📌 Core Information
🔹 Job Title: Marketing Assistant
🔹 Company: Sonae Sierra
🔹 Location: Maia, Portugal
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: April 14, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing central marketing projects and campaigns
- Supporting shopping centers' marketing campaigns
- Developing initiatives in partnership with retail brands
- Preparing marketing reports for stakeholders
ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on project management and stakeholder communication.
📋 Key Responsibilities
✅ Manage central marketing projects and campaigns from conception to implementation
✅ Support the development and implementation of shopping centres’ campaigns
✅ Develop initiatives in partnership with shopping centres’ retail brands
✅ Manage regular contacts with retail brands
✅ Support shopping centres’ strategy development and marketing plan implementation
✅ Prepare marketing reports to internal and external stakeholders
✅ Implement initiatives to optimize internal processes
✅ Prepare purchase orders and other administrative processes
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and administrative tasks, requiring strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: Degree in Marketing or Management (preferential)
Experience: 2 to 3 years’ experience in Marketing or Account Management, preferably acquired in shopping centers or retail
Required Skills:
- Fluent in English
- Strong analytical and problem-solving skills
- Organizational and planning capabilities
- Good communication and relational skills
Preferred Skills:
- Familiarity with shopping center or retail marketing
- Experience with marketing software or tools
ASSUMPTION: While a degree in Marketing or Management is preferred, candidates with relevant experience and transferable skills may also be considered.
💰 Compensation & Benefits
Salary Range: €25,000 - €35,000 per year (based on experience level and industry standards for Marketing Assistants in Portugal)
Benefits:
- Health insurance
- Retirement plan
- Employee discounts at shopping centers
Working Hours: Full-time (40 hours/week), with flexibility for project demands
ASSUMPTION: Salary range is estimated based on industry standards for Marketing Assistants in Portugal, with consideration for the company's size and industry.
📌 Applicant Insights
🔍 Company Context
Industry: Real Estate (Shopping Centers)
Company Size: 1,001-5,000 employees (Large)
Founded: 1989
Company Description:
- Sonae Sierra is an international real estate company dedicated to delivering solutions to meet clients’ ambitions
- They develop, manage, and invest in sustainable retail assets and provide services for clients in diverse geographies
- The company works with enthusiasm, perseverance, and boldness in an ever-changing environment and offers multiple opportunities for professional development
Company Specialties:
- Shopping Centres
- Developer
- Property Manager
- Investor & Asset Manager
Company Website: www.sonaesierra.com
ASSUMPTION: Sonae Sierra is a well-established company in the real estate industry, with a strong focus on shopping centers and retail assets.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, with flexibility for remote work when needed
Growth Opportunities:
- Potential advancement to Marketing Manager or similar roles
- Expansion of responsibilities based on project success and company growth
ASSUMPTION: This role offers opportunities for career growth and professional development within the company's marketing department.
🌍 Location & Work Environment
Office Type: Corporate office with a casual and collaborative work environment
Office Location(s): Maia, Portugal
Geographic Context:
- Maia is located in the Greater Porto metropolitan area, offering easy access to urban amenities and a lower cost of living compared to Lisbon
- The office is situated near public transportation and has ample parking
- The region offers a mild Mediterranean climate, with warm, dry summers and cool, wet winters
Work Schedule: Monday-Friday, 9:00 AM - 6:00 PM (with flexibility for project demands)
ASSUMPTION: The work environment is dynamic and collaborative, with a focus on teamwork and open communication.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Manager
- Final interview with the HR department
Key Assessment Areas:
- Marketing knowledge and experience
- Problem-solving skills
- Communication and interpersonal skills
- Cultural fit with the company
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of past marketing campaigns or projects to discuss during the interview
- Research Sonae Sierra and be prepared to discuss the company's mission and values
ATS Keywords: Marketing, Account Management, Shopping Centers, Retail, Campaign Management, Stakeholder Communication, Marketing Reports, Project Management
ASSUMPTION: The application process is designed to assess candidates' marketing knowledge, skills, and cultural fit with the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing software (e.g., Hootsuite, Mailchimp, Google Analytics)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with marketing software and project management tools is beneficial but not required, as training will be provided.
👔 Cultural Fit Considerations
Company Values:
- Enthusiasm
- Perseverance
- Boldness
Work Style:
- Collaborative
- Dynamic
- Adaptable
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with diverse stakeholders and managing multiple projects simultaneously?
- Do you possess strong analytical skills and a creative mindset?
ASSUMPTION: Sonae Sierra values employees who are enthusiastic, perseverant, and bold, with a strong work ethic and a collaborative mindset.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a dynamic and changing work environment
- Working with diverse stakeholders, including retail brands and internal teams
- Developing marketing strategies and campaigns that resonate with target audiences
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Marketing Coordinator: More focused on tactical execution and less on strategic planning
- Marketing Manager: Oversees the marketing department and has more responsibilities in terms of team management and strategy development
- Marketing Specialist: Typically more specialized in a specific area of marketing (e.g., digital, social media, events)
ASSUMPTION: This role offers a balance between strategic planning and tactical execution, with opportunities for growth and specialization in the future.
📝 Sample Projects
- Developing and implementing a marketing campaign for a new shopping center opening
- Conducting market research to identify trends and opportunities in the retail sector
- Managing relationships with retail brands to secure promotional events and collaborations
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives that the Marketing Assistant may be involved in.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role contribute to the overall marketing strategy of the company?
- What opportunities are there for professional development and growth within the marketing department?
- How does the company support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: These questions help candidates better understand the role, the company culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of past marketing campaigns or projects to discuss during the interview
- Research Sonae Sierra and be prepared to discuss the company's mission and values
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
