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Marketing Assistant

Aston Carter
Full-time
On-site
North Charleston, South Carolina, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: Aston Carter

πŸ”Ή Location: North Charleston, South Carolina

πŸ”Ή Job Type: Temporary, Remote

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 25, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: Fully Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Proactively researching and identifying potential sales leads using various tools
  • Building and maintaining relationships with prospects to qualify leads for handoff to sales staff
  • Monitoring and analyzing lead generation metrics and campaign performance
  • Assisting in the development and review of sales presentations and marketing content
  • Implementing strategies for contacting potential leads through various channels
  • Nurturing leads through email and phone calls to encourage engagement
  • Cleaning and maintaining lists to ensure the accuracy of potential new companies and contact leads

ASSUMPTION: This role is highly focused on lead generation and qualification, with a strong emphasis on data analysis and relationship building.

πŸ“‹ Key Responsibilities

βœ… Utilize various tools to research and identify potential sales leads that meet specific criteria

βœ… Build relationships with prospects and qualify leads for handoff to sales staff

βœ… Maintain accurate and up-to-date records of leads, track lead generation metrics, analyze campaign performance, and meet monthly KPIs

βœ… Assist with the development and review of sales presentations/marketing content to engage potential leads

βœ… Craft and implement strategies for contacting potential leads through various channels, including email, phone calls, and social media

βœ… Nurture leads through email and phone calls to encourage engagement

βœ… Clean lists to ensure the accuracy of potential new companies and contact lead generation

ASSUMPTION: The role requires strong organizational skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor’s degree in Business Administration, Marketing, Communications, or a related field is preferred but not required

Experience: Previous experience in marketing, industrial, or manufacturing environments is preferred but not required

Required Skills:

  • Proficient in Microsoft Office Suite (Word, Excel, & PowerPoint) and Microsoft Teams
  • Familiarity with marketing platforms like Good Analytics, social media management tools, and email marketing software
  • Strong communication and project management skills
  • Ability to lead and prioritize multiple projects simultaneously
  • Outgoing, team-player who can also self-motivate and work independently
  • Ability to build effective working relationships with colleagues inside and outside the organization

Preferred Skills:

  • Previous sales or marketing experience
  • Experience with email marketing software and Salesforce

ASSUMPTION: While a degree in a related field is preferred, Aston Carter values relevant experience and skills over formal education.

πŸ’° Compensation & Benefits

Salary Range: $20.00 - $40.00 per hour. The average salary for a Marketing Assistant in the United States is around $45,000 per year, so this range may be slightly lower than the industry average. However, Aston Carter offers a comprehensive benefits package to compensate for the salary range.

Benefits:

  • Medical, dental, and vision insurance
  • Critical Illness, Accident, and Hospital insurance
  • 401(k) Retirement Plan
  • Life Insurance (Voluntary Life & AD&D for the employee and dependents)
  • Short and long-term disability
  • Health Spending Account (HSA)
  • Transportation benefits
  • Employee Assistance Program
  • Time Off/Leave (PTO, Vacation, or Sick Leave)

Working Hours: Full-time (40 hours per week) with flexible scheduling options

ASSUMPTION: The salary range is slightly lower than the industry average, but Aston Carter compensates with an extensive benefits package.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Staffing and Recruiting. Aston Carter specializes in providing corporate talent solutions to thousands of clients across the globe, focusing on accounting, finance, human resources, talent acquisition, procurement, supply chain, and select administrative professions.

Company Size: 1,001-5,000 employees. As a mid-sized company, Aston Carter offers a balance between a large corporation's resources and a small company's agility.

Founded: 1997. Aston Carter has over two decades of experience in the staffing and recruiting industry.

Company Description:

  • Aston Carter provides world-class corporate talent solutions to thousands of clients across the globe.
  • Specialized in accounting, finance, human resources, talent acquisition, procurement, supply chain, and select administrative professions.
  • Draws on deep recruiting expertise and an expansive network to meet the evolving needs of clients and talent communities with agility and excellence.

Company Specialties:

  • Accounting and Finance
  • Business Support
  • Strategy
  • Change & Transformation
  • Operations
  • Banking and Financial Services
  • Administrative
  • Human Resources
  • Talent Acquisition
  • Procurement
  • and Supply Chain

Company Website: http://www.astoncarter.com

ASSUMPTION: Aston Carter's extensive experience and global presence make it a reliable partner for companies seeking top talent in various fields.

πŸ“Š Role Analysis

Career Level: Entry-level. This role is an excellent starting point for a career in marketing or sales.

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager or a similar role within Aston Carter.

Work Arrangement: Fully Remote. This role offers the flexibility to work from anywhere, with no requirement to commute to an office.

