📌 Core Information
🔹 Job Title: Marketing Assistant - Virtual Assistant
🔹 Company: Unlock HBA
🔹 Location: Manila, Philippines
🔹 Job Type: Full-time, Remote
🔹 Category: Marketing
🔹 Date Posted: July 7, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Designing and developing engaging digital and print marketing content
- Managing and scheduling content across social media platforms
- Assisting in developing and executing marketing campaigns
- Monitoring and responding to online reviews and comments
- Collaborating with team members on new initiatives
- Helping organize virtual and community events and workshops
- Supporting website and app development projects with visuals and content
- Implementing and monitoring SEO strategies
- Analyzing marketing campaign effectiveness and providing insights for optimization
- Providing occasional technical support related to marketing tools and platforms
ASSUMPTION: This role requires a high level of creativity, attention to detail, and strong communication skills. The ideal candidate will be comfortable working independently while collaborating with a remote team.
📋 Key Responsibilities
✅ Design and develop engaging digital and print marketing content, including flyers, brochures, and promotional materials
✅ Manage and schedule content across social media platforms in alignment with the brand voice
✅ Assist in developing and executing marketing campaigns for the clinic and local outreach
✅ Monitor and respond to online reviews and comments, maintaining a positive online presence
✅ Collaborate with team members (owner, office manager, health coach) on new initiatives
✅ Help organize virtual and community events and workshops
✅ Support website and app development projects with visuals and content
✅ Implement and monitor SEO strategies
✅ Analyze marketing campaign effectiveness and provide insights for optimization
✅ Provide occasional technical support related to marketing tools and platforms
ASSUMPTION: The responsibilities listed above are subject to change based on the clinic's evolving needs and priorities.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: Proven experience in digital marketing, content creation, and social media management
Required Skills:
- Proficiency in design platforms such as Canva or similar tools
- Excellent written and verbal communication skills
- Ability to maintain brand consistency across all materials and platforms
- Strong attention to detail and organizational skills
- Comfortable working independently while collaborating with a remote team
Preferred Skills:
- Experience interpreting marketing analytics and reporting on KPIs
- Familiarity with functional medicine or wellness industries
ASSUMPTION: While not required, having experience in the wellness industry or familiarity with functional medicine could be beneficial for understanding the clinic's unique offerings and target audience.
💰 Compensation & Benefits
Salary Range: $7.00 - $7.50 per month (Philippine Pesos)
Benefits:
- Competitive salary commensurate with experience
- Opportunities for professional development and growth
- Work in a dynamic and supportive team environment
- Make a meaningful impact by helping to build and strengthen families in the Philippines
Working Hours: 40 hours per week, with flexible scheduling
ASSUMPTION: The salary range provided is in Philippine Pesos (PHP) and is based on industry standards for marketing assistant roles in the Philippines. The exchange rate to USD is approximately 50 PHP to 1 USD.
📌 Applicant Insights
🔍 Company Context
Industry: Wellness and Fitness Services
Company Size: 51-200 employees
Founded: 2006
Company Description:
- Wellness Works Management Partners is a boutique consultation and management firm
- They specialize in strategic consulting and innovative management solutions for private practices
- Their mission is to empower healthcare providers and private practice owners to reach optimized strategic growth
Company Specialties:
- Private Practice Operations Management
- Private Practice Consulting
- Strategic Growth Consulting
- Strategic Human Resources Management
Company Website: www.wellnessworksmp.com
ASSUMPTION: Unlock HBA is a client of Wellness Works Management Partners, and this role is being advertised on behalf of the client.
