Marketing Assistant, Part-time (May - Aug 2025) - ESF Explore

📌 Core Information

🔹 Job Title: Marketing Assistant, Part-time (May - Aug 2025)

🔹 Company: ESF Explore

🔹 Location: Hong Kong

🔹 Job Type: Part-time

🔹 Category: Marketing

🔹 Date Posted: April 16, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating engaging content for social media platforms
• Capturing images and videos using DSLR cameras
• Editing videos using Canva
• Assisting with minor office administration tasks
• Traveling to various school locations for work

ASSUMPTION: This role is part-time and temporary, lasting from May to August 2025, with a focus on creating engaging content for social media and supporting office administration tasks.

📋 Key Responsibilities

✅ Create engaging content for social media platforms

✅ Capture images and videos using DSLR cameras

✅ Edit videos using Canva

✅ Assist with minor office administration tasks

✅ Travel to various school locations for work

✅ Ensure timely creation and posting of content

✅ Maintain organization and efficiency in administrative tasks

✅ Engage positively with students and educators

✅ Deliver high-quality visual content

ASSUMPTION: The role requires strong communication skills, organizational skills, a proactive attitude, and the ability to interact well with diverse groups.

🎯 Required Qualifications

Education: Current university students, recent graduates, or equivalent experience

Experience: No specific experience required, but familiarity with social media, video editing, and basic photography is preferred

Required Skills:

• Social media content creation
• Video editing (Canva)
• Basic photography skills (DSLR camera)

Preferred Skills:

• Strong communication skills
• Organizational skills
• Proactive and self-motivated attitude
• Ability to interact well with diverse groups

ASSUMPTION: While no specific experience is required, candidates with familiarity in social media, video editing, and basic photography will have an advantage.

💰 Compensation & Benefits

Salary Range: HKD 15,000 - 20,000 per month (Estimated, based on industry standards for part-time marketing assistants in Hong Kong)

Benefits:

• Opportunity to gain experience in marketing and communications
• Exposure to diverse school environments
• Flexible working hours (2 days per week)

Working Hours: 16 hours per week (2 days per week)

ASSUMPTION: The salary range is estimated based on industry standards for part-time marketing assistants in Hong Kong. The actual salary may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Education Administration Programs

Company Size: 1,001-5,000 employees

Founded: 1967

Company Description:

• The English Schools Foundation (ESF) is the largest provider of English-medium international education in Hong Kong.
• ESF has 22 schools with a combined mission to help every student be the best they can be.
• ESF is proud of the high academic and wider achievements of its students, with over 95% going on to leading universities worldwide.

Company Specialties:

• International education
• English-medium instruction
• Cultural diversity

Company Website: join-us.esf.edu.hk

ASSUMPTION: ESF is committed to providing equal employment opportunities and ensuring the safety and well-being of all students in its care.

📊 Role Analysis

Career Level: Entry-level (Marketing Assistant)

Reporting Structure: Reports to the Assistant Marketing and Communications Manager

Work Arrangement: Part-time, on-site, 2 days per week

Growth Opportunities:

• Gain experience in marketing and communications
• Develop skills in social media content creation, video editing, and photography
• Exposure to diverse school environments

ASSUMPTION: This role offers opportunities for personal and professional growth, particularly in the areas of marketing and communications.

🌍 Location & Work Environment

Office Type: Schools and ESF headquarters

Office Location(s): 25/F, 1063 King’s Road, Quarry Bay, HK

Geographic Context:

• Hong Kong is a vibrant, multicultural city with a strong education sector.
• The ESF headquarters is located in Quarry Bay, with schools spread across Hong Kong Island and the New Territories.

Work Schedule: 16 hours per week (2 days per week)

ASSUMPTION: The work environment is diverse and multicultural, with a focus on education and student well-being.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person interview with the Assistant Marketing and Communications Manager
• Background check and reference verification

Key Assessment Areas:

• Communication skills
• Creativity and content creation skills
• Technical skills in video editing and photography
• Organizational skills and attention to detail

Application Tips:

• Highlight relevant experience in social media, video editing, and photography.
• Tailor your resume and cover letter to emphasize your skills and enthusiasm for the role.
• Prepare examples of your previous work to showcase your creativity and technical skills.
• Be ready to discuss your availability and commitment to the role.

ATS Keywords: Social media content creation, video editing, photography, marketing assistant, part-time, temporary, ESF Explore

ASSUMPTION: The application process may include online checks for all shortlisted candidates prior to the interview, in accordance with the Keeping Children Safe in Education (KCSIE) 2025 guidelines.

🛠️ Tools & Technologies

• DSLR camera
• Canva (video editing)
• Social media platforms (Facebook, Instagram)

ASSUMPTION: The role requires basic knowledge of DSLR cameras and video editing using Canva. Familiarity with social media platforms is essential.

👔 Cultural Fit Considerations

Company Values:

• Student-centered
• Inclusive
• Collaborative
• Innovative
• Respectful

Work Style:

• Creative and innovative
• Collaborative and team-oriented
• Student-focused and dedicated to their well-being
• Adaptable and flexible, with a willingness to travel to various school locations

Self-Assessment Questions:

• Do you have a strong commitment to student well-being and success?
• Are you creative and innovative, with a passion for content creation?
• Are you a team player, with strong communication and collaboration skills?
• Are you adaptable and flexible, with a willingness to travel to various school locations?

ASSUMPTION: Candidates who align with ESF's values and work style will be more likely to succeed in this role and contribute to the organization's mission.

⚠️ Potential Challenges

• Balancing part-time work with studies or other commitments
• Meeting tight deadlines for content creation and posting
• Adapting to diverse school environments and cultures
• Ensuring high-quality visual content despite varying lighting and conditions

ASSUMPTION: These challenges can be overcome with strong time management, organizational skills, and a commitment to delivering high-quality work.

📈 Similar Roles Comparison

• This role is part-time and temporary, focusing on social media content creation and office administration.
• Similar roles in other organizations may have different focuses, such as event planning, graphic design, or full-time marketing.
• Career progression may involve moving into full-time marketing roles, specializing in specific areas, or pursuing management positions.

ASSUMPTION: This role offers a unique opportunity to gain experience in marketing and communications within the education sector, with potential for growth and development.

📝 Sample Projects

• Creating engaging social media content for ESF Explore's platforms
• Editing videos using Canva to showcase school events and activities
• Capturing high-quality images and videos at school events and locations

ASSUMPTION: These projects are designed to help the Marketing Assistant gain experience in content creation, video editing, and photography, while contributing to ESF Explore's marketing efforts.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall marketing and communications strategy for ESF Explore?
• What opportunities are there for professional development and growth within the organization?
• How does ESF support work-life balance for part-time employees?
• What is the typical career path for someone in this role?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to understanding the organization's goals and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experience
• Prepare examples of your previous work to showcase your creativity and technical skills
• Be ready to discuss your availability and commitment to the role
• Follow up within one week if you have not heard back about your application status

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.