π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: Atlanta, Georgia, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: June 10, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting marketing campaigns and events
- Conducting market research and analyzing trends
- Preparing promotional materials and marketing content
- Managing marketing files and documentation
- Collaborating with cross-functional teams
- Tracking and reporting marketing initiative performance
- Performing administrative tasks to support the marketing department
ASSUMPTION: This role requires a proactive and detail-oriented individual who is passionate about marketing and can thrive in a fast-paced environment.
π Key Responsibilities
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Assist in planning and implementing marketing campaigns and events
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Conduct market research and analyze consumer trends and competitor activity
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Support the preparation of promotional materials and marketing content
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Maintain organized marketing files, reports, and documentation
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Collaborate with cross-functional teams to ensure campaign alignment
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Assist with performance tracking and reporting of marketing initiatives
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Manage administrative tasks to support the marketing department
ASSUMPTION: The role may evolve based on the company's growth and changing marketing needs.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Communications, Business, or a related field
Experience: 1-2 years of experience in a marketing or administrative support role preferred
Required Skills:
- Strong organizational and multitasking skills
- Excellent written and verbal communication abilities
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Ability to work both independently and within a team environment
- Attention to detail and a proactive work ethic
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with CRM software
ASSUMPTION: Candidates with relevant internship experience may also be considered.
π° Compensation & Benefits
Salary Range: $55,000 - $60,000 per year
Benefits:
- Clear paths for professional development and growth opportunities
- Opportunity to build and sharpen valuable marketing and project management skills
- Supportive and collaborative work environment
Working Hours: Full-time, on-site position in Atlanta, GA
ASSUMPTION: The salary range provided is based on industry standards for the role and location, as no specific salary information was given.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic team of storytellers, trendsetters, and problem solvers on a mission to revolutionize the way brands connect with their audience.
- The company was founded by industry veterans with a passion for innovation and creativity.
- Signal Tru Brand believes in the power of authenticity, creativity, and strategic thinking to captivate hearts, minds, and imaginations.
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: www.signaltrubrand.com
ASSUMPTION: Signal Tru Brand is a growing agency that values innovation and creativity in its approach to marketing and communications.
π Role Analysis
Career Level: Entry-level to mid-level marketing role
Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager.
Work Arrangement: This is an on-site, full-time position based in Atlanta, GA.
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing department as the company grows.
- Opportunity to learn and develop skills in various aspects of marketing.
ASSUMPTION: The company's growth and success may present additional opportunities for the Marketing Assistant to grow within the organization.
π Location & Work Environment
Office Type: On-site, collaborative work environment
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Atlanta, GA, offers a vibrant and diverse cultural scene, with numerous museums, theaters, and music venues.
- The city is also home to several major corporations and has a thriving business community.
- Atlanta has a humid subtropical climate, with mild winters and hot, humid summers.
Work Schedule: Standard full-time work hours, with the possibility of occasional overtime during peak marketing campaign periods.
ASSUMPTION: The work environment at Signal Tru Brand is supportive and collaborative, with a focus on creativity and innovation.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening
- In-person or virtual interview with the Marketing Manager
- Final interview with the company's leadership team
Key Assessment Areas:
- Marketing knowledge and skills
- Organizational skills and attention to detail
- Communication and teamwork abilities
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills.
- Prepare examples of marketing campaigns or projects you've worked on and their outcomes.
- Research the company and be ready to discuss how your skills and experience align with their mission and values.
ATS Keywords: Marketing Assistant, Marketing Campaigns, Market Research, Promotional Materials, Marketing Documentation, Cross-functional Teams, Marketing Performance, Administrative Tasks
ASSUMPTION: The application process at Signal Tru Brand is designed to assess candidates' marketing skills, cultural fit, and alignment with the company's values.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation tools (e.g., HubSpot, Marketo)
- CRM software (e.g., Salesforce, HubSpot CRM)
ASSUMPTION: The specific tools and technologies used may evolve as the company grows and adopts new platforms.
π Cultural Fit Considerations
Company Values:
- Passion for storytelling and creativity
- Commitment to authenticity and strategic thinking
- Focus on results and client satisfaction
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Focused on innovation and continuous learning
Self-Assessment Questions:
- Do you thrive in a fast-paced, creative environment?
- Are you passionate about storytelling and marketing?
- Can you balance independent work with effective team collaboration?
ASSUMPTION: Signal Tru Brand values candidates who are passionate, creative, and committed to delivering results in a dynamic work environment.
β οΈ Potential Challenges
- Managing multiple marketing campaigns and projects simultaneously
- Adapting to a fast-paced and evolving work environment
- Balancing administrative tasks with creative marketing work
- Meeting tight deadlines and performance expectations
ASSUMPTION: These challenges can be overcome by strong organizational skills, attention to detail, and a proactive work ethic.
π Similar Roles Comparison
- Marketing Coordinator: Focuses more on campaign execution and less on market research and analysis.
- Marketing Specialist: Typically has more specialized marketing skills and less administrative responsibilities.
- Marketing Manager: Oversees marketing campaigns and teams, with more strategic and leadership responsibilities.
ASSUMPTION: The Marketing Assistant role at Signal Tru Brand offers a unique blend of marketing and administrative responsibilities, providing an opportunity to develop skills in various aspects of marketing.
π Sample Projects
- Planning and executing a social media marketing campaign to increase brand awareness
- Conducting market research to identify consumer trends and competitor activities
- Preparing promotional materials for an upcoming trade show or event
ASSUMPTION: These sample projects are designed to give applicants an idea of the types of tasks they may encounter in the Marketing Assistant role at Signal Tru Brand.
β Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a Marketing Assistant?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company support work-life balance for its employees?
- What are the biggest challenges facing the marketing department currently, and how can this role help address them?
ASSUMPTION: These interview questions are designed to help applicants better understand the role, the company, and the marketing department's needs and goals.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing experience and skills
- Prepare examples of marketing campaigns or projects you've worked on and their outcomes
- Research the company and be ready to discuss how your skills and experience align with their mission and values
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.