π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: Atlanta, Georgia, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: May 27, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting marketing projects, events, and campaigns
- Conducting market research and identifying trends
- Preparing promotional materials and presentations
- Maintaining marketing databases and tracking campaign performance
- Collaborating with internal departments for marketing alignment
ASSUMPTION: This role requires a proactive and detail-oriented individual who is eager to learn and grow within a dynamic and creative environment.
π Key Responsibilities
β
Assist in the coordination of marketing projects, including events, campaigns, and content creation
β
Conduct market research to identify trends and opportunities
β
Help prepare promotional materials and presentations
β
Maintain marketing databases and track campaign performance
β
Support the team in administrative and operational tasks
β
Collaborate with internal departments to ensure marketing alignment
ASSUMPTION: The role involves a mix of creative and administrative tasks, requiring strong organizational skills and attention to detail.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Communications, Business, or a related field
Experience: 1-2 years of experience in a marketing or administrative support role preferred
Required Skills:
- Strong written and verbal communication skills
- Excellent organizational and multitasking abilities
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Ability to work independently and as part of a team
Preferred Skills:
- Experience with CRM software
- Familiarity with marketing automation tools
ASSUMPTION: While not explicitly stated, experience with CRM software and marketing automation tools would be beneficial for this role.
π° Compensation & Benefits
Salary Range: $50,000 - $60,000 per year
Benefits:
- Opportunities for professional development and internal promotion
- Comprehensive training and mentorship
- Supportive and collaborative work environment
- Paid time off and company holidays
- Health, dental, and vision insurance options
Working Hours: Full-time (40 hours/week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Assistant role in the Atlanta area.
π Applicant Insights
π Company Context
Industry: Marketing and Advertising
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on storytelling and innovation
- The company aims to revolutionize the way brands connect with their audience
- They offer a supportive and collaborative work environment
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Although the company description and specialties provided are for Signal Tru Brand, the company listed in the job posting is Alphabe Insight Inc. It is assumed that the job listing was posted on behalf of Alphabe Insight Inc by Signal Tru Brand, as they are a PR and branding agency.
π Role Analysis
Career Level: Entry-level to Mid-level
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, full-time
Growth Opportunities:
- Professional development and internal promotion opportunities
- Comprehensive training and mentorship
ASSUMPTION: Growth opportunities are explicitly stated in the job posting and are likely to be genuine, given the company's focus on employee development.
π Location & Work Environment
Office Type: On-site
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Atlanta, Georgia, is the fourth-most populous city in the United States
- The city is known for its vibrant arts scene, diverse culture, and rich history
- Atlanta has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a 1-hour lunch break)
ASSUMPTION: The work schedule is typical for a full-time marketing role in the United States.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening
- In-person or virtual interview with the Marketing Manager
- Final interview with the company's leadership team
Key Assessment Areas:
- Communication skills
- Organizational skills
- Problem-solving abilities
- Cultural fit
Application Tips:
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare examples of your past marketing projects or campaigns
- Research the company and be ready to discuss their unique approach to branding and marketing
ATS Keywords: Marketing Assistant, Marketing Projects, Event Planning, Campaign Management, Market Research, Promotional Materials, Microsoft Office Suite, Team Collaboration
ASSUMPTION: Applicants should include relevant keywords from the job description in their resume to help it pass through Applicant Tracking Systems (ATS).
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (if applicable)
- Marketing automation tools (if applicable)
ASSUMPTION: The required tools and technologies are not explicitly stated but can be inferred from the job description and industry standards.
π Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Strategic thinking
- Authenticity
Work Style:
- Collaborative
- Dynamic
- Supportive
Self-Assessment Questions:
- Do you thrive in a creative and collaborative work environment?
- Are you passionate about storytelling and helping brands connect with their audience?
- Do you have strong organizational skills and the ability to multitask?
ASSUMPTION: Applicants should assess their fit with the company's values and work style before applying to ensure a successful and enjoyable work experience.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced and dynamic work environment
- Working with diverse teams and stakeholders
- Meeting tight deadlines for marketing campaigns and events
ASSUMPTION: These challenges are common in marketing roles and can be overcome with strong organizational skills, adaptability, and effective communication.
π Similar Roles Comparison
- Marketing Coordinator: Similar role with a focus on supporting marketing projects and campaigns. May have more responsibility for day-to-day marketing tasks.
- Marketing Specialist: More senior role with a focus on developing and executing marketing strategies. May have less involvement in administrative tasks.
- Event Coordinator: Similar role with a focus on planning and executing events. May have less involvement in marketing campaigns and market research.
ASSUMPTION: Applicants should consider their career goals and interests when comparing similar roles to ensure they are applying for the best fit.
π Sample Projects
- Planning and executing a marketing campaign for a new product launch
- Conducting market research to identify trends and opportunities in the industry
- Creating promotional materials for an upcoming event or trade show
ASSUMPTION: These sample projects are based on the responsibilities listed in the job description and provide a sense of the day-to-day tasks involved in the role.
β Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a Marketing Assistant?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: These interview questions are designed to provide insight into the company's culture, values, and expectations for the role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare examples of your past marketing projects or campaigns
- Research the company and be ready to discuss their unique approach to branding and marketing
- Follow up with a thank-you note after your interview
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.