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Marketing Assistant

Alphabe Insight Inc
Full-time
On-site
Birmingham, Alabama, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Birmingham, Alabama, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 20, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing department with administrative and operational tasks
  • Assisting in campaign execution and project delivery
  • Conducting market research to inform strategic decisions
  • Collaborating with team members to create promotional materials
  • Tracking marketing metrics and compiling performance reports

ASSUMPTION: This role requires a proactive and detail-oriented individual who can thrive in a fast-paced environment and handle multiple tasks efficiently.

πŸ“‹ Key Responsibilities

βœ… Assist with planning and coordination of marketing campaigns and events

βœ… Conduct market research to support strategic decision-making

βœ… Maintain and update marketing databases and customer information

βœ… Collaborate with team members to prepare promotional materials and presentations

βœ… Track marketing metrics and compile regular performance reports

βœ… Support team with general administrative duties related to marketing operations

ASSUMPTION: The Marketing Assistant will work closely with the marketing team to ensure the smooth delivery of marketing projects and campaigns.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, Communications, or related field

Experience: Entry-level (0-2 years) in marketing or a related field

Required Skills:

  • Strong organizational and time management skills
  • Excellent written and verbal communication abilities
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint)
  • Ability to handle multiple tasks and meet deadlines in a fast-paced environment
  • Team player with a positive and professional attitude

Preferred Skills:

  • Experience with CRM software
  • Familiarity with marketing automation tools

ASSUMPTION: While not explicitly stated, having experience with CRM software and marketing automation tools would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $43,000 - $53,000 per year

Benefits:

  • Opportunities for growth and professional development
  • Supportive and collaborative work environment
  • Skill-building across a variety of marketing functions

Working Hours: Full-time (40 hours/week) with standard business hours

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing positions in Birmingham, Alabama.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees (Small to Medium-sized Enterprise)

Founded: 2019

Company Description:

  • At Signal Tru Brand, we’re dedicated to streamlining customer service experiences across various industries.
  • Based in Birmingham, AL, we pride ourselves on efficiency, professionalism, and delivering exceptional value to every client.
  • Our team is passionate about operational excellence and creating a positive environment for both customers and employees.

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: signaltrubrand.com

ASSUMPTION: Signal Tru Brand is a growing company that values professional development and a supportive work environment.

πŸ“Š Role Analysis

Career Level: Entry-level (Marketing Assistant)

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager.

Work Arrangement: On-site, with the possibility of occasional remote work for specific tasks.

Growth Opportunities:

  • Progression to a Marketing Coordinator or similar role with experience and strong performance
  • Expanding skillset across various marketing functions
  • Potential to work on diverse projects and campaigns

ASSUMPTION: This role offers opportunities for growth and skill development within the marketing department.

🌍 Location & Work Environment

Office Type: On-site, with a collaborative and supportive work environment

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Birmingham, Alabama, is a mid-sized city with a growing job market and a cost of living slightly below the national average.
  • The office is located in a central and accessible area of Reno, Nevada.
  • The company encourages a work-life balance, with standard business hours and opportunities for remote work.

Work Schedule: Full-time (40 hours/week) with standard business hours (Monday-Friday, 9:00 AM - 5:00 PM)

ASSUMPTION: The work environment is supportive and collaborative, with a focus on professional development and growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the Marketing Manager
  • Final interview with the Marketing Director
  • Background check and offer extension

Key Assessment Areas:

  • Problem-solving skills and adaptability
  • Communication and interpersonal skills
  • Organizational skills and attention to detail
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
  • Demonstrate your understanding of marketing principles and your enthusiasm for the industry.
  • Prepare examples of your work, such as marketing campaigns or projects, to showcase your skills.
  • Research the company and be ready to discuss how your background and skills align with their mission and values.

ATS Keywords: Marketing, Campaigns, Events, Market Research, CRM, Microsoft Office, Team Player, Detail-Oriented

ASSUMPTION: The application process may vary, but typically involves several stages of interviews and assessments to find the best fit for the role and the company.

πŸ› οΈ Tools & Technologies

  • Microsoft Office (Word, Excel, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot CRM)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with these tools is not required but would be beneficial for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion for storytelling and creativity
  • Strategic thinking and problem-solving
  • Collaboration and teamwork
  • Authenticity and integrity

Work Style:

  • Fast-paced and dynamic environment
  • Supportive and collaborative team culture
  • Focus on professional development and growth
  • Opportunities for skill-building across various marketing functions

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic environment?
  • Are you a strong communicator with excellent written and verbal skills?
  • Do you have a passion for storytelling and creativity?
  • Are you a team player who can collaborate effectively with others?

ASSUMPTION: Signal Tru Brand values a strong cultural fit and looks for candidates who align with their mission, values, and work style.

⚠️ Potential Challenges

  • Handling multiple tasks and meeting deadlines in a fast-paced environment
  • Adapting to changes in priorities and project requirements
  • Working with diverse teams and stakeholders to deliver marketing projects
  • Continuously learning and staying up-to-date with marketing trends and best practices

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to professional development.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: More senior role with additional responsibilities, such as team management and campaign strategy
  • Marketing Specialist: Focuses on specific marketing channels or tactics, rather than the broad range of responsibilities in this role
  • Marketing Manager: Oversees the marketing department and is responsible for developing and executing marketing strategies

ASSUMPTION: This role offers a unique blend of administrative, operational, and creative responsibilities, making it distinct from other marketing positions.

πŸ“ Sample Projects

  • Planning and executing a marketing campaign for a new product launch
  • Conducting market research to inform strategic decision-making for an upcoming event
  • Collaborating with the design team to create promotional materials for a marketing event
  • Tracking and analyzing marketing metrics to compile performance reports for stakeholders

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and tasks the Marketing Assistant may encounter in this role.

❓ Key Questions to Ask During Interview

  • What are the most important priorities for this role in the first 90 days?
  • How does this role contribute to the overall marketing strategy and goals of the company?
  • What opportunities are there for professional development and growth within the marketing department?
  • How does the company support work-life balance for its employees?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to understanding the company and its culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare examples of your work, such as marketing campaigns or projects, to showcase your skills
  • Research the company and be ready to discuss how your background and skills align with their mission and values
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.