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Marketing Assistant

GM Group
Full-time
On-site
Quincy, Massachusetts, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant

πŸ”Ή Company: GM Group

πŸ”Ή Location: Quincy, MA

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing Services

πŸ”Ή Date Posted: April 24, 2025

πŸ”Ή Experience Level: Entry-Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Working closely with the Senior Marketing Manager to lead promotional sales campaigns
  • Communicating and interacting directly with clients and customers
  • Conducting market research and territory analysis to identify target markets
  • Supporting various marketing initiatives to drive growth and brand loyalty
  • Building brand awareness and recognition through individualized marketing campaigns

ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain experience in marketing and sales. It offers a unique opportunity to work directly with clients and contribute to the company's growth.

πŸ“‹ Key Responsibilities

βœ… Communicate and interact directly with clients and customers

βœ… Conceptualize and lead promotional sales campaigns, working closely with the Senior Marketing Manager

βœ… Identify specific target markets to help promote clients' products and services

βœ… Coordinate and present territory research to the rest of the Marketing Team

βœ… Develop and showcase leadership skills throughout the entry-level role

βœ… Build brand awareness and recognition through the implementation of individualized marketing and sales campaigns

βœ… Support every angle of marketing with a customer-first approach to drive growth and brand loyalty

βœ… Deliver results to clients daily and meet all objectives and goals

βœ… Assist senior-level Marketing Manager with any other designated projects

ASSUMPTION: This role requires a high level of communication, teamwork, and adaptability. The Marketing Assistant will need to balance multiple projects and deadlines while maintaining strong client relationships.

🎯 Required Qualifications

Education: Associate's degree or 4-year degree preferred

Experience: 1 year of experience in customer service or customer-centric industry is required

Required Skills:

  • Excellent communication skills
  • Ability to work in a fast-paced environment
  • Highly motivated and team-oriented mindset
  • Versatile and dependable
  • Friendly, positive, and upbeat personality

Preferred Skills:

  • Previous experience in marketing or sales
  • Bilingual or multilingual skills

ASSUMPTION: While previous marketing experience is not required, it would be beneficial for candidates to have some familiarity with marketing principles and strategies.

πŸ’° Compensation & Benefits

Salary Range: $46,000 - $56,000 per year (based on industry standards for entry-level marketing roles in the Boston area)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee assistance program

Working Hours: Full-time (40 hours per week), Monday - Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Marketing Services

Company Size: Small (11-50 employees) - Offers a close-knit work environment with opportunities for growth and mentorship

Founded: The company was founded in Braintree, Massachusetts, and has since expanded its services to the Boston area

Company Description:

  • Greenlining Management is committed to providing excellent customer service and innovative marketing, sales, and advertising services
  • The company aims to integrate creative marketing and sales tactics to increase clients' brand awareness and long-term customer loyalty
  • Greenlining Management values a customer-first approach and fosters a collaborative work environment

Company Specialties:

  • Marketing strategy and planning
  • Sales promotion and advertising
  • Customer relationship management

Company Website: Greenlining Management

ASSUMPTION: Greenlining Management is a growing company that values its employees' input and encourages professional development.

πŸ“Š Role Analysis

Career Level: Entry-Level - This role is an excellent starting point for a career in marketing and sales

Reporting Structure: The Marketing Assistant will report directly to the Senior Marketing Manager

Work Arrangement: On-site - The Marketing Assistant will work primarily from the company's office in Quincy, MA

Growth Opportunities:

  • As the company grows, there may be opportunities for the Marketing Assistant to take on more responsibilities and advance within the organization
  • The Marketing Assistant may have the opportunity to work on diverse projects and gain experience in various aspects of marketing and sales
  • Greenlining Management offers training and development opportunities to help employees grow professionally

ASSUMPTION: The Marketing Assistant role offers a unique opportunity for candidates to gain hands-on experience in marketing and sales while working closely with a senior-level manager.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space

Office Location(s): 222 Forbes Rd, suite 301, Braintree, MA 02184, US

Geographic Context:

  • The office is located in Braintree, MA, approximately 15 miles south of Boston
  • The area offers a mix of urban and suburban living with easy access to public transportation
  • The office is close to various amenities, including restaurants, shops, and parks

Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: The office environment is collaborative and supportive, with a strong emphasis on teamwork and open communication.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening with the HR department
  • In-person or virtual interview with the Senior Marketing Manager
  • Final interview with the company's founder or another senior team member

Key Assessment Areas:

  • Communication skills and ability to work with clients
  • Problem-solving and critical thinking skills
  • Understanding of basic marketing principles and strategies
  • Adaptability and ability to work in a fast-paced environment

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Demonstrate your understanding of the company and the role by asking thoughtful questions during the interview
  • Show enthusiasm for the opportunity to grow professionally within the company

ATS Keywords: Marketing Assistant, Entry-Level Marketing, Sales Promotion, Customer Service, Client Interaction, Market Research, Brand Awareness, Marketing Campaigns, Customer-Focused, Fast-Paced Environment

ASSUMPTION: Greenlining Management uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
  • Marketing automation and analytics tools (e.g., Google Analytics, Marketo)

ASSUMPTION: Familiarity with these tools is not required but would be beneficial for candidates with previous marketing or sales experience.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric approach
  • Collaboration and teamwork
  • Continuous learning and improvement
  • Integrity and accountability

Work Style:

  • Fast-paced and dynamic
  • Results-driven and goal-oriented
  • Creative and innovative
  • Team-oriented and supportive

Self-Assessment Questions:

  • Do you have strong communication skills and the ability to work with clients?
  • Are you comfortable working in a fast-paced environment and managing multiple projects?
  • Do you have a customer-first mindset and a passion for marketing and sales?
  • Are you a team player with a positive and upbeat attitude?

ASSUMPTION: Greenlining Management values candidates who are a strong cultural fit and align with the company's core values and work style.

⚠️ Potential Challenges

  • The role may require working with difficult clients or managing tight deadlines
  • The fast-paced work environment may be challenging for candidates who prefer a more structured or predictable work environment
  • The role may require occasional travel to client meetings or events
  • The company is growing, which may result in changes to the role or work environment over time

ASSUMPTION: These challenges can be overcome with strong communication skills, adaptability, and a customer-first mindset.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to an Entry-Level Marketing Coordinator or Marketing Associate position, but with a stronger focus on client interaction and sales promotion
  • In the Boston area, the average salary for an Entry-Level Marketing role is $45,000 - $55,000 per year, which is comparable to the salary range for this role
  • Career paths for this role may include advancing to a Marketing Manager or Sales Manager position within the company or transitioning to a similar role at a larger marketing agency or corporation

ASSUMPTION: This role offers a unique opportunity for candidates to gain hands-on experience in marketing and sales while working closely with a senior-level manager.

πŸ“ Sample Projects

  • Developing and executing a promotional sales campaign for a new client
  • Conducting market research and territory analysis to identify target markets for an existing client
  • Creating and implementing a social media marketing strategy to increase brand awareness for a client's product launch

ASSUMPTION: These sample projects demonstrate the variety of tasks and responsibilities the Marketing Assistant may encounter in this role.

❓ Key Questions to Ask During Interview

  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does this role fit into the company's long-term growth plans?
  • What opportunities are there for professional development and advancement within the company?
  • How does the company support work-life balance for its employees?
  • What are the most important qualities and skills for success in this role?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and the company, and it provides valuable insights into the work environment and company culture.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
  • Prepare for the interview by researching the company and practicing common interview questions
  • Follow up with the hiring manager within 24 hours after the interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.