π Core Information
πΉ Job Title: Marketing Assistant
πΉ Company: Alphabe Insight Inc
πΉ Location: New Orleans, Louisiana, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: 2025-05-27
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting marketing team in daily administrative and operational tasks
- Assisting in the creation and implementation of marketing strategies and campaigns
- Conducting market research to support campaign planning and decision-making
- Managing content updates for internal documents, marketing collateral, and reports
- Tracking campaign performance and preparing analytics reports
ASSUMPTION: This role is ideal for recent graduates or early-career marketing professionals seeking to gain experience in a dynamic and collaborative work environment.
π Key Responsibilities
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Assist in the creation and implementation of marketing strategies and campaigns
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Conduct market research to support campaign planning and decision-making
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Coordinate marketing materials, promotional activities, and client presentations
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Manage content updates for internal documents, marketing collateral, and reports
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Track campaign performance and prepare analytics reports for review
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Maintain the marketing calendar and support event coordination
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Support communication efforts between the marketing team and external vendors or partners
ASSUMPTION: The role requires a balance of creative thinking, analytical skills, and strong organizational abilities to effectively manage multiple projects and deadlines.
π― Required Qualifications
Education: Associateβs or Bachelorβs degree in Marketing, Business, Communications, or a related field
Experience: 1+ year of experience in a marketing or administrative support role preferred
Required Skills:
- Strong written and verbal communication skills
- Excellent organizational and time-management abilities
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint)
- Ability to work independently and collaboratively in a fast-paced environment
- Attention to detail and a proactive approach to problem-solving
Preferred Skills:
- Experience with marketing automation tools or CRM software
- Familiarity with social media management platforms
- Basic knowledge of graphic design principles
ASSUMPTION: While not explicitly stated, having experience with marketing automation tools or CRM software, as well as familiarity with social media management platforms, would be beneficial for this role.
π° Compensation & Benefits
Salary Range: $50,000 - $60,000 per year
Benefits:
- Opportunities for professional development and internal advancement
- Collaborative and supportive work environment
- Paid time off and paid holidays
- Health, dental, and vision insurance
- Training and mentorship programs to help build essential marketing skills
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is competitive for entry-level marketing positions in the New Orleans area, with benefits that focus on professional growth and work-life balance.
π Applicant Insights
π Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on disrupting the status quo and redefining storytelling
- The company values authenticity, creativity, and strategic thinking to captivate audiences and help brands stand out
- Signal Tru Brand offers opportunities for professional development and internal advancement, fostering a collaborative and supportive work environment
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Signal Tru Brand's focus on innovation and creativity makes it an attractive workplace for marketing professionals seeking to grow and make an impact in a fast-paced environment.
π Role Analysis
Career Level: Entry-level
Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager or Director
Work Arrangement: On-site, full-time position with opportunities for professional development and internal advancement
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing department
- Opportunities to learn and develop skills through training and mentorship programs
- Possibility to work on diverse projects and campaigns, gaining experience in various aspects of marketing
ASSUMPTION: The Marketing Assistant role at Signal Tru Brand offers ample opportunities for growth and development, with a focus on fostering a collaborative and supportive work environment.
π Location & Work Environment
Office Type: On-site, with a collaborative and supportive work environment
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- New Orleans is known for its vibrant culture, historic architecture, and diverse food scene
- The city offers a lower cost of living compared to other major US cities, with affordable housing options
- New Orleans has a subtropical climate, with mild winters and hot, humid summers
Work Schedule: Full-time, with opportunities for overtime or flexible scheduling to accommodate project demands
ASSUMPTION: The on-site work environment at Signal Tru Brand's New Orleans office encourages collaboration and supports the growth and development of marketing professionals.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screening to assess communication skills and cultural fit
- In-person or virtual interview with the Marketing Manager or Director to discuss the role and qualifications
- Final interview with the Marketing team to assess skills and fit within the department
Key Assessment Areas:
- Communication skills and ability to work collaboratively
- Organizational skills and time management abilities
- Problem-solving skills and attention to detail
- Cultural fit and alignment with Signal Tru Brand's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of marketing principles and Signal Tru Brand's unique approach to branding
- Showcase your creativity and problem-solving skills through examples or portfolio pieces
ATS Keywords: Marketing, Campaign Planning, Market Research, Content Management, Analytics Reporting, Event Coordination, Communication, Organizational Skills, Time Management, Problem Solving, Microsoft Office Suite, Teamwork, Attention to Detail, Proactive Approach
ASSUMPTION: Applicants should focus on demonstrating their strong communication skills, organizational abilities, and cultural fit during the application and interview process.
π οΈ Tools & Technologies
- Microsoft Office Suite (Excel, Word, PowerPoint)
- Marketing automation tools or CRM software (e.g., HubSpot, Marketo, Salesforce)
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Graphic design tools (e.g., Canva, Adobe Creative Suite)
ASSUMPTION: Familiarity with marketing automation tools, CRM software, and social media management platforms will be beneficial for this role, although specific tools are not explicitly mentioned.
π Cultural Fit Considerations
Company Values:
- Authenticity
- Creativity
- Strategic Thinking
Work Style:
- Collaborative
- Supportive
- Fast-paced
Self-Assessment Questions:
- Do you thrive in a creative and dynamic work environment?
- Are you able to manage multiple projects and deadlines effectively?
- Do you possess strong communication skills and the ability to work well within a team?
ASSUMPTION: Applicants should assess their fit with Signal Tru Brand's values and work style, ensuring they can thrive in a creative, collaborative, and fast-paced environment.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced work environment
- Adapting to a dynamic and ever-changing marketing landscape
- Balancing creative thinking with analytical skills and attention to detail
- Working effectively within a team and communicating with external vendors or partners
ASSUMPTION: While the role offers numerous opportunities for growth and development, applicants should be prepared to manage multiple projects and adapt to a fast-paced work environment.
π Similar Roles Comparison
- Marketing Coordinator: Focuses more on day-to-day marketing tasks and less on campaign planning and strategy
- Marketing Specialist: Requires more specialized skills in specific marketing channels or tactics
- Marketing Manager: Oversees marketing efforts and teams, with a focus on strategy and leadership
ASSUMPTION: The Marketing Assistant role at Signal Tru Brand offers a unique blend of administrative, creative, and strategic responsibilities, making it an ideal entry-level position for marketing professionals seeking to gain experience in various aspects of marketing.
π Sample Projects
- Assisting in the planning and execution of a marketing campaign for a new product launch
- Conducting market research to identify trends and opportunities in the marketing landscape
- Managing content updates for internal documents, marketing collateral, and reports
- Supporting event coordination for a client presentation or industry conference
ASSUMPTION: Sample projects for this role would involve a mix of creative, analytical, and administrative tasks, reflecting the diverse nature of marketing work.
β Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a Marketing Assistant?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and growth within the marketing department?
- How does the marketing team collaborate with other departments, such as sales or product development?
- What is the typical career path for a Marketing Assistant at Signal Tru Brand?
ASSUMPTION: Applicants should ask thoughtful questions during the interview process to demonstrate their interest in the role and gain a better understanding of the company's culture and growth opportunities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples or portfolio pieces that showcase your creativity and problem-solving skills
- Follow up with the hiring manager one week after submitting your application to express your interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.