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Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Atlanta, Georgia, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Atlanta, Georgia, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: June 10, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing campaigns and events
  • Conducting market research and analyzing trends
  • Preparing promotional materials and marketing content
  • Managing marketing files and documentation
  • Collaborating with cross-functional teams
  • Tracking and reporting marketing initiative performance
  • Performing administrative tasks to support the marketing department

ASSUMPTION: This role requires a proactive and detail-oriented individual who is passionate about marketing and can thrive in a fast-paced environment.

πŸ“‹ Key Responsibilities

βœ… Assist in planning and implementing marketing campaigns and events

βœ… Conduct market research and analyze consumer trends and competitor activity

βœ… Support the preparation of promotional materials and marketing content

βœ… Maintain organized marketing files, reports, and documentation

βœ… Collaborate with cross-functional teams to ensure campaign alignment

βœ… Assist with performance tracking and reporting of marketing initiatives

βœ… Manage administrative tasks to support the marketing department

ASSUMPTION: The role may evolve based on the company's growth and changing marketing needs.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, Business, or a related field

Experience: 1-2 years of experience in a marketing or administrative support role preferred

Required Skills:

  • Strong organizational and multitasking skills
  • Excellent written and verbal communication abilities
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Ability to work both independently and within a team environment
  • Attention to detail and a proactive work ethic

Preferred Skills:

  • Experience with marketing automation tools
  • Familiarity with CRM software

ASSUMPTION: Candidates with relevant internship experience may also be considered.

πŸ’° Compensation & Benefits

Salary Range: $55,000 - $60,000 per year

Benefits:

  • Clear paths for professional development and growth opportunities
  • Opportunity to build and sharpen valuable marketing and project management skills
  • Supportive and collaborative work environment

Working Hours: Full-time, on-site position in Atlanta, GA

ASSUMPTION: The salary range provided is based on industry standards for the role and location, as no specific salary information was given.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

  • Signal Tru Brand is a dynamic team of storytellers, trendsetters, and problem solvers on a mission to revolutionize the way brands connect with their audience.
  • The company was founded by industry veterans with a passion for innovation and creativity.
  • Signal Tru Brand believes in the power of authenticity, creativity, and strategic thinking to captivate hearts, minds, and imaginations.

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: www.signaltrubrand.com

ASSUMPTION: Signal Tru Brand is a growing agency that values innovation and creativity in its approach to marketing and communications.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level marketing role

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager.

Work Arrangement: This is an on-site, full-time position based in Atlanta, GA.

Growth Opportunities:

  • Potential to take on more responsibilities and advance within the marketing department as the company grows.
  • Opportunity to learn and develop skills in various aspects of marketing.

ASSUMPTION: The company's growth and success may present additional opportunities for the Marketing Assistant to grow within the organization.

🌍 Location & Work Environment

Office Type: On-site, collaborative work environment

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Atlanta, GA, offers a vibrant and diverse cultural scene, with numerous museums, theaters, and music venues.
  • The city is also home to several major corporations and has a thriving business community.
  • Atlanta has a humid subtropical climate, with mild winters and hot, humid summers.

Work Schedule: Standard full-time work hours, with the possibility of occasional overtime during peak marketing campaign periods.

ASSUMPTION: The work environment at Signal Tru Brand is supportive and collaborative, with a focus on creativity and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the company's leadership team

Key Assessment Areas:

  • Marketing knowledge and skills
  • Organizational skills and attention to detail
  • Communication and teamwork abilities
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing experience and skills.
  • Prepare examples of marketing campaigns or projects you've worked on and their outcomes.
  • Research the company and be ready to discuss how your skills and experience align with their mission and values.

ATS Keywords: Marketing Assistant, Marketing Campaigns, Market Research, Promotional Materials, Marketing Documentation, Cross-functional Teams, Marketing Performance, Administrative Tasks

ASSUMPTION: The application process at Signal Tru Brand is designed to assess candidates' marketing skills, cultural fit, and alignment with the company's values.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing automation tools (e.g., HubSpot, Marketo)
  • CRM software (e.g., Salesforce, HubSpot CRM)

ASSUMPTION: The specific tools and technologies used may evolve as the company grows and adopts new platforms.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion for storytelling and creativity
  • Commitment to authenticity and strategic thinking
  • Focus on results and client satisfaction

Work Style:

  • Collaborative and team-oriented
  • Fast-paced and dynamic
  • Focused on innovation and continuous learning

Self-Assessment Questions:

  • Do you thrive in a fast-paced, creative environment?
  • Are you passionate about storytelling and marketing?
  • Can you balance independent work with effective team collaboration?

ASSUMPTION: Signal Tru Brand values candidates who are passionate, creative, and committed to delivering results in a dynamic work environment.

⚠️ Potential Challenges

  • Managing multiple marketing campaigns and projects simultaneously
  • Adapting to a fast-paced and evolving work environment
  • Balancing administrative tasks with creative marketing work
  • Meeting tight deadlines and performance expectations

ASSUMPTION: These challenges can be overcome by strong organizational skills, attention to detail, and a proactive work ethic.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: Focuses more on campaign execution and less on market research and analysis.
  • Marketing Specialist: Typically has more specialized marketing skills and less administrative responsibilities.
  • Marketing Manager: Oversees marketing campaigns and teams, with more strategic and leadership responsibilities.

ASSUMPTION: The Marketing Assistant role at Signal Tru Brand offers a unique blend of marketing and administrative responsibilities, providing an opportunity to develop skills in various aspects of marketing.

πŸ“ Sample Projects

  • Planning and executing a social media marketing campaign to increase brand awareness
  • Conducting market research to identify consumer trends and competitor activities
  • Preparing promotional materials for an upcoming trade show or event

ASSUMPTION: These sample projects are designed to give applicants an idea of the types of tasks they may encounter in the Marketing Assistant role at Signal Tru Brand.

❓ Key Questions to Ask During Interview

  • What are the most important qualities you're looking for in a Marketing Assistant?
  • How does this role fit into the overall marketing strategy for the company?
  • What opportunities are there for professional growth and development within the marketing department?
  • How does the company support work-life balance for its employees?
  • What are the biggest challenges facing the marketing department currently, and how can this role help address them?

ASSUMPTION: These interview questions are designed to help applicants better understand the role, the company, and the marketing department's needs and goals.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your marketing experience and skills
  • Prepare examples of marketing campaigns or projects you've worked on and their outcomes
  • Research the company and be ready to discuss how your skills and experience align with their mission and values
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.