, full-time position with opportunities for professional development and growth.
Growth Opportunities:
- Potential advancement to Marketing Coordinator or similar role
- Opportunities to work on strategic projects and internal training
- Possibility to gain experience in various aspects of marketing and communications
ASSUMPTION: This role offers growth opportunities for candidates eager to learn and contribute to the company's success.
π Location & Work Environment
Office Type: On-site, collaborative work environment
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Reno, Nevada, is a mid-sized city with a growing job market and a cost of living lower than the national average.
- The city offers a mix of urban and outdoor activities, with a strong focus on arts, culture, and recreation.
- Reno is located approximately 22 miles from Lake Tahoe, providing easy access to skiing, hiking, and water sports.
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)
ASSUMPTION: Reno's affordability and diverse offerings make it an attractive location for candidates seeking a balanced work-life experience.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Manager
- Final interview with the CEO or another senior team member
Key Assessment Areas:
- Communication skills
- Organizational skills and time management
- Problem-solving abilities
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Prepare examples of your market research skills and any relevant marketing projects you've worked on.
- Research Signal Tru Brand's company culture and be ready to discuss how your values align with theirs.
ATS Keywords: Marketing, Communications, Administrative, Campaigns, Research, Metrics, Teamwork, Microsoft Office
ASSUMPTION: Applicants should focus on demonstrating their communication skills, organizational abilities, and enthusiasm for marketing and communications in their application materials and interviews.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
ASSUMPTION: Familiarity with these tools is not required but may be beneficial for candidates applying for this role.
π Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Innovation
- Authenticity
- Strategic Thinking
Work Style:
- Collaborative
- Dynamic
- Problem-solving focused
- Results-driven
Self-Assessment Questions:
- Do you thrive in a creative and collaborative work environment?
- Are you passionate about storytelling and helping brands connect with their audience?
- Can you balance multiple priorities and manage your time effectively?
ASSUMPTION: Candidates who align with Signal Tru Brand's values and work style will be well-suited for this role and the company's culture.
β οΈ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Adapting to a dynamic and sometimes unpredictable work environment
- Working with diverse teams and stakeholders
- Keeping up with industry trends and best practices
ASSUMPTION: These challenges can be overcome by strong organizational skills, adaptability, and a willingness to learn and grow in the role.
π Similar Roles Comparison
- Marketing Coordinator - More senior role with additional responsibilities, such as team management and project leadership
- Marketing Specialist - Focuses on specific marketing channels or tactics, rather than the broad range of responsibilities in this role
- Marketing Manager - Oversees the marketing department and develops marketing strategies, while this role focuses on supporting campaign execution and administrative tasks
ASSUMPTION: This role offers a unique blend of administrative, research, and campaign support responsibilities, making it distinct from other marketing positions.
π Sample Projects
- Conducting market research and preparing a report on consumer behavior in the tech industry
- Assisting in the planning and execution of a product launch event for a new software application
- Monitoring competitor activities and providing regular updates to the marketing team on industry trends and developments
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and tasks the Marketing Assistant may be involved in.
β Key Questions to Ask During Interview
- How does this role contribute to the overall success of the marketing department and the company?
- What are the most important priorities for this role in the first 90 days?
- How does Signal Tru Brand support the professional development and growth of its employees?
- Can you describe a time when the company's values had a significant impact on a project or decision?
- How does the marketing team collaborate with other departments, such as sales and product development?
ASSUMPTION: These questions will help applicants better understand the role, the company culture, and the opportunities for growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your market research skills and any relevant marketing projects you've worked on
- Research Signal Tru Brand's company culture and be ready to discuss how your values align with theirs
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.