Marketing Assistant (w/m/d)

📌 Core Information

🔹 Job Title: Marketing Assistant (w/m/d)

🔹 Company: Coop

🔹 Location: Winterthur, Zürich, Switzerland

🔹 Job Type: Full-time, On-site

🔹 Category: Marketing

🔹 Date Posted: May 7, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting the marketing team in various tasks and projects
• Assisting with marketing campaigns and administrative duties
• Working in a fast-paced environment with a willingness to learn and adapt
• Contributing to the success of a large retail organization with a strong sense of responsibility

ASSUMPTION: This role is ideal for recent graduates or early-career professionals seeking to gain experience in marketing within a large, established organization.

📋 Key Responsibilities

✅ Supporting the marketing team in various tasks and projects

✅ Assisting with marketing campaigns and administrative duties

✅ Contributing to the success of marketing projects and campaigns

✅ Collaborating with cross-functional teams to ensure marketing efforts align with overall business objectives

ASSUMPTION: The role may involve some basic data entry and administrative tasks, as well as creative and strategic thinking for marketing campaigns.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 0-2 years of experience in marketing or a related field

Required Skills:

• Basic understanding of marketing principles
• Excellent communication skills
• Strong organizational skills and attention to detail
• Proficient in Microsoft Office Suite
• Fluency in English and German

Preferred Skills:

• Experience with CRM software
• Knowledge of the retail industry
• Ability to work independently and in a team

ASSUMPTION: While not explicitly stated, proficiency in German is likely required for this role due to the company's Swiss location and primary operating language.

💰 Compensation & Benefits

Salary Range: CHF 50,000 - 60,000 per year (Estimated, based on industry standards for entry-level marketing roles in Switzerland)

Benefits:

• Pension fund contributions
• Discounts on Coop products and services
• Possibility of internal training and development opportunities

Working Hours: Full-time (40 hours per week), with flexible working hours and the possibility of working from home occasionally

ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Switzerland. Actual compensation may vary based on individual qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Retail. Coop is one of the largest retail companies in Switzerland, operating in various sectors, including food, non-food, and services.

Company Size: 10,001+ employees. As a large organization, Coop offers numerous opportunities for career growth and development.

Founded: 1852. Coop has a long history in Switzerland and is deeply rooted in the local communities it serves.

Company Description:

• Coop is a Swiss cooperative society that acts with a sense of responsibility for its people, regions, and ecosystems.
• The company delivers quality products and services through its retail, wholesale, and production divisions.
• Coop is proud of its numerous brands and products, as well as the diversity of its teams and tasks.

Company Specialties:

• Retail
• Wholesale
• Production

Company Website: https://www.coop.ch/

ASSUMPTION: As a large, established organization, Coop offers a stable work environment with opportunities for professional growth and development.

📊 Role Analysis

Career Level: Entry-level. This role is suitable for recent graduates or early-career professionals seeking to gain experience in marketing.

Reporting Structure: The Marketing Assistant will report directly to the Marketing Manager or a similar role within the marketing department.

Work Arrangement: Full-time, on-site, with flexible working hours and the possibility of working from home occasionally.

Growth Opportunities:

• Learning and developing marketing skills within a large organization
• Potential opportunities for internal promotions and career progression
• Possibility of working on diverse projects and campaigns

ASSUMPTION: As a large organization, Coop may offer more opportunities for career growth and development compared to smaller companies.

🌍 Location & Work Environment

Office Type: On-site, with the possibility of working from home occasionally

Office Location(s): Winterthur, Switzerland

Geographic Context:

• Winterthur is the sixth-largest city in Switzerland, located in the canton of Zürich
• The city offers a high quality of life, with a mix of urban and natural environments
• Winterthur is well-connected by public transportation, with easy access to other major Swiss cities

Work Schedule: Full-time (40 hours per week), with flexible working hours

ASSUMPTION: The work environment at Coop's Winterthur office is likely collaborative and dynamic, reflecting the company's large size and diverse range of products and services.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Final decision and job offer

Key Assessment Areas:

• Communication skills
• Problem-solving abilities
• Cultural fit with the organization
• Basic understanding of marketing principles

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Demonstrate your enthusiasm for the role and the company in your application materials
• Prepare for behavioral interview questions that focus on your problem-solving skills and ability to work in a team

ATS Keywords: Marketing, Assistant, Campaigns, Administrative, Support, Teamwork, Retail, Switzerland

ASSUMPTION: As a large organization, Coop may use an Applicant Tracking System (ATS) to manage job applications, making it essential to include relevant keywords in your resume to increase the chances of being selected for an interview.

🛠️ Tools & Technologies

• Microsoft Office Suite
• CRM software (e.g., Salesforce, Microsoft Dynamics 365)
• Marketing automation tools (e.g., HubSpot, Marketo)

ASSUMPTION: The specific tools and technologies used may vary depending on the marketing department's preferences and the projects you work on.

👔 Cultural Fit Considerations

Company Values:

• Responsibility
• Quality
• Collaboration
• Innovation

Work Style:

• Collaborative
• Dynamic
• Results-driven
• Adaptable

Self-Assessment Questions:

• How do you demonstrate responsibility in your daily tasks and projects?
• Can you provide an example of a time when you worked collaboratively with a team to achieve a common goal?
• How do you adapt to changes in priorities or work arrangements?

ASSUMPTION: As a large organization, Coop values employees who are responsible, collaborative, and adaptable, and who contribute to the company's success through their work and attitudes.

⚠️ Potential Challenges

• Working in a fast-paced environment with tight deadlines
• Adapting to the needs and priorities of various marketing campaigns and projects
• Balancing administrative tasks with creative and strategic thinking
• Communicating effectively with cross-functional teams and stakeholders

ASSUMPTION: The role may present challenges related to time management, adaptability, and communication, but these can be overcome with strong organizational skills, a willingness to learn, and effective collaboration with team members.

📈 Similar Roles Comparison

• Compared to marketing roles in smaller organizations, this role may offer more opportunities for career growth and development within a large, established company
• Marketing roles in the retail industry may require a stronger focus on customer engagement and brand management compared to other industries
• Career paths in marketing can vary depending on the organization's size, industry, and specific needs, but may include roles such as Marketing Coordinator, Marketing Specialist, and Marketing Manager

ASSUMPTION: While marketing roles share many common responsibilities and skills, the specific focus and career progression opportunities may vary depending on the organization's size, industry, and unique needs.

📝 Sample Projects

• Assisting with the planning and execution of marketing campaigns for various Coop products and services
• Contributing to market research and analysis to inform marketing strategies
• Supporting the marketing team in creating and distributing marketing materials, such as brochures, flyers, and social media content

ASSUMPTION: The specific projects you work on may vary depending on the marketing department's priorities and the needs of the organization's various business units.

❓ Key Questions to Ask During Interview

• What are the most important priorities for this role in the first 90 days?
• How does the marketing department collaborate with other departments within the organization?
• What opportunities are there for professional development and growth within the marketing department?
• How does Coop support work-life balance for its employees?
• What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills
• Prepare for behavioral interview questions that focus on your problem-solving skills and ability to work in a team
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.