📊 Role Analysis
Career Level: Mid-level Marketing Professional
Reporting Structure: This role reports directly to the clinic owner and works closely with the office manager and health coach
Work Arrangement: This is a fully remote, virtual assistant role with flexible scheduling
Growth Opportunities:
- Potential for career advancement within the clinic or with Wellness Works Management Partners
- Opportunities to learn and develop skills in functional medicine and wellness industries
- Chance to make a significant impact on the clinic's growth and success
ASSUMPTION: While this role is a virtual assistant position, there may be opportunities for growth and advancement within the clinic or with Wellness Works Management Partners.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): The clinic is based in Mississippi, United States, but this role can be performed remotely from anywhere
Geographic Context:
- The clinic is located in Mississippi, United States, but the role can be performed remotely from anywhere
- The clinic serves patients in the local area and beyond through virtual consultations
- The Philippines has a thriving wellness industry, with many opportunities for growth and development
Work Schedule: The work schedule is flexible, with a focus on delivering high-quality work rather than strict hours
ASSUMPTION: While the clinic is based in the United States, this role is open to applicants from the Philippines and other remote locations.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the clinic owner
- In-depth interview with the clinic owner and office manager
- Background check and reference check
- Job offer and onboarding
Key Assessment Areas:
- Creativity and design skills
- Communication and interpersonal skills
- Attention to detail and organizational skills
- Understanding of marketing principles and strategies
- Ability to work independently and collaborate with a remote team
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Include examples of your design work and marketing campaigns you've managed
- Be prepared to discuss your familiarity with functional medicine or wellness industries
- Demonstrate your understanding of the clinic's mission and values during the interview
ATS Keywords: Marketing Assistant, Virtual Assistant, Digital Marketing, Content Creation, Social Media Management, Design Platforms, Brand Consistency, Attention to Detail, Organizational Skills, Independent Work, Collaboration, Marketing Analytics, SEO Strategies, Technical Support
ASSUMPTION: The application process may vary depending on the specific needs and preferences of the clinic and Wellness Works Management Partners.
🛠️ Tools & Technologies
- Gmail & Google Drive
- Canva
- Simplified Practice
- Opus
- Bodysite
- Excel
- ChatGPT
ASSUMPTION: The tools and technologies listed above are subject to change based on the clinic's evolving needs and priorities.
👔 Cultural Fit Considerations
Company Values:
- Inspiration
- Education
- Integrity
- Empathy
- Balance
Work Style:
- Creative and innovative
- Collaborative and supportive
- Mission-driven and patient-focused
- Adaptable and flexible
Self-Assessment Questions:
- Do you align with the company's core values of Inspiration, Education, Integrity, Empathy, and Balance?
- Are you comfortable working independently while collaborating with a remote team?
- Do you thrive in a creative and innovative work environment?
ASSUMPTION: Applicants should carefully consider their alignment with the company's values and work style before applying for this role.
⚠️ Potential Challenges
- Working remotely may present challenges in maintaining focus and productivity
- The role may require occasional work outside of regular business hours to support events and campaigns
- The clinic's unique offerings and target audience may require additional learning and adaptation
- The role may involve occasional technical support, which may require learning new tools and platforms
ASSUMPTION: Applicants should carefully consider the potential challenges of this role and how they might address them before applying.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Marketing Specialist position, but with a focus on virtual assistant duties
- Unlike traditional marketing roles, this position requires a high level of creativity and design skills
- This role offers the opportunity to work with a mission-driven clinic and make a significant impact on its growth and success
ASSUMPTION: Applicants should research similar roles and consider how this position differs from or aligns with their career goals.
📝 Sample Projects
- Designing and implementing a social media marketing campaign to promote the clinic's services
- Creating and distributing promotional materials for local events and workshops
- Developing and executing a content marketing strategy to improve the clinic's search engine rankings
ASSUMPTION: The sample projects listed above are intended to illustrate the types of tasks and responsibilities associated with this role. The actual projects and duties may vary based on the clinic's evolving needs and priorities.
❓ Key Questions to Ask During Interview
- What are the clinic's top marketing priorities for the next 6-12 months?
- How does this role fit into the clinic's overall growth strategy?
- What are the clinic's plans for expanding its virtual services and reaching new audiences?
- How does the clinic support the professional development and growth of its employees?
- What is the clinic's approach to work-life balance and employee well-being?
ASSUMPTION: Applicants should use the interview process to gather information about the clinic's priorities, culture, and growth plans, and to assess their fit with the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of your design work and marketing campaigns you've managed
- Be ready to discuss your familiarity with functional medicine or wellness industries
- Follow up with the clinic within one week of submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