Growth Opportunities:

  • Gain valuable experience in lead generation, marketing, and sales support.
  • Develop strong relationships with colleagues and clients, opening doors to future opportunities.
  • Potential to transition into a full-time, permanent role within Aston Carter or one of its client companies.

ASSUMPTION: While this role is temporary, it offers excellent opportunities for growth and development within the marketing and sales fields.

🌍 Location & Work Environment

Office Type: Fully Remote. There is no physical office for this role, allowing for maximum flexibility.

Office Location(s): North Charleston, South Carolina

Geographic Context:

  • North Charleston is the third-largest city in South Carolina, with a population of around 110,000 people.
  • The city is located near Charleston, offering easy access to urban amenities and coastal attractions.
  • North Charleston has a humid subtropical climate, with mild winters and hot, humid summers.

Work Schedule: Full-time (40 hours per week) with flexible scheduling options. The work schedule may vary depending on the needs of the team and client projects.

ASSUMPTION: The fully remote work arrangement offers a high degree of flexibility, allowing applicants to balance their personal and professional lives more effectively.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission through the Aston Carter careers portal.
  • Phone or video screening to assess communication skills and cultural fit.
  • In-depth interview with the hiring manager or a panel of interviewers to discuss the role's responsibilities, qualifications, and expectations.
  • Background check and reference verification for selected candidates.

Key Assessment Areas:

  • Communication skills and ability to build relationships with prospects.
  • Data analysis and project management skills.
  • Familiarity with marketing tools and platforms.
  • Cultural fit and alignment with Aston Carter's values and business principles.

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
  • Demonstrate your understanding of lead generation strategies and marketing tools in your application materials.
  • Prepare questions to ask the interviewer about the role, team, or company to show your interest and engagement.

ATS Keywords: Marketing Assistant, Lead Generation, Sales Support, Relationship Building, Data Analysis, Email Marketing, Social Media Management, Microsoft Office Suite, Communication, Project Management, Self-Motivation, Team Collaboration, Marketing Tools, Salesforce, Lead Qualification, Campaign Performance Analysis, Nurturing Leads

ASSUMPTION: Aston Carter uses an Applicant Tracking System (ATS) to manage and organize job applications, so including relevant keywords in your resume and cover letter can improve your chances of being selected for an interview.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, & PowerPoint)
  • Microsoft Teams
  • Good Analytics
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Email marketing software (e.g., Mailchimp, Constant Contact)
  • Salesforce (preferred but not required)

ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role, as they are used daily to perform various tasks and responsibilities.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Expertise
  • Collaboration
  • Innovation
  • Accountability

Work Style:

  • Self-motivated and driven
  • Strong communication and interpersonal skills
  • Ability to work independently and in a team environment
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you have strong communication skills and the ability to build relationships with prospects?
  • Are you comfortable working independently and managing multiple projects simultaneously?
  • Do you have experience with marketing tools and platforms, and are you eager to learn new ones?
  • Are you a good fit with Aston Carter's company values and work style?

ASSUMPTION: Applicants who align with Aston Carter's company values and work style are more likely to succeed in this role and contribute to the company's success.

⚠️ Potential Challenges

  • Managing multiple projects and priorities simultaneously may be challenging for some applicants.
  • Working remotely requires strong self-motivation and time management skills.
  • Dealing with cold outreach and rejection from potential leads can be challenging and may require resilience and perseverance.
  • The temporary nature of the role may limit long-term career prospects within Aston Carter.

ASSUMPTION: Applicants should carefully consider these potential challenges and ensure they have the skills and mindset to overcome them.

πŸ“ˆ Similar Roles Comparison

  • Compared to other marketing assistant roles, this position places a stronger emphasis on lead generation and qualification.
  • While the salary range is slightly lower than the industry average, Aston Carter compensates with an extensive benefits package.
  • This role offers excellent opportunities for growth and development within the marketing and sales fields.

ASSUMPTION: Applicants should research similar roles and compare the responsibilities, qualifications, and benefits to make an informed decision about their application.

πŸ“ Sample Projects

  • Developing and implementing a targeted email marketing campaign to generate leads for a specific client project.
  • Analyzing campaign performance data to identify trends and optimize future lead generation strategies.
  • Collaborating with the sales team to create tailored sales presentations and marketing materials for potential clients.

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the marketing department?
  • How does this role contribute to Aston Carter's overall business strategy and goals?
  • What opportunities are there for professional development and growth within the company?
  • How does Aston Carter support work-life balance for its employees?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Aston Carter careers portal.
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
  • Prepare for the interview by researching Aston Carter's company values, work style, and potential challenges.
  • Prepare questions to ask the interviewer about the role, team, or company to show your interest and engagement.
  • Follow up with the hiring manager or HR representative after the interview to express your appreciation for the opportunity and reiterate your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